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NowBetNow Shortlisted for 3 EGR B2B Awards
UK-based provider of automated personalised content for iGaming and casino operators NowBetNow, has been shortlisted in the Acquisition & Retention, Marketing & PR Supplier and Multi-Channel Supplier of the Year award categories, in the upcoming EGR B2B Awards 2023 which take place this year at the Roundhouse, London on the 8th June 2023.
The EGR B2B Awards honour marketing service and IT suppliers which enable innovative, multi-channel marketing and advertising strategies or create and deliver technology solutions which boost customer acquisition and retention for operators across the iGaming world. They celebrate the very best service providers within the iGaming industry including betting and gaming software, networks, compliance, mobile, payments, recruitment, IT and infrastructure solutions.
NowBetNow provides technology which generates and displays dynamic live bet suggestions, offers dynamic prices, is personalisable and clickable straight through to betslip.
NowBetNow’s technology makes it possible to have highly specific, fully customised, real-time, live-priced content for multiple matches, markets and odds formats ongoing – all tailored to the preferences of the individual users receiving it, and in their preferred language for operators serving multiple territories.
NowBetNow is able to deliver volumes and varieties of betting content at scale. Today some of its operator customers are showing over 200,000 pieces of unique betting content per month across multiple channels – all powered by NowBetNow.
NowBetNow can deliver click through data on new offers and modules, enabling operators to apply this customer insight to fine tune campaigns to only use methods which generate maximum consumer engagement, boosting average revenue per player.
Before NowBetNow started developing its core offering back in 2018, operators had to write and design display content manually using tools like Photoshop. NowBetNow transformed that highly labour-intensive exercise, which tended to lead to creation of generic, long-term offers like ‘Bet £10 get £20’ or ‘Bet on this weekend’s football’, into something that is far more dynamic, personalised, and automatically built to meet user preferences.
NowBetNow co-founder Stewart Vassie has more than 20 years of experience in building and running game changing technology innovators. He conceptualised and built the leading odds comparison site Oddschecker. He also founded trading automation software provider Botsphere before co-founding NowBetNow.
Stewart Vassie, Co-founder and Chief Executive, NowBetNow said: “We are really pleased to have been shortlisted in three different categories in this year’s EGR B2B Awards. The event is the highlight of our industry’s awards calendar, and to be in with not one but three chances of winning top recognition for supporting our operator customers to attract, acquire, retain and increase the loyalty and value of their gamers – communicating with them in a highly targeted and personalised way across their preferred channels – is testimony to the fantastic progress we’ve made over the last five years since launch.”
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THE MONEYMAKER TOUR RETURNS TO HARD ROCK CINCINNATI WITH MORE THAN $1 MILLION UP FOR GRABS
Following a hugely successful first event in Cincinnati, Ohio in September 2023, the Moneymaker Tour is returning to the Hard Rock Casino Cincinnati on September 17 – 30, 2024 with a packed schedule that will guarantee more than $1 million across 15 trophy events.
In September 2023’s inaugural stop at Hard Rock Cincinnati, the $1,500 Main Event was contested by 788 players and won by Joseph Bakun for $208,034. He was joined at the final table by Chris Moneymaker himself and WSOP Champion Joseph McKeehen and as well as the top cash prize, he also took home a crystal Moneymaker Tour trophy and a guitar trophy.
The Moneymaker Tour was created in 2023 by 2003 WSOP Champion and ACR Team Pro, Chris Moneymaker and Moneymaker Tour Executive Manager, Tony Burns. The Tour was conceived as a way for Moneymaker to give poker players opportunities to have their own ordinary to extraordinary moments as he did.
Despite its relative newcomer status, the Moneymaker Tour has made a name for itself, recently being voted the third most popular live poker tournament series behind only the World Series of Poker and the World Poker Tour, in a State of Poker survey. Since its inception, there have been eight events throughout Florida, Cincinnati and Houston.
The Tour has also recently announced new venues including a first visit to the birthplace of the Moneymaker boom with an event in Las Vegas from June 28 – July 6 at MGM Grand and its first international Main Event at Casino Aruba in October.
“Hard Rock Casino Cincinnati will team up with the Moneymaker Tour for a return in 2024” said Christopher Herbert, Hard Rock Cincinnati Manger of Poker & Sportsbook. “Hard Rock Cincinnati is grateful to be a part of the fastest growing poker tour in 2023. Chris Moneymaker, Tony Burns and their staff delivered an incredible experience for our guests during the 2023 Moneymaker Tour stop. There’s no better place to be in September 2024 than Cincinnati Ohio!”
“After an amazing series last September, we are excited to return to Hard Rock Casino Cincinnati”, said Tony Burns, Executive Manager of the Moneymaker Tour. “Continuing to partner with one of the most recognisable brands in the world amplifies our reach, resonates with our audience, and rocks our business to a whole other level.”
