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Kwalee announces appointment of Mark Greenshields as VP of Bangalore Studio

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Kwalee, the UK and global mobile, PC and console games developer and publisher, is excited to announce the appointment of Mark Greenshields as the Vice President of its Bangalore Studio. With decades of experience in the games industry, Greenshields brings a wealth of knowledge and expertise to the role.

Over his career, he has an impressive track record, including as Founder and CEO at Firebrand Games. He has built multiple game engines and launched major IP based on Disney, Pixar and EA properties. At Firebrand, he established his company as the top-rated racing studio responsible for 6 of the top 10 Metacritic Nintendo racing games. He has managed large teams across various locations, combining his ability to influence partners and motivate his people with his commercial acumen and ability to deliver high-quality games on time and within budget.

Starting as a self-taught programmer, Greenshields authored four books on programming, including 8-bit game development classics like “Mastering Machine Code On Your Commodore 64”. He has programmed 35 games, produced hundreds more, and transitioned from a solo programmer to founding several game studios.

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In his new role at Kwalee, Greenshields’ primary responsibility will be running the Bangalore studio. However, as a senior leader, he will contribute to strategic decisions and Kwalee’s ambitious growth plans. With Kwalee now a publisher of both mobile, PC and console games, Greenshields’ expertise in launching and porting hit games will be invaluable.

Jason Falcus, COO, expressed his enthusiasm for Mark’s appointment: “We’re immensely proud of the work of our Bangalore team, and we want a member of our top team leading at the heart of its operations. We’re absolutely thrilled to welcome Mark Greenshields as the VP of our Bangalore studio. His deep-rooted experience and passion for gaming, combined with his unique ability to grow high-performing multi-disciplinary teams, is exactly what we envision for Kwalee’s expansion and continued success”.

Mark Greenshields said of his appointment: “I am thrilled to be joining Kwalee as one of the leading UK publishers. I see a very bright future for them, especially now that they have moved into both the PC/Console and Hybrid/Casual spaces. I am bringing my extensive experience in running studios and especially developing for PC and consoles to them. I will make our Bangalore studio a centre of excellence as part of the Kwalee group. ​ For me, it is great to get once again the opportunity to work with both David and Jason, bringing me full circle from the early days of the C64 to the present. ​ The team they have built is exceptional, and I look forward to helping make Kwalee THE success it will be.”

Regarding the games industry in India, Greenshields acknowledges a common misconception that studios in the country are mainly useful for outsourcing. However, he’s keen to change that narrative, emphasising the talent and potential within the Indian games industry, saying:

“I want the Bangalore studio to have a motivated, empowered team that is recognised for their quality work. It should be seen as a studio that consistently produces high-quality products”.

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When asked about his immediate priorities at Kwalee, Greenshields highlighted the importance of learning the challenges of the Bangalore team, strengthening QA processes, setting up a console porting team, and fostering a culture of innovation.

With the appointment of Greenshields, Kwalee reinforces its commitment to pioneering and diversifying its portfolio of games and solidifying its position as a global leader in games development and publishing.

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Week 46/2024 slot games releases

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Here are this weeks latest slots releases compiled by European Gaming

Spinomenal has welcomed another title into its Wildlife Series, Majestic Bison. Set in the Wild West, Majestic Bison surrounds players in a landscape populated with wild wolves, elegant eagles, fearsome snakes and formidable goats. A stripped back soundtrack captures the essence of the Wild West, with banjos and harmonicas immersing players in the action as they hunt for gold.

Spinomenal introduces Majestic Bison title

 

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PG Soft, a world-class digital mobile games company, is celebrating the magic of the Rio de Janeiro Carnival with the release of its new slot, Rio Fantasia. A young dancer named Isabella is the star of the show as players join in the rhythm and passion of one of the world’s most spectacular parties. Rio Fantasia is a 3-reel, 3-row video slot featuring Stacked Wild symbols, multipliers, and respin until win.

Join in the carnival celebrations with PG Soft’s Rio Fantasia

 

Hölle Games has released Jumpin’ Jacks, a new Classic title featuring a special Duplicating Wilds mechanic. This 5×3, 15 payline slot has a theme of Halloween harvest, with scarecrows, pumpkins, corn, crows and a creepy midnight sky completing the picture. The atmosphere is there to match, with a cosy yet somewhat spooky soundtrack.

