Press Releases
80% Bets Made Mobile: SOFTSWISS Sportsbook Q3’23 Overview
In Q3’23, the SOFTSWISS Sportsbook saw a remarkable 37% higher average bet on League of Legends compared to football – the sports betting platform team shares valuable insights.
In terms of statistics, traditional top 5 sports by the number of bets did not bring any surprises:
- Football
- Tennis
- Basketball
- Table tennis
- Baseball
Counter-Strike continues to hold its ground in the top 10 most popular disciplines by bets, keeping its leadership among cybersports. Another cyber leader, League of Legends, outshines football with a 37% higher average bet. In addition, Dota 2 has become the most profitable among all betting categories. These facts underline the hidden potential of focusing on esports, particularly in light of seasonality. Notably, in Q3, there were more tournaments across various esports than in Q2, positioning cybersports as a potential lifesaver during the low season of traditional summer sports.
Compared to Q3 2022, this year’s Q3 has witnessed a notable uprise in the number of bets, turnover and GGR towards mobile devices. Precisely, 80% of bets were placed via mobile, marking a substantial increase from 65% recorded in the previous year. The growing trend of players opting for mobile phones for betting underscores a strategic shift driven by the inherent convenience these devices offer, especially in live betting scenarios.
Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, comments: “In contrast to the third quarter of the previous year, we note a gradual increase in the share of combo bets. It is a favourable sign for operators, given that the likelihood of winning a combo bet is lower than that of a single one.
Overall, I am delighted to mark our sustained growth from quarter to quarter. When we compare our performance with the corresponding period last year, we see an extraordinary increase of 438% in the number of bets and that our GGR has surged by an astounding 523%. These remarkable results are a testament to the dedication, professionalism, and unwavering commitment to innovation demonstrated by my colleagues at the SOFTSWISS Sportsbook and other product teams. I extend my heartfelt gratitude to them for their outstanding contributions.”
In the previous month, the SOFTSWISS Sportsbook made a huge step towards new regulated markets, obtaining vital GLI-33 certification. The team representatives will be happy to meet you at Stand 2129 during SiGMA Europe in Malta on 14-16 November.
About SOFTSWISS
SOFTSWISS is an international technology company supplying ISO 27001-certified software solutions for managing iGaming projects. The expert team, which counts more than 1,400 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides a one-stop-shop iGaming software ecosystem. Its product portfolio includes the Casino Platform, the Game Aggregator with thousands of casino games, Affilka (affiliate platform), the Sportsbook Software and the Jackpot Aggregator. In 2013 SOFTSWISS was the first in the world to introduce a bitcoin-optimised online casino solution.
Latest News
BetPlay and LeoVegas join speaker line-up for Kambi’s Festival of Sportsbook
Industry leaders to share their insights on the Euros and Copa América at next week’s online event hosted by the world’s trusted sports betting partner
Kambi, the world’s trusted sports betting partner, is pleased to announce that BetPlay and LeoVegas will be among the speakers at next week’s Festival of Sportsbook.
Luis Geovanni Florez Diaz, Senior Director of Operations and Product at BetPlay, and Christian Polsäter, Director of Sports at LeoVegas Group, will join Kambi’s Head of Soccer Jonathon Hurst for the session ‘Euros and Copa América: maximising a summer of soccer’. This unmissable session will delve into the strategies to acquire, retain and engage bettors across two of the biggest international soccer tournaments.
Taking place 4-5 June 2024, Kambi’s Festival of Sportsbook returns for a fourth year and will see expert speakers cover the full breadth of the sports betting industry from AI to esports to UX.
Additional sessions during the Festival include:
- Exceptional, everywhere: meeting the increasingly high standards of an evolving market – hosted by Erik Lögdberg, Managing Director of Kambi Sportsbook
- How local operators can seize the advantage in regulated Brazil/Panorama do Brasil: como os operadores locais podem se destacar em um mercado regulamentado (English subtitles will be available for this session)
- The need for UX distinction: beating the competition with an optimised player experience
- A new era of entertainment: why esoccer is a must-have for sportsbooks
- Unlocking innovation through AI: how machine learning and automation are changing the game
Gerard Starkey, Kambi’s SVP Marketing & Communications, said: “Kambi’s Festival of Sportsbook provides those working in or with the betting industry valuable insights into the trends shaping the future. This year’s line-up is now even stronger with the addition of BetPlay and LeoVegas, who will be sharing their knowledge and expertise, making the soccer session one not-to-be-missed.”
