Press Releases
From Track to Triumph: Ex-Professional Runner Lauren Fleshman’s Good For A Girl Wins Best Sports Book of 2023
- Lauren Fleshman is crowned the William Hill Sports Book of the Year 2023, taking home a £30,000 cash prize
- In the Award’s 35-year history, Good For A Girl marks the first women’s memoir to receive the prize
Lauren Fleshman’s book, Good for a Girl: My Life Running in a Man’s World has been crowned the 2023 winner of the William Hill Sports Book of the Year Award, picking up a prize of £30,000 at an official ceremony today (30 November), at BAFTA, 195 Piccadilly, in London.
The announcement makes history as it is the first book about women in sport, authored by a woman, to receive the world’s most prestigious sports writing prize.
The US champion’s part memoir, part manifesto documents Fleshman’s story of falling in love with running as a girl, battling devastating injuries and self-doubt, and daring to fight for a better way for female athletes. Drawing not only on her own story, but also on emerging research on the physiology and psychology of young athletes, Fleshman gives voice to the often-silent experience of the female athlete and argues that the time has come to rebuild our systems of competitive sport to allow women to perform at their best.
A panel of independent judges from the world of sports and journalism, chaired by author and journalist, Alyson Rudd, undertook a rigorous judging process, reviewing more than 150 entries down to the winning book.
The Judges praised Good for a Girl for its “heartfelt narrative” and “compelling writing”, as well as its crucial advocacy for reform in sports for young women. Renowned sports broadcaster, Matt Williams, declared Fleshman’s book “not just one of the best sports books that I’ve read this year, but one of the best books full stop.”
Receiving the William Hill Sports Book of the Year Award trophy and a £30,000 cash prize today, Lauren Fleshman said: “Having a woman being elevated for telling her own story is rare, and we need a lot more of that. That’s why awards like this are so important. I came here optimistic, but then convinced myself I had no chance when I looked at the shortlist.
“I am delighted to be the winner of this prestigious award. I hope it makes sport better for the future of women and girls.”
Alyson Rudd, Chair of the Judging Panel for the William Hill Sports Book of the Year Award, said: “We had such an exceptionally high-quality shortlist this year, and selecting a winner was no small feat. For the first time, women’s books dominated, showing that more women are being commissioned to tell their stories, with many bravely tackling challenges within the sporting world.
“Good for a Girl is not only a must-read book on the challenges that women face in sport but a moving and informative memoir that will grip those who are not athletics fans. Lauren Fleshman exposes and shatters myths with disarming honesty and exceptional writing – it is a wonderful read and thoroughly deserving of the title William Hill Sports Book of the Year Award 2023.”
The New York Times Bestseller, and now William Hill Sports Book of the Year Award winner, highlights the challenges women face in competitive running, exposing the flaws in the sports structure that is failing young women as much as empowering them. Through her drive for change, Fleshman confronts the misogynistic origins of sports, and even her sponsors, and addresses the concerning decline in girl’s participation once they hit puberty. The narrative also explores the struggles faced by female collegiate athletes, such as injuries, eating disorders and mental health issues.
The five authors on the shortlist, alongside Lauren Fleshman, receive £3,000 and a leather-bound copy of their book. They are:
- Althea: The Life of Tennis Champion Althea Gibson by Sally H. Jacobs
- Concussed: Sport’s Uncomfortable Truth by Sam Peters
- Kick The Latch by Kathryn Scanlan
- Unbreakable by Ronnie O’Sullivan
- Unfair Play: The Battle for Women’s Sport by Sharron Davies with Craig Lord
Having secured the 35th winner of the William Hill Sports Book of the Year Award, Lauren Fleshman joins an impressive list of previous winners, including last year’s champion Jeremy Wilson. For the second consecutive year, a book centred on women’s sports clinches the award. Fleshman becomes the third woman to be awarded the prestigious prize joining former winners Anna Krien and Laura Hillenbrand.
The William Hill Sports Book of the Year Award first took place in 1989 and is now the longest-established competition in the industry. It is dedicated to rewarding excellence in sports writing and is the world’s most prestigious award in the sector.
Entry to the 36th William Hill Sports Book of the Year Award is now open. For more information about the Award and to enter, please visit: https://news.williamhill.com/sport/sports-book-of-the-year/
Arnold
Arnold Ash sponsors Arthurian League’s 2026 US Tour
Arnold Ash, the executive recruitment and advisory specialist, has become sponsor of the Arthurian League’s US Tour, culminating in the inaugural Transatlantic Cup – a prestigious fixture between title-winning English and American amateur sides.
Marking 250 years of US independence, the game is scheduled during the 2026 World Cup, taking place on Friday 26 June in Philadelphia, the birthplace of American independence.
US amateur champions West Chester United SC are holders of the 2025 US Adult Soccer Association (USASA) National Amateur Cup. They will host a side representing England’s Arthurian League, which won the 2024 FA Inter-League Cup and features some of the oldest football clubs ever, including former FA Cup winners Old Etonians and Old Carthusians.