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Week 20/2024 slot games releases
Here are this weeks latest slots releases compiled by European Gaming
ELA Games is thrilled to announce the release of its latest slot machine game, Big Wave Delight. This new game features an advanced design, original mechanics, and a unique “Bonus Purchase” feature, setting a new standard in the gaming industry. Players can also hit the waves with Free Spins, scoring 10 thrilling spins with random multipliers (up to 10x) on each whirl. With up to 3 Wild Surfboards on every spin, players can expect epic wins!
Habanero, invites players for an icy adventure in its new title Arctic Hunt, offering expanding wilds with multipliers of up to 50x. Set against a snowy forest, this 5×3 game hosts a variety of wildlife such as fish, rabbits, deer and beavers as its symbols. Arctic foxes can also appear as wilds and substitute other icons to help form wins. Regular symbols can land with crystal gems attached which are accumulated in a counter at the top of the board.
Yggdrasil has released Boomerang Games’ (under license to ReelPlay) newest game Goblin’s Bargain MultiMax™, a vault packed with features ready to tempt those looking for the biggest of wins. The glittering gold belonging to the nefarious mythical creatures is under lock and key unless players can make the most of MultiMax. The popular Game Engagement Mechanic (GEM) sees a multiplier build up on each reel which can be multiplied together, leading to exponentially large wins.
R. Franco Digital is inviting players to double their winnings in its latest mythical-themed release, Game of Chronos Unicorn. Immersing players in a fantasy universe, a 5×3 grid is filled with a host of mythical symbols which create matching combinations across the slot’s 40 paylines. Helping to form wins are Witch wilds, which substitute other symbols on the board, while three or more unicorn Scatters pay out an instant reward.
Play’n GO pits Woodrow and Jačova against one another in a race against bolts in Spark of Genius. In this dynamic 6×6 grid slot, players are transported to the dawn of the 20th century, where the clash between industry pioneers Maynard Woodrow and Tess Jačova ignites. Players will harness the power of Resonant Energy and Manifest Energy as these characters vie for dominance over the grid.
Spinomenal has unveiled its hotly anticipated game, Quest to the Underworld. This game is part of the popular Spinomenal Adventure series. Quest to the Underworld lures players in with its macabre setting that’s underscored with a chilling soundtrack. Medium symbols are made up of a vial, crossbow, goblet, and scroll. Two Wild symbols, a glamorous lady and black gear, will substitute for any symbol except the Free Spins and Bonus symbols, hitting five Wild symbols on a winning line gives players a x1000 multiplier.
Yggdrasil and YGG Masters partner Bang Bang Games have combined to deliver thrilling gameplay in toxic new release Mutant Trawlers. Players must navigate a contaminated nuclear lake to fish up wins worth a maximum of 3,000x by way of Trawler Respins, Mutant Cash and Meltdown Free Spins. Trawler respins can be triggered whenever a boat lands on the same reel as a Mutant Cash symbol, automatically igniting a chain of respins where multipliers increase after every successful spin.
Wizard Games is ready to deliver magic and mystery in its enchanted new release, Wynmor’s Tales – The Rise. Players are faced with a 5×4 matrix, situated within an eerie mansion, looking to land mystic items across the slots 40 paylines. If a spellbook lands on the fifth reel, then all Cash Symbols are collected, paying out magical rewards.
Games Global’s exclusive studio OROS Gaming, has unveiled Magnificent Power Wolf Fire Spirit™, its latest slot utilising the popular Magnificent Power mechanic that promises captivating gameplay and 4,096 ways to win on a 5×4 grid. Adorned with bear, eagle and dreamcatcher symbols, this Native American-inspired slot immerses players with every spin of the expanding reels, providing ample opportunity to discover the hidden riches with two or more adjacent high-paying symbols awarding a win.
The post Week 20/2024 slot games releases appeared first on European Gaming Industry News.
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Casino Guru Launches “Safer Gambling Talks” Webinar Series with Šimon Vincze
Casino Guru, the world’s premier independent online casino resource, proudly announces the launch of its new webinar series, “Safer Gambling Talks.” This innovative series aims to delve into the critical aspects of safer gambling within the industry, addressing jurisdictional nuances and universal consumer protection standards.
“Safer Gambling Talks” is dedicated to fostering a highly responsible gambling environment by engaging with experts and industry leaders. The series will explore various topics, focusing on creating a more sustainable and commercially viable gambling industry that prioritizes player protection.
In the premiere episode, Šimon Vincze, Casino Guru’s Head of Sustainable & Safer Gambling, engages in an insightful discussion with Dr. Margaret Carran, Associate Professor in Law and Associate Dean (Education) at The City Law School of City, University of London. The conversation centers on improving self-exclusion practices within the gambling industry, aiming to enhance player protection across different markets. The episode is available on Casino Guru News YouTube channel.
Šimon Vincze, a staunch advocate for responsible gambling, leads Casino Guru’s efforts in sustainable and safer gambling. He spearheads the Global Self-Exclusion Initiative, driving forward best practices in player protection and operator responsibility. Recognizing gaps in existing tools, Šimon is committed to ensuring a safer gambling environment for all.
The post Casino Guru Launches “Safer Gambling Talks” Webinar Series with Šimon Vincze appeared first on European Gaming Industry News.
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