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Rootz Welcomes Maria Boelius

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In a definitive move that underscores the company’s bullish approach to 2024 and beyond, Rootz Ltd. has secured the engagement of well-known industry expert Maria Boelius.

Maria has taken on the position of Chief Revenue and Operations Officer, a role that is set to strengthen and future-proof the success of Rootz and its ever-expanding global footprint.

Maria Boelius is a respected figure in iGaming, having previously owned and operated her own online casinos and affiliate company, as well as working in senior roles for other established concerns.

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She tracks her career trajectory back to her university days, after which she put her business and marketing skills into action. Starting out in banking, she rapidly moved into iGaming as Country Coordinator (Finland) for Redbet, before opening her own Affiliate Marketing network, MH Media, a company that focused on SEO for various lead generation websites. Subsequently, she and her partner opened an online casino company, Mozebra Ltd, in which she held the roles of CEO and Co-Founder.

Mozebra was ultimately sold to Spiffbet in 2020, after which Maria continued with the company in the role of Chief Operating Officer.

Maria is renowned as an industry authority when it comes to strategy, marketing, profitability and launching new products, with a heavy focus on making the most of the latest technology to optimise operations. She and her companies have received multiple industry accolades; she is also a respected speaker at events.

Departmental harmony

She is determined when it comes to creating a balance between revenue and operations, and aims to put her impressive skill set to work at Rootz to ensure a rock-solid framework around which the company can continue to break new ground in the iGaming industry.

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Maria Boelius, Chief Revenue and Operations Officer, Rootz: “What drew me to Rootz is the integrity of the company, the reputation of which I have admired for some time. It’s a pleasure to work with the teams in what I believe is going to be a productive and rewarding time”.

Sam Brown, CEO, Rootz: “Maria is a seasoned professional and experienced leader, with a style and drive that aligns closely with our core values at Rootz. She brings a wealth of practical expertise to the business and I’m confident she will add strength, depth and diversity to our ever-evolving leadership team.”

Rootz has set its sights on some significant goals in 2024, with Sam Brown’s Dream Team turning big ideas into action and results.

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New ProgressPlay Brand Launches with Delasport’s Sportsbook

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Delasport, a leading global provider of iGaming and Sportsbook solutions, is powering up yet another brand with its advanced sportsbook. The award-winning solution is now integrated with ProgressPlay’s renowned gaming platform.

This collaboration underscores the shared commitment of both companies to innovation, excellence, and delivering unparalleled gaming experiences.

ProgressPlay, a pioneer in providing high-quality, fully tailored turnkey solutions since 2012, has consistently set industry standards. By integrating Delasport’s award-winning sportsbook solution, ProgressPlay continues to strengthen its offering, empowering operators with the most advanced sports betting solution in the UK and beyond.

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“We are happy with expanding our partnership further with ProgressPlay and to be live soon with them soon in the United Kingdom as well,” said Rosaire Cavallaro, VP of Business Development at Delasport. “ProgressPlay’s mission aligns perfectly with ours to innovate and redefine the online gaming experience. Together, we aim to help operators exceed player expectations and achieve remarkable success in sports betting.”

ProgressPlay’s platform offers a comprehensive suite of services mainly in the United Kingdom, including Operations, CRM, Gambling Licenses, Player Management, Payment Processing, and Customer Care, supported by robust security measures and a commitment to regulatory compliance.

By incorporating Delasport’s modern sportsbook solution, ProgressPlay partners in the UK and beyond, can now access an unmatched sports betting experience, designed to engage players with personalization, unique betting features, and a seamless multi-device experience.

The post New ProgressPlay Brand Launches with Delasport’s Sportsbook appeared first on European Gaming Industry News.

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Blow Up the Reels With Big Wins & Super Bonuses in Stakelogic’s Cherry Bomber

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Strap in for explosive wins and unique bonuses in Stakelogic’s colourful and creative new slot, Cherry Bomber

Grab your swim shorts and make sure you’ve applied your sun cream because we’re heading down to a vibrant tropical island for some explosive action in Stakleogic’s latest adventurous slot, Cherry Bomber.

Players are invited to spin the reels on a sunlit beach and are joined by a selection of colourful fruit characters, each of which brings their own little bit of charm to the island. However, mischief is afoot, with slingshots randomly appearing on the beach to cause chaos on the reels and help players land wins of up to 10,000x their stake.

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This playful adventure unfolds over a traditional five-reel set-up, with each reel displaying five symbols. There are 20 active paylines on every spin, with wins secured when players land three or more matching symbols across one.

The Slingshot feature, the game’s stand-out mechanic, can trigger on any base game spin. Slingshots have eight levels and will fire Wild Multipliers onto the game grid. The higher the level, the bigger the Multipliers.

It’s not just the Slingshots players should look out for. Landing three or more of the Bonus Symbols will trigger the Free Spins round, with a maximum of 20 spins being rewarded. The game also ups the ante with the Super Free Spins bonus, triggered when you land three Bonus symbols, including a Super Bonus symbol on reel five.

During these spins, Slingshots can fire up to three Wilds at a time, with a maximum of 15 Wilds able to appear on the reels.

As a Stakelogic slot, players can activate the Super Stake feature. This allows them to wager 1.5x their bet for an increased chance of triggering the bonuses. Alternatively, they can buy their way into the Free Spins and Super Free Spins round for 75x and 200x their stake, respectively.

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Like all Stakelogic titles, Cherry Bomber offers players a robust math model, having an RTP of 96.01% and being highly volatile.

James Jelliffe, Head of Slots at Stakelogic, said: “At Stakelogic, we wanted to make the most explosive start to 2025 possible. Cherry Bomber, with its unique Slingshot feature and charming, colourful theme, has allowed us to do just that. We wanted to set a precedent for the kind of innovative products we want to create in 2025, and Cherry Bomber embodies that vision perfectly. We can’t wait to see how players react.”

The post Blow Up the Reels With Big Wins & Super Bonuses in Stakelogic’s Cherry Bomber appeared first on European Gaming Industry News.

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Betsson Group Wins 3 Awards at the European iGaming Awards

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Betsson Group has won 3 awards at the European iGaming Awards held in Barcelona on the 21 January 2025. This was the first edition of these awards and Betsson took home:

• Most Innovative Operator

Awarded to the operator displaying a culture of innovation and continual improvement.

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• Best Sustainability Innovation (Operator)

This award recognises an operator that has made sustainability an integral part of its business, contributing significantly to the environment.

• Best Online Casino Operator

This award celebrates exceptional performance and an outstanding offering from an Online Casino Operator.

This marked a successful week at the ICE Barcelona 2025 Conference following multiple wins at the International Gaming Awards and the Global Gaming Awards EMEA 2025.

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The post Betsson Group Wins 3 Awards at the European iGaming Awards appeared first on European Gaming Industry News.

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