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Octoplay goes live with Paddy Power and Betfair

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Popular game development company integrates its slots with the leading operators

Paddy Power and Betfair have strengthened its online casino offering by joining forces with in-demand game development company, Octoplay via direct integration.

The partnership brings Octoplay’s content to the operator’s online casino players for the first time in the UK, with the provider’s slot machines providing fun gameplay with each spin.

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This includes Zeus Smash, released under Octoplay’s sub-studio “Smash Games” and Lollicat, with the deal also covering the next run of games to leave the development company’s production line.

The direct integration has been facilitated by Octoplay’s proprietary game server, which is used to produce its online slot machine games which will now go live at the operator’s flagship casino brands.

The Paddy Power and Betfair brands are part of Flutter Entertainment and makes yet another tier one integration for Octoplay which has quickly made its mark on the industry.

Octoplay continues to soar as one of the industry’s fastest-growing companies, thanks to its stellar reputation for groundbreaking innovation. With the introduction of revolutionary products like Jackpot Hunt and a lineup of smash-hit games, Octoplay is redefining the gaming experience and showcasing an unwavering commitment to pushing creative boundaries.

Carl Ejlertsson, Chief Executive Officer at Octoplay, said: “Paddy Power and Betfair are exactly the calibre of operators that we want to provide our games to, and these partnerships are a testament to the incredible work that the team puts into each game that leaves our production line.

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“We never compromise on quality and always ensure that players are excited and entertained from their first spin to the last. This deal takes us one step closer to our ultimate goal to be a leading supplier to all operators in core regulated markets across the world.”

Andrew Kerr, Head of Paddy Power Games, added: “Octoplay is producing highly entertaining slot games that resonate with our players and we saw this as a great opportunity to bring its games to our lobbies. They are an impressive game developer led by a talented, experienced management team and with a portfolio of slots that players want to play. This is a powerful combination and one that will see Octoplay go from strength to strength, while greatly benefiting the product offering of our Paddy Power and Betfair brands.”

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Gambling.com Group to Participate in Upcoming Investor Conferences

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Gambling.com Group Limited (Nasdaq: GAMB) (“Gambling.com Group” or the “Company”), a fast-growing provider of digital marketing services for the global online gambling industry, today announced that senior management will participate in four upcoming institutional investor conferences:

B. Riley Securities 24th Annual Institutional Investor Conference

  • Location: Beverly Hills Hilton Hotel – Beverly Hills, CA
  • Date: Wednesday, May 22, 2024 and Thursday, May 23, 2024
  • Format: Meetings with Institutional Investors
  • Attending: Peter McGough, Sr. V.P. Investor Relations & Capital Markets

Please contact your B. Riley sales representative to register for the conference and to request a meeting with Gambling.com Group.

Craig-Hallum 21st Annual Institutional Investor Conference

  • Location: Depot Renaissance Hotel – Minneapolis, MN
  • Date: Wednesday, May 29, 2024
  • Format: Meetings with Institutional Investors
  • Attending: Elias Mark, Chief Financial Officer, and Peter McGough, Sr. V.P. Investor Relations & Capital Markets

Please contact your Craig-Hallum sales representative to register for the conference and to request a meeting with Gambling.com Group.

Stifel 2024 Cross Sector Insight Conference

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  • Location: The InterContinental Boston – Boston, MA
  • Date: Tuesday, June 4, 2024
  • Format: Fireside Chat Presentation at 10:55 a.m. ET and Meetings with Institutional Investors
  • Attending: Charles Gillespie, Co-Founder and Chief Executive Officer, and Peter McGough, Sr. V.P. Investor Relations & Capital Markets

Please contact your Stifel sales representative to register for the conference and to request a meeting with Gambling.com Group.

Jefferies 14th Annual Consumer Conference

  • Location: White Elephant Hotel – Nantucket, MA
  • Date: Monday, June 17, 2024 and Tuesday, June 18, 2024
  • Format: Meetings with Institutional Investors
  • Attending: Peter McGough, Sr. V.P. Investor Relations & Capital Markets

Please contact your Jefferies sales representative to register for the conference and to request a meeting with Gambling.com Group.

 

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Pioneering online sports social media marketing agency SGG Media has recently crossed several significant milestones, cementing its position as one of the hottest social media marketing agencies in the United States.

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It’s been a bumper start to the year for SGG Media. Following the launch of its highly-anticipated Instant Quote platform, the company can confirm it is working with over 2,000 content creators and micro-influencers, providing them with unparalleled access to over 65 million avid sports fans in the United States and beyond.

As a result of this milestone, SGG Media now has the third-largest database of social media sports fans in the United States. This impressive achievement is just the latest in a string of milestones achieved by the company as it continues its rapid ascent to the top of the sports social media marketing space.

SGG Media’s innovative approach to marketing was recently recognized in the SBC North America awards. The company achieved Silver in the Sports Media Company of the Year award, further highlighting the team’s incredible work.

SGG Media CEO Troy Paul: It’s been an incredibly exciting few months at SGG Media. Our team have worked tirelessly around the clock to achieve these milestones, and I couldn’t be prouder of the effort they have put in.

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Since our inception, we have been relentless in our pursuit of growth and innovation. Reaching the milestone of signing our 2,000th content creator was a significant achievement, and we are already setting our sights on the next milestone-3,000.

Our ultimate aim has always been to chart our own course and become industry-leaders. Our recent triumphs underscore the significance of social media marketing and the power of community engagement, particularly with younger sports fans. We are committed to continuing to change the approach companies take their social media marketing and blazing a trail in the sports world.

 

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BF Group Launches Enhanced Platform for Sports Betting and Casino Operators

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BF Group, a leading innovator in the gaming and betting industry, proudly announces the launch of the latest version of their comprehensive platform designed for sports betting and casino operators. This new iteration stands out with its cutting-edge design solutions, leveraging a headless approach to ensure seamless and modern operations.

The platform is already live with BF Group’s clients, including the leading Polish sportsbook operator, LV BET.

Marcin Doszczecko, CEO of LV BET Poland and Latvia, shared his enthusiasm: “After the initial tests, we are thrilled to be part of the pilot phase of BF Group’s new platform. We’ve observed significant improvements in operational flow and profitability. The feedback from our VIP players has been overwhelmingly positive, underscoring the platform’s quality and effectiveness.”

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Wiktor Grabarczyk, CEO of BF Group, commented: “We continually develop our platforms and other products, but the improvements in this iteration are so significant that we present it as a new stage in our product evolution. We are pleased to provide our partners with an even better tool, ensuring operators and their players have a comfortable and enhanced experience with our sports betting products.”

The post BF Group Launches Enhanced Platform for Sports Betting and Casino Operators appeared first on European Gaming Industry News.

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