GoldenRace
GOLDENRACE EXTENDS PARTNERSHIP WITH PARIPLAY IN NORTH AMERICA
GoldenRace, Virtual Sports and gaming solutions provider, after a dedicated process to enter the North American market, has signed an important partnership with the leading aggregator, Pariplay.
Thanks to this agreement, Pariplay will be offering GoldenRace’s top Virtual Sports and games around the USA.
Martin Wachter, GoldenRace’s CEO and Founder, said: “The North American gaming market has limitless possibilities, and it is our main aim to become leaders here, as we are in several other areas. This partnership with Pariplay is the first step and a key factor that undoubtedly will set the basis for a promising future together.”
Shivan Patel, VP of North America at Pariplay, commented, “Together with GoldenRace we are redefining the gaming landscape and creating a new gaming experience for North American players.”
GoldenRace’s products include the industry’s most played virtual football, races, Crash and Number games, a revolutionising MMA game, and some USA-focused Virtual Sports like 3×3 Basket and Grand Prix Indianapolis 60.
GoldenRace and Spinmatic, both part of Softquo Holding, have entered into a global distribution partnership with Lynon, an all-in-one iGaming platform, to integrate their full portfolios of Virtual Sports and Slots into the Lynon ecosystem.
The strategic agreement significantly expands Softquo’s global reach, making GoldenRace’s industry-leading Virtual Sports and Spinmatic’s innovative slot games available to a broader international audience. Under the terms of the deal, Lynon will gain access to the entire game libraries of both providers, enabling operators and players worldwide to benefit from high-performance, market-ready betting and gaming solutions.
Strengthening Lynon’s iGaming ecosystem
By adding GoldenRace and Spinmatic content, Lynon enhances its offering with some of the most advanced Virtual Sports and Slots products currently available. The integration further positions Lynon as a comprehensive iGaming platform capable of delivering diverse, engaging content to regulated markets across multiple regions.
The partnership also reinforces the market leadership of GoldenRace and Spinmatic, whose combined expertise spans data-driven Virtual Sports, immersive slot mechanics, and scalable global distribution.
“Teaming up with Softquo allows us to deliver a double-edged competitive advantage to our partners,” said Sona Grigoryan, Partnership Manager at Lynon. “By combining GoldenRace’s Virtual Sports expertise with Spinmatic’s creative slot excellence, we are significantly enhancing the value of the Lynon ecosystem on a global scale.”
Expanding Softquo’s international footprint
Softquo CEO and Founder Martin Wachter highlighted the agreement as a reflection of growing global demand for the group’s products and technology.
“Our teams are working incredibly hard to ensure we keep growing worldwide and bringing our top-tier products to players in every corner of the globe,” Wachter said. “This agreement with Lynon shows that leading industry platforms recognise the value of our portfolio. We are delivering the best tools to help our partners engage players and drive sustainable growth, and we are pleased to see our international footprint continue to expand.”
Global demand for Virtual Sports and Slots
The partnership underscores the increasing worldwide appetite for Virtual Sports and premium slot content, as operators look to diversify offerings and improve player engagement. By aligning with Lynon, GoldenRace and Spinmatic further strengthen Softquo’s position as a global supplier of innovative, high-quality iGaming content.
The post GoldenRace and Spinmatic Partner with Lynon in Global iGaming Distribution Deal appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
In an industry that never stands still, the race for innovation is constant. GoldenRace identified a shift in player behaviour: the modern audience craves more than just a bet; they want innovation, simplicity, gamification, fun, excitement, rewards and speed.
This realisation led to the birth of a brand-new vertical designed to bridge the gap between traditional betting and casual arcade gaming: Hit&Win.
GoldenRace’s first titles in this category are Arcade Heist, which takes the concept to a whole new level by introducing the essence of gaming: a community experience; and Fortune Fighters, a combat-themed experience that brings the intensity of a tournament arena to the palm of a player’s hand.
Arcade Heist moves away from the solitary nature of traditional betting and introduces a raid mechanic. In this game, the high-stakes world of undercover robberies meets classic arcade fun, but with a revolutionary twist.
On the other hand, what sets Fortune Fighters apart is its narrative depth. Players step into the shoes of Kai, a disciplined student fighting to restore his master’s honour against the reckless and loud Brotus. By entering “The Fortune Tournament”, players participate in a quest where every strike, dodge and move is a wager. This storytelling drives long-term engagement and player loyalty, turning a standard betting session into an immersive journey.
ICE 2026 Encore webinar: Reviewing Softquo’s major highlights
Want to know more about GoldenRace and the rest of Softquo companies’ revolution?
If you couldn’t make it to ICE Barcelona 2026, or if you want a strategic replay of the biggest announcements, you won’t want to miss this exclusive webinar!
Join Martin Wachter, Softquo’s CEO and Founder, Joey Kordahi, Softquo’s Project Manager and Simone Suppa, Novusbet’s Managing Director, as they review the essential topics and news introduced by the Softquo Holding at ICE 2026.
The post GoldenRace’s new Hit&Win games, Arcade Heist & Fortune Fighters appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
The launch: Two truly revolutionary games
Prepare to witness the huge reveal the industry will be talking about for years. For the first time, GoldenRace will unveil two groundbreaking, revolutionary games designed to capture new demographics, boost engagement across all channels, and deliver unprecedented revenue growth.
These games are set to be the new undisputed champions of the betting world. You must be at Stand 4D25 to be among the first to see them in action!
New RaceDay: Race it all!
What if your players could bet on all races at the same time? Introducing RaceDay, a brand-new multi-race product for retail and mobile that transforms engagement by allowing players to bet on up to six races of your choice, simultaneously, offering higher odds and increased betting volume.
You decide which of GoldenRace’s top-quality races—including Horses (in different formats), Greyhounds, Motorbikes, Karts and Trotting—are available.
- More bets: Players can now bet on up to six races concurrently, maximising their opportunities and increasing betting volume on your platform.
- New RaceDay market: Innovative combination bets across different competitions in one view help boost the odds and lead to more significant wins.
- Increased appeal: RaceDay delivers a premium user experience with live video, real-time scores, upcoming events, and a unique, customisable design.
- Anywhere reliability: Thanks to low-bandwidth optimisation, RaceDay offers seamless performance on both mobile and retail platforms.
New solutions: Supercharge your retail betting business!
- Non-stop action: Rotating Display
Say goodbye to static screens! Our brand-new Rotating Display feature is a game-changer for your brick-and-mortar business. It allows you to create a continuous, high-octane stream of content right on your shop screens, cycling through your favourite GoldenRace V5 products. Why you’ll love it: Save hardware, save money, and boost bets by keeping the content fresh and dynamic.
- Fast Ticket Checker: Eliminate waits, elevate winnings!
Our new Fast Ticket Checker feature brings instant clarity to your retail betting experience, allowing players to instantly know the status of their betting slips using their own mobile device via a QR code scan. The winning play: Solve congestion by freeing up cashiers to focus on sales while providing players with instant, real-time status updates directly from the server.
- Enhanced Jackpot Viewer
Our upgraded solution provides unparalleled flexibility for showcasing your biggest prizes. Boost capacity by displaying 3-4 Jackpots simultaneously and ensure seamless branding with new background colour configurations in the back office. This gives you complete control to present a professional, high-impact, and fully branded Jackpot experience.
A world of opportunity awaits at Stand 4D25
The post ICE Barcelona 2026 — Where the Next Gaming Revolution Begins appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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