The post BetPlay and LeoVegas join speaker line-up for Kambi’s Festival of Sportsbook appeared first on European Gaming Industry News.
Anniversary
Plaza Hotel & Casino to celebrate one year anniversary of the four venues that transformed its Main Street entrance, June 8 at 8 p.m.
On Saturday, June 8, the Plaza Hotel & Casino will celebrate the oneyear anniversary of the opening of its Main Street Reimagination projects that transformed its historic Main Street façade and porte-cochère into a one-of-a-kind destination for cocktails, gaming, and dining.
From 8 p.m. to midnight on June 8, guests can celebrate with the Plaza at its free anniversary party under the glittering lights of the dome on Main Street that will include a DJ, caricature artists, mingling with showgirls, and food for sale.
At the party, attendees can also register to win a free 3-night stay at the Plaza along with $100 in free slot play and $200 for dinner at Oscar’s steakhouse inside either the restaurant’s iconic glass domed dining room or on the rooftop patio that was added as part of the Main Street Reimagination project.
Carousel Bar, the outdoor bar that is the centerpiece of the Main Street Reimagination, will offer free cocktail samples of two of its most popular drinks: One Hot Mama (Mi Campo Blanco Tequila, 21seeds Cucumber Jalapeño Tequila, Chacho Jalapeño Aguardiente, Mr. Q cucumber sparking beverage, and tajin) and Bingo Bling (lychee infused Skyy vodka, lime, grapefruit, oleo, aloe, and lychee pop).
The Main Street Reimagination projects that opened in June 2023 included:
- Carousel Bar – An outdoor bar experience at the western end of the Fremont Street Experience, Carousel Bar serves handmade cocktails, beer, wine, and mocktails among life-sized Vegas-themed elements, including carousel horses moving up and down, an oversized deck of cards and martini glass, a 14-foot-tall neon showgirl sign, a rotating ribbon of lights above the bar, and Las Vegas’ only outdoor video poker machines.
- Pinkbox Doughnuts – A fun modern-day twist on the classic doughnut shop, Pinkbox Doughnuts serves more than 70 varieties of whimsical and delicious doughnuts showcased in an oversized glass display case in the center of an immersive Instagramworthy shop with its trademark décor, including pink floor stripes, 3D sprinkles, and signature pink drips on the walls.
- Rooftop patio at Oscar’s steakhouse – Accessible via the restaurant’s lounge, Oscar’s patio is the first al fresco space for fine dining in downtown and serves the award-winning restaurant’s full dinner menu and extensive wine and cocktail lists, all overlooking the excitement of Fremont and Main Streets.
- Brian Christopher Slots at Plaza – Downtown’s first and only smokefree and social media friendly gaming space with 75 of the industry’s latest and most innovative games.
DraftKings
DraftKings Names Set Free Richardson Creative Director of NBA Culture
Over the past two years, DraftKings has teamed up with hoops culture crafter Set Free Richardson to create an award-winning (2023 Clio Sports Bronze), multi-dimensional game plan that helped connect DraftKings to basketball culture through music, fashion, meaningful conversations with all-star athletes and celebrities, and more, amplifying the brand’s initiative to deliver fans more exciting offerings both on and off the court.
As we approach the 2024 NBA Finals, DraftKings is excited to announce Set Free as the brand’s first-ever Creative Director of NBA Culture. In this role, Set Free will be instrumental in continuing to drive fresh opportunities and ideas that engage basketball fans and further elevates DraftKings as an innovator within this space.
“Set Free has an incredible track record for bringing creative ideas, brands and people together with the purpose to connect to culture through art, fashion, music, sports and more,” said Michael Shonkoff, DraftKings Vice President of Brand Marketing. “We are thrilled to continue to work closely with Set Free in this newly created role to deliver elevated basketball experiences for our customers.”
Fans can expect more collaborations with artists, exclusive DraftKings hoops-inspired merchandise, events and more.
If you are interested in learning more Set Free’s role at DraftKings, or would like additional information about our NBA initiatives, please feel free to reach out.
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