Arnold Ash’s logo will appear on the front of the Arthurian side’s white and red England kit. As the team’s headline partner the deal covers the travelling squad’s full 12-day tour with additional matches against New York Athletic Club and Boston Bolts.
The multi award-winning executive recruitment and advisory firm will also benefit from in-stadium branding at the ticketed match at Drexel University’s Vidal Athletic Complex, as well as on the historic event’s online and social channels.
The sponsorship builds on a relationship that saw Arnold Ash sponsor the Arthurian League representative team at the UEFA Regions Cup 2024. Its commitment to grassroots sport and emerging talent has seen the company support a number of charities, including Gloves and Doves, which helps promote unity and coexistence in Israel and the Middle East through the sport of boxing, and sponsor and support rising star boxer ‘Razor Ali’, an Iranian refugee based in London.
Jon Arnold, CEO at Arnold Ash, said: “Arnold Ash has been a proud sponsor of the Arthurian League representative sides at major events before, but it doesn’t get any bigger than this. The team is hugely talented, made up of the top amateur players England has to offer and – as the best-of-the-best – reflect the Arnold Ash core principles of quality, experience and consistency.
“The World Cup is now underway, but for the next five weeks, the Transatlantic Cup is where the real action is at! We wish both England teams the best of luck stateside!”
Billy Jenkins, Manager of the Arthurian League representative team, said: “Arnold Ash’s sponsorship is hugely valuable to our team, and we are incredibly grateful for their continued backing of grassroots football.
“We are honoured to participate in the first-ever Transatlantic Cup and just like England’s professional team hope to be lifting prestigious silverware on US soil in the coming weeks.”
The Transatlantic Cup takes place at 7.30pm on Friday 26 June, 2026 at Drexel University, Philadelphia. Tickets cost $15 and are available at www.wcp.flicket.io.
The post Arnold Ash sponsors Arthurian League’s 2026 US Tour appeared first on Americas iGaming & Sports Betting News.
Latest News
QTech adds Phantom content to its aggregation platform
Supplier deal brings instant-win, crash, table games and cinematic slots to operators across QTech’s emerging-markets network.
QTech has signed a new supplier partnership with Phantom, adding the studio’s catalogue of instant-win, crash and “cinematic slots” content to QTech’s aggregation platform.
QTech said the integration expands its content offering for operators in emerging markets, positioning Phantom’s games alongside other suppliers on its platform. The company also framed the addition as a fit for mobile-first audiences and shorter play sessions.
According to the companies, Phantom’s games are designed to be lightweight and fast-loading—an approach aimed at markets where handset performance, network speeds and data costs can affect gameplay, including parts of Africa and Latin America.
QTech CEO, Philip Doftvik, said: “We’re dedicated to rolling out more and more high-class content and product innovation that drives revenue for our partners. So, this deal with Phantom extends our impressive sequential pipeline for 2026, and underlines our ability to deliver tailored content solutions for local markets, particularly in regions where lightweight, fast-loading games are key to player engagement.”
Natalie Pierce, Head of Marketing at Phantom, added: “At Phantom we create out-of-the-box gaming content designed for specific markets, player groups, and unique experiences to push the boundaries of casino content. We specialize in fast-paced, original casino games that bring instant excitement and big wins, crash, mines, dice, limbo, plinko, and more. QTech’s aggregation platform is a renowned gateway to new audiences worldwide, and we can’t wait to see how our highly engaging games perform across a largely untouched swathe of emerging markets for Phantom.”
The post QTech adds Phantom content to its aggregation platform appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
creator-economy
Paysafe and Skrill sponsor Woody & Kleiny’s 39-day US soccer road trip livestream
Kick and TikTok stream runs June 11–July 19, covering 15,000 miles and promoting fundraising for Prostate Cancer UK.
Paysafe (NYSE: PSFE) and its digital wallet Skrill are sponsoring a 39-day US “In A State” soccer road trip led by creators Woody & Kleiny, with live coverage starting June 11 from Jacksonville. The tour is set to run 15,000 miles and stream 24/7 on Kick and TikTok.
Paysafe said the tour will include creator-led content and in-person activations designed to spotlight payment processing for local merchants—such as bars, restaurants, hotels and retailers—along the route. The company is positioning its merchant acquiring and POS-related offerings alongside Skrill consumer wallet use cases during match-day and fan events.
The trip also includes fundraising for Prostate Cancer UK, with donations directed to the official Woody & Kleiny GoFundMe page. The press release notes prostate cancer is “now the most common cancer in the U.K. and the only major cancer without a screening program.”
“This tour puts Paysafe and Skrill at the heart of the action, powering the moments that matter most,” said Alisa Barber, Chief Marketing Officer at Paysafe. “Woody & Kleiny have an extraordinary ability to turn everyday life into must-watch content and combining that with our technology demonstrates how seamless payments can lift every experience.”
Stops listed include Los Angeles (June 12), Arlington, TX (June 17), Boston (June 23) and East Rutherford, NJ (June 25 and 27), with additional cities planned as the tournament progresses. Paysafe said the livestream will be supported by daily YouTube recaps and short-form social content.
The post Paysafe and Skrill sponsor Woody & Kleiny’s 39-day US soccer road trip livestream appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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