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eCOGRA Reveals New Brand Identity Reflecting Company’s Values and Focus on Global Expansion
eCOGRA a leading provider of a range of testing, inspection and certification services, have announced a new brand campaign, including a refresh of their brand identity, and the launch of their new website. In addition to the logo, visual identity and website, eCOGRA have also updated their messaging to reiterate their commitment to navigating complex regulatory environments and providing customers with confidence and peace of mind that they are engaging with an independent, impartial and world renowned accredited testing agency.
“While our company has grown rapidly over the past number of years, our focus has centred on maintaining our exceptional levels of service, and so our brand identity has not evolved at the same pace as the wider business. We are therefore thrilled to unveil our brand refresh which represents yet another major milestone,” said Shaun McCallaghan, CEO at eCOGRA. “Our updated branding is a reflection of our commitment to fair gaming, responsible conduct, player protection and regulatory compliance, and we are confident that our new website will provide our customers with a more streamlined and engaging experience.”
The brand refresh and website launch come at an exciting time for eCOGRA, which has seen strong growth in recent years and is poised for further expansion in several jurisdictions across the globe. In recent months eCOGRA have been authorised to offer certification services as an independent testing laboratory (ITL) in Pennsylvania and Michigan on the satisfactory completion of rigorous checks by the relevant Gaming Control Boards. eCOGRA is the first laboratory headquartered outside of the US to be authorised to operate in these states, a welcome addition to their US jurisdictions which also include Colorado and New Jersey. The company plans to continue expanding their jurisdiction and investing in their products, services, and technology to better serve their customers and maintain their position as a leader in the compliance space.
Initial elements of eCOGRA’s brand evolution include:
New Logo: The new logo is still recognisable with the company’s signature tick mark which stands for quality of service and high standards, placed on a blue and grey playing card shape, a subtle nod to the industry eCOGRA operates in. The strong geometric shape of the new logotype signifies the weight of the company’s reputation, and the ‘e’ is highlighted in a warm orange tone, calling out eCOGRA’s warmth of approach with customers and specialisation in online gambling industry.
New Brand Video: The new brand video, which sits on the homepage of ecogra.org, provides an engaging and informative overview of eCOGRA’s products and services. The explainer video was created to help customers and stakeholders better understand the benefits of working with eCOGRA to achieve their testing, inspection and compliance goals. The video features clear and concise messaging, and a compelling narrative that highlights the company’s unique value proposition.
New Website: The new website features a modern design and user-friendly interface, with enhanced functionality and improved navigation. Visitors can browse the site to learn more about key services such as Product Certification, Cyber Security Assessments and ADR, access resources such as Certified Client Verification and Survey forms, and easily contact the company for further information.
New Brand Purpose Statement: Compliance Without Compromise.
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Gaming Corps unveils industry veteran Adam Pentecost as new Director of Customer Success as it lays out its plans for growth in 2025.
Gaming Corps, a publicly listed game studio based in Sweden, is proud to announce the appointment of Adam Pentecost as their new Director of Customer Success. With over a decade of experience in the industry, Adam provides a proven track of helping established providers achieve growth.
Adam has been in the iGaming industry for 11 years, working in key roles for respected providers like 1X2 Network, iSoftbet, Play’n Go, IGT, and Hacksaw Gaming. In three jobs, he held Head of Commercial Account Management roles, managing a global workforce across the UK, Asia, Romania, Sweden, and Malta and reporting directly to C-suite level management and board members.
His time in the industry has seen him amass a wealth of experience in many key areas, including regulated and emerging markets, aggregation distribution, and crypto and streaming operations. He also had a deep knowledge of the constantly evolving North American landscape. These qualities will be valuable assets to Gaming Corps as they continue their global expansion strategy throughout 2025.
Adam will hit the ground running in his new role as he will be responsible for driving revenue and maximising the business performance across the board. During his first few months, he will analyse the status of key relationships, ensuring they are reaching their full potential while also formulating a strategy that will benefit the company’s rapidly growing ecosystem.
With market access and distribution at an all-time high and a dramatically expanded product roadmap emphasising innovation, Gaming Corps’ appointment of Adam Pentecost is perfectly timed to build on this momentum.
Adam Pentecost, Director of Customer Success, said: “I am excited to join Gaming Corps at such a pivotal time in their journey. It has some incredibly ambitious expansion plans, and I am eager to roll up my sleeves and help make them a reality.