JUMPIN’ JACKS HITS HÖLLE THIS HALLOWEEN

 

Belatra Games, the specialist online slots developer, has served up Cafe Pin-Up, a slot that whisks players away to a vibrant 1950s diner, where retro glamour meets thrilling gameplay. Players take a seat inside a charming cafe, where pin-up girls are on hand to deliver delicious dishes in a raucous atmosphere created by a jukebox playing toe-tapping tunes. The game is presented in a 5×4 grid with 20 paylines with the Pin-Up Girl Wild symbol playing the key role.

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Belatra serves up delicious new release Cafe Pin-Up

 

New from Peter & Sons comes Muddy Waters, a game that will send your Geiger counter up to 11. This high-volatility and highly radioactive slot comes packed with symbol multipliers, power-ups and a unique fishing mechanic. Muddy Waters riffs on the popular fishing-slot genre, but since this is the weird and wonderful world of Peter & Sons, it gets flipped on its head, because this game is about reeling in radioactive fish.

Peter & Sons’ Radioactive Fishing Game ‘Muddy Waters’ Hits November 14

 

Relax Gaming, the iGaming aggregator and provider of unique content, is getting players into the festive spirit with its latest release, Money Sleigh, a Christmas-themed slot guaranteed to deliver stocking-filled fun and the chance to unwrap big wins. Santa and his team of loyal helpers are ready to guide players through this exciting holiday adventure, with the potential to win up to 10,000x their stake.

Relax Gaming brings Christmas cheer with the release of feature-packed Money Sleigh

 

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AGREEMENT BETWEEN ZITRO AND GRUPO OSGA TO PROMOTE THE LABOT INTEGRATION OF PEOPLE WITH DISABILITIES

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Zitro, a leading company in the gaming industry, has signed a collaboration agreement with Grupo OSGA, a business group committed to promoting the employment of people with disabilities. Grupo OSGA offers job opportunities to people with disabilities and supports their professional development in inclusive and accessible environments.

Through this alliance, Grupo OSGA will provide Zitro with a parcel and documentation service between its offices, optimizing Zitro’s operational efficiency and strengthening its social commitment to creating a more inclusive work environment.

At Zitro, we firmly believe in the power of diversity as a driver of growth and development. This collaboration with Grupo OSGA not only enriches our company but also reinforces our commitment to contributing to a fairer and more inclusive society,” said Albert Zorrilla, Managing Director of Zitro for Spain.

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“The collaboration with a prestigious international company like Zitro not only constitutes recognition of the work that Grupo OSGA has been carrying out but also contributes to the generation of real opportunities for people with disabilities to achieve effective and stable integration in the labor market,” said Oscar Galilea, President of Grupo Osga.

The post AGREEMENT BETWEEN ZITRO AND GRUPO OSGA TO PROMOTE THE LABOT INTEGRATION OF PEOPLE WITH DISABILITIES appeared first on European Gaming Industry News.

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EGT Digital’s iGaming platform X-Nave and successful titles to deliver high-quality experience to BetHub’s customers

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BetHub and EGT Digital have started their successful partnership, as a result of which the leading Bulgarian operator is now using the iGaming platform X-Nave. Its 4 main modules: CRM Engine, Sport product, Gaming Aggregator and Payment Gateway, enable the betting site to effectively manage all online gaming business verticals and further improve its performance.

CRM Engine provides a wide range of player management tools and bonus features, allowing the operator to create more personalized offerings for its customers, based on their preferences and behavior.

Through X-Nave’s Sport product BetHub will enrich even more the sport content it offers.

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The Payment Gateway gives access to numerous payment methods and thanks to the Gaming Aggregator EGT Digital’s slot games are already at the disposal of the website’s visitors. The top-performing titles from Bell Link, Clover Chance, High Cash, Single Progressive Jackpot, as well as the multiplayer game xRide quickly gained popularity among BetHub’s customers.

“We are very glad with our collaboration with EGT Digital so far,” commented Kiril Naldzhiev, CEO at BetHub. “The platform has made the management of our business much easier, and the company’s gaming content has shown impressive results that have not only met but exceeded our expectations.”

Tsvetomira Drumeva, Head of Sales at EGT Digital, also gave a positive evaluation to the cooperation. She said: “Partnering with a prominent operator like BetHub is very valuable for us, as it gives us the opportunity to demonstrate the enormous potential of our developments and consolidate our status as a leader in the local market. I am confident that this is the beginning of a very successful collaboration that will bring a lot of positives to both companies and the players themselves.”

The post EGT Digital’s iGaming platform X-Nave and successful titles to deliver high-quality experience to BetHub’s customers appeared first on European Gaming Industry News.

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