Latest News
50 suspicious betting alerts reported by IBIA in Q3 2023
The International Betting Integrity Association (IBIA) reported 50 suspicious betting alerts to the relevant authorities in third quarter (Q3) of 2023. The Q3 2023 total is the same as reported in Q2 and brings the Q1-3 2023 period to 148 alerts. Football and tennis accounted for 56% of all Q3 alerts. The 50 suspicious betting alerts were identified across IBIA members’ global businesses, which number over 125 sports betting brands and over US$137 billion in betting turnover per annum, making IBIA the largest integrity monitor of its type in the world.
The 50 incidents of suspicious betting in Q3 concerned eight sports, across 21 countries and five continents. Other key data for Q3 2023 includes:
- The 50 alerts reported in Q3 2023 are a decrease of 41% when compared to the Q3 total for 2022, which saw 85 alerts.
- Tennis had the highest number of alerts with 15 in Q3 2023, representing a 7% increase on the 14 alerts reported in Q2 and a 55% decrease on the 33 reported in Q3 2022.
- Football (soccer) accounted for 13 alerts, a 32% decrease on the 19 cases reported in Q2.
- Europe, with 30 alerts, made up 60% of the total reported, followed by South America with 7 alerts (14%).
Khalid Ali, IBIA CEO, said: “The quarter saw a continued reduction in alerts with a more than 30% decrease in the first three quarters relative to 2022, with tennis a major contributory factor. During the quarter, IBIA and the International Tennis Integrity Agency (ITIA) co-hosted a best practice integrity seminar in New York with many of the premier sports and betting operators in the US. That cross-sector cooperative approach underlines the strength of our relationship with tennis, as acknowledged by the ITIA, and our shared commitment to working in partnership to combat corruption in that sport.”
The Q3 integrity report includes a breakdown of alerts reported on sporting events taking place in North America between 2018-2022. It also contains an analysis of tennis alerts, which average 13 tennis cases per quarter in 2023 compared to an average of 26 per quarter in 2022 and 20 per quarter in 2021. The latest US sports betting gross win calculations, provided by leading global gambling market intelligence company H2 Gambling Capital, show that the licensed on onshore market is expected to reach US$11.7bn in gross win in 2023, rising to US$18.9bn by 2026.
Of the 50 alerts reported in Q2 2023, three related to women only events, 43 for men only events with three mixed gender and one an animal sporting event (greyhound racing). IBIA has recently released a ground-breaking study that analyses the size and characteristics of the women’s sports betting market and examines the potential vulnerability of women’s sports to match-fixing.
7Games
FIRST.bet Launches Sportsbook with Brazil’s Biggest Online Casino Operator
7Games partners with FIRST.bet to deliver Tier-1 sportsbook technology to one of Brazil’s largest casino operators.
7Games, Betão, and R7—brands managed by OIG Gaming Brazil Ltda. and recognized as key players in Brazil’s casino-led betting market—have launched a comprehensive sportsbook platform powered by FIRST.bet’s leading Tier-1 technology.
As one of Brazil’s most prominent casino operators, OIG Gaming Brazil Ltda. opted for FIRST.bet to seamlessly expand its reach into the sports betting sector across its trio of brands. This partnership underscores the scalability and robustness of FIRST.bet, demonstrating its capacity to support large-scale, multi-brand ecosystems in the competitive Brazilian market.
Leveraging FIRST.bet’s SportOS operating system, 7Games developed a customized sportsbook front end tailored to its unique branding and user experience. While players interact with a platform fully reflective of 7Games’ identity—from design to functionality—the underlying engine driving trading, pricing, live markets, and overall performance is powered by FIRST.bet.
As a casino-first operator venturing into sports betting, 7Games required a sportsbook solution aligning directly with the nuances of the Brazilian market. FIRST.bet delivered exactly that: a product optimized for Brazil, complete with Brazilian-Portuguese language capabilities, odds models tailored for national leagues, and high-performance live betting, trading, and risk management systems to meet the demands of a competitive scale.
“Brazil isn’t a market where you can afford slow growth—your product must hit the ground running,” explained Fernando Oliveira Lima, Founder and CEO of 7Games. “FIRST.bet provided us with a solution already optimized for this market, allowing us to concentrate on serving our players rather than troubleshooting underlying technology.”