“With over a decade’s worth of experience behind me, I am well aware of the challenges and opportunities that lie ahead. The team and I share a vision of what we can achieve, and I look forward to working alongside my new colleagues at Gaming Corps to help take the company to new heights.”
Alex Lorimer, Gaming Corps COO, said: “Adam’s extensive experience and proven track record make him the perfect match for Gaming Corps’ plans for 2025 and beyond. He is a respected figure within the industry, and he will be able to leverage his extensive network of contacts and industry expertise to help accelerate growth across the board. Adam is the latest piece in a collaborative jigsaw that continues to solidify our position as a leading game studio.”
The post Adam Pentecost Joins Gaming Corps as Director of Customer Success appeared first on European Gaming Industry News.
ADG
Arizona Boxing and Mixed Martial Arts Commissioner, Joe Pennington, Retiring After 24 Years of Service
After serving over 24 years as a Commissioner on the Arizona Boxing and Mixed Martial Arts (“MMA”) Commission, Joe Pennington presided over his final commission meeting on Wednesday, February 19, 2025. Pennington was appointed to the Arizona Boxing and MMA Commission in 2001 by Governor Jane Hull and served under the next four administrations of Janet Napolitano, Jan Brewer, Doug Ducey, and Katie Hobbs.
During his tenure, Commissioner Pennington played a key role in strengthening safety protocols for fighters and reinforcing Arizona’s position as a leader in combat sports regulation. He is most proud of the Commission’s commitment to combatant safety, exemplified by the adoption of the concussion protocol and testing, the passage of 581679, the Boxing/MMA Omnibus Bill, in 2024, and the adoption of rules for Boxing, MMA, Kickboxing, Muay Thai, and Tough Man competitions. Last fall, the Arizona Boxing & MMA Commission was recognized as “Commission of the Year” at the North American Boxing Federation Awards Banquet for its regulatory efforts.
“It has been a pleasure to work alongside Commissioner Pennington over the last few years,” said Danny Vella, Executive Director of ADG’s Boxing and MMA Division. “I am grateful for his nearly two and a half decades of dedicated service and commitment to enhancing combat sports regulation in Arizona. I wish Mr. Pennington the best in his retirement and look forward to the continued impact of his tremendous contributions.”
“On behalf of the Arizona Department of Gaming, I want to extend our deepest gratitude to Commissioner Joe Pennington for his unwavering dedication and service to the Boxing & Mixed Martial Arts community in Arizona,” said Director Jackie Johnson, ADG. “Through multiple administrations, his commitment to integrity, fairness, and the growth of combat sports has left a lasting impact on the industry and the state. We thank him for his years of leadership and public service.”
Serving in his final commission meeting, Commissioner Pennington was presented a commendation from Executive Director Vella on behalf of Governor Katie Hobbs, receiving well wishes from several attendees of the Arizona Boxing and MMA Commission meeting on Wednesday, February 19, 2025, The Department and its staff wish Mr. Pennington a joyous and adventurous retirement, and we are forever grateful for his 24 years of service to combat sports safety and regulation in Arizona.
The post Arizona Boxing and Mixed Martial Arts Commissioner, Joe Pennington, Retiring After 24 Years of Service appeared first on Gaming and Gambling Industry in the Americas.
The agreement signed between MGA Games, a leading provider of slots and casino games, and the operator Betano has resulted in the launch of 51 titles for the Portuguese and Belgian markets. Betano, one of the most prominent online casinos worldwide and part of the international Kaizen group, has entrusted the Spanish provider with the release of these new products, which include 3-reel slots, 5-reel slots, Megaways, and video bingos.
Among the 28 titles already available in Portugal are high-grossing games such as Popeye Caça Tesouros and the Portuguese Celebrities collection, an innovative series of slots featuring renowned figures from the country. Characters like chef Chef Chakall, DJ Diego Miranda, and other well-known personalities such as football legend Paulo Futre and TV star Teresa Guilherme provide a 100% localized experience.
MGA Games’ entry into the Belgian market has materialized with the launch of 23 slots, including hits like The Explosive Bandit and The Wizard Cat. With this move, the Spanish company strengthens its international presence and offers Belgian players an innovative gaming experience.
“This launch on Betano Portugal and Belgium reinforces our presence in the market and allows us to offer our games to a broader audience through a top-tier operator. We are confident that the combination of our technology and content, along with Betano’s expertise, will be a resounding success,” said Javier Lanfranchi, Commercial Director of MGA Games.
The post Betano, a Global Leading Operator, Launches MGA Games Content in Portugal and Belgium appeared first on European Gaming Industry News.
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