Gaming Awards
SOFTSWISS Big Win at European iGaming Excellence Awards
SOFTSWISS, a tech company providing a complete ecosystem of innovative products for the iGaming business, celebrates its resounding success at the EiGE Awards, triumphing in two categories.
The European iGaming Excellence Awards stand as the epitome of prestige and acknowledgement within the European online gambling dynamic landscape. In 2023, SOFTSWISS earned recognition in the categories of Best Marketing Campaign and Best Customer Service, honouring the company’s outstanding achievements.
The winning Maltese 360 Campaign unfolded in two stages, boosting brand awareness and recognition across the vibrant island of Malta. With a sizzling array of activities, it artfully captured the very essence of the SOFTSWISS brand philosophy — all set against the backdrop of red hot chilli peppers. The campaign’s striking visuals and fiery spirit reached an estimated total audience exceeding 50% of Malta’s population, not to mention an additional 25,000 SiGMA Europe guests who could not resist the heat.
“Enhancing the efficiency of our marketing communications is pivotal in achieving tangible commercial outcomes. Receiving fair recognition for the impressive display of extraordinary creativity, innovation, and marketing prowess is a great honour and source of inspiration for our talented Marketing Team. Rest assured, we are committed to constantly captivating our audience with even more groundbreaking creations in the future,” shares Valentina Bagniya, Chief Marketing Officer at SOFTSWISS, expressing her delight with the triumph.
Another well-deserved victory went to SOFTSWISS Managed Services which offer a comprehensive range of solutions, tailored to boost the growth of iGaming brands. Providing such essential services as First Line Support, Anti-Fraud Support, VIP Player Support, Player Retention and Reactivation, and Content Management, SOFTSWISS Managed Services serve as a reliable bridge between operators and players, ensuring a seamless gaming experience.
Artyom Rudakov, Head of SOFTSWISS Managed Services, expresses his thrill: “We are absolutely delighted to receive this award, which symbolises more than just recognition of our innovative, flexible, and highly customised approach in the industry. It’s a resounding acknowledgement of the remarkable efforts of our team members who contributed to this achievement”.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,400 employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
Conferences
Alea lands two award nominations ahead of SBC Summit Malta panels
Alea will return to SBC Summit Malta this year as a finalist in two categories: Game Aggregator of the Year and Employer of the Year. The company will also have founder Alexandre Tomic and COO Ramon Glieneke on the conference agenda on April 29.
Tomic is set to appear on the Product Visionaries stage in a session titled “Casino vs Sports: Can Gamification Truly Cross Over?” (April 29, 10:45h, Conference Room 2). The panel includes Brian Christner (Grand Casino Baden), Alexis Wicén (Unibo Ltd), and Mykhailo Kachanov (SlotCatalog.com), moderated by Shahar Attias (Hybrid Interaction).
Glieneke will join “The COO Horizon: Challenges and Opportunities in 2026/27” on the Risk, Regulation & Resilience stage (April 29, 15:00h, Conference Room 3). The session features Tim De Borle (Casumo), Chris McGowan (Scatters), and Tom McGovern (Flutter UKI), moderated by Joe Streeter (iGaming Expert).
In the release, Alea linked the two award nominations to its internal culture and operating model. “Quality comes from ownership, not just execution. That’s been at the core of Alea since day one. We’ve always focused on building an environment and a tribe where people feel trusted and take real responsibility for what they’re creating.
Seeing us nominated for both our product and our culture is a meaningful milestone. It shows that the foundation we’ve built is working, and that the team’s approach is consistent across everything we do,” said Alexandre Tomic, Founder of Alea.
Alea said it will attend with teams across Business Development, Account Management, Partnerships, and Marketing, and will be based at Booth D22.
The post Alea lands two award nominations ahead of SBC Summit Malta panels appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BMM Testlabs
BMM Testlabs’ Marzia Turrini wins Best Executive Leadership at 2026 Italian Gaming Awards
BMM Testlabs said Marzia Turrini, Global President, iGaming & Cybersecurity, has won the ‘Best Executive Leadership’ award at the 2026 Italian Gaming Awards. The company said the award was presented last week during the Italian Gaming Expo & Conference (IGE) in Rome.
According to BMM, Turrini was selected from a shortlist of eight other industry executives. The company said the award recognizes her leadership and her role in growing BMM’s digital product compliance and cybersecurity services across regulated markets.
BMM said its digital services business gained momentum in 2025, growing nearly three times faster than the overall iGaming and sports betting market. The company also said Turrini led the expansion of BMM’s iGaming Center of Excellence in Barcelona to more than 120 professionals supporting compliance testing, cybersecurity services, and quality assurance.
Turrini said, “I am honored to receive this recognition from the Italian Gaming Awards. Italy has always been an important part of my professional journey, and I am proud to contribute to the continued growth and integrity of the regulated gaming industry both in Italy and around the world.”
BMM also noted previous recognition for Turrini, including ‘Leader of the Year’ at the 2025 SBC Awards Americas and inclusion in the iGB 2025 ‘Most Influential Women in Gaming’. BMM has an office in Bologna and said it tests and certifies regulated gaming products in Italy across land-based AWP and VLT machines and systems, retail sports betting and horse racing systems, lotteries and instant gaming, and online casino and sports betting technologies.
The post BMM Testlabs’ Marzia Turrini wins Best Executive Leadership at 2026 Italian Gaming Awards appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Betsson Group
Betsson Group Wins Three Awards at Italian Gaming Awards 2026
Betsson Group has won three awards at the Italian Gaming Awards 2026, recognising the company’s product strength, marketing creativity and mobile innovation in the Italian market.
The Group received accolades in the Best Casino Games Operator, Best Marketing Campaign and Best Mobile Operator categories, highlighting the strong performance of its brands and teams operating in Italy.
Best Casino Games Operator
Betsson Group was recognised for delivering a high-quality casino experience through a diverse portfolio of games and strong product performance. The award highlights the company’s focus on innovation, engaging content and a seamless player experience in the Italian market.
Best Marketing Campaign
The award-winning campaign stood out for its creative, multi-layered approach, combining compelling sports storytelling, premium partnerships, and responsible messaging. This recognition reflects the Group’s ability to engage audiences through innovative content, fan-focused activations and socially responsible initiatives in the Italian market. This marks the third year the Group has received this accolade.
Best Mobile Operator
For the second year in a row, Betsson Group was recognised for delivering a seamless mobile gaming experience optimised for speed, usability and performance. The award reflects the company’s continued investment in mobile innovation, ensuring players can enjoy high-quality entertainment anytime and anywhere.
The recognition at the Italian Gaming Awards 2026 further cements Betsson Group’s reputation as a trusted and forward-thinking operator committed to delivering excellence across all aspects of its business.
The post Betsson Group Wins Three Awards at Italian Gaming Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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