Echoing this sentiment, Tom Light, Founder and CEO of FIRST.bet, added, “Success in Brazil hinges on getting the product right from day one. Operators who fail to meet those expectations are quickly left behind. With 7Games already commanding significant casino traffic, they now have a sportsbook designed to handle that scale. It’s their unique brand experience backed by an engine built for top-tier performance, which is exactly why we developed SportOS.”
The post FIRST.bet Launches Sportsbook with Brazil’s Biggest Online Casino Operator appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
7Games
7Games, Betão & R7 Launch FIRST.bet Sportsbook in Brazil
7Games selects FIRST.bet to bring Tier-1 sportsbook technology to one of the biggest casino operators in Brazil.
7Games, Betão and R7, three brands operated by OIG Gaming Brazil Ltda. and among Brazil’s largest casino-led betting brands, have gone live with a full sportsbook powered by Tier-1 technology from FIRST.bet.
Already among Brazil’s biggest casino operators, OIG chose FIRST.bet to power the move into sports across all three brands, proving the engine reaches Brazil-scale operators running multiple brands at once.
7Games built its own sportsbook front end on SportOS, the FIRST.bet operating system, with the FIRST.bet engine running underneath. Players see a sportsbook that is entirely 7Games, its brand, its design, its experience, while the trading, pricing, live markets and performance come from FIRST.bet.
7Games is a casino-led brand moving into sports, so it needed a sportsbook that already fits Brazil, not one it would have to adapt. FIRST.bet ships that out of the box: a Brazilian-Portuguese product, odds models tuned to the Brazilian leagues, and the live betting, trading and risk management needed to compete at national scale.
“Brazil is not a market you can grow into slowly. The product has to work from day one,” said Fernando Oliveira Lima, Founder and CEO of 7Games. “FIRST.bet gave us a sportsbook that already fits this market, so we could focus on our players instead of fixing the technology underneath them.”
“Brazil rewards operators who get the product right and punishes the ones who don’t,” said Tom Light, Founder and CEO of FIRST.bet. “7Games already commands serious traffic on the casino side. Now they have a sportsbook built to hold up under that kind of pressure, on their own front-end, running on our engine. That is exactly what SportOS was built for.”
The post 7Games, Betão & R7 Launch FIRST.bet Sportsbook in Brazil appeared first on Americas iGaming & Sports Betting News.
CreedRoomz
CreedRoomz launches Maradona Run live game show with licensed rights
The new football-themed title keeps CreedRoomz’ existing mechanics and adds a Maradona-branded visual overhaul and 10,000x max payout claim.
CreedRoomz has launched a new live game show, “Maradona Run,” which the supplier says is backed by official rights and is now available to partner operators on the CreedRoomz Live Casino platform.
The company positions the release around the upcoming World Cup games, with a football-themed reskin of its existing interactive game show concept. CreedRoomz said the game’s “logic and core mechanics remain exactly the same,” while the visual identity has been rebuilt around a 3D animated caricature of Diego Maradona in a number 10 jersey.
Maradona Run combines a lottery-style ball draw, where players can manage up to eight interactive cards, with an “endless runner” bonus round. In the bonus sequence, the Maradona character runs through an obstacle course collecting glowing soccer balls that the supplier says translate into gameplay advantages including multipliers, speed boosts and prize doublers. CreedRoomz stated the game has a maximum payout potential of up to 10,000x the bet.
“Securing the official rights for Maradona Run allows us to hand our partners a massive competitive advantage just in time for the World Cup games,” said Armen Mnatsakanyan, Head of Sales Department at CreedRoomz. “By merging the legendary global appeal of Maradona with our high-retention endless-runner mechanic, we have created a premium crossover product that effortlessly converts football fans into loyal live casino players. The proven logic and math models are exactly what operators trust, but the brand power and vibrant new look make this a must-have commercial powerhouse.”
The title features a live presenter alongside the animated character and includes three bonus ticket tiers—Sprint, Trailblaze, and Marathon—intended to provide multiple bonus-entry paths per round, according to the supplier.
The post CreedRoomz launches Maradona Run live game show with licensed rights appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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