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Majority of gamblers hit with affordability checks have handed over info, but wider betting population unwilling

Published

3 years ago

April 6, 2023

Reading Time: 4 minutes

Most bettors asked to undergo financial checks agree
Higher spending players more willing than lower spenders
Most who’ve not yet faced affordability checks say they will refuse

The majority of bettors who have been asked for proof they can afford to gamble have provided it, but there are big questions over how things will play out if checks become mandatory or more common, the results of a new study by sports betting community OLBG show.

A survey of bettors carried out online by YouGov for OLBG found that the majority of those who had been asked by gambling operators to provide documents such as payslips, bank statements or other documents had complied with the request.

The survey, which polled 1,007 bettors, found that 21.8% of bettors had already been asked for documents by at least one bookmaker. Of these, 74.3% had provided them, but 17.9% had refused and started playing with a different licensed operator instead. Of the remainder, 4.1% refused and moved to an unlicensed operator, while 3.7% stopped betting entirely.

The willingness to provide documentation was less widespread among those who had not yet been asked to do so, however.

Of the 78.2% of punters who had not yet faced affordability checks, 37.3% said they would refuse and simply stop betting, 35.0% said they would move to a different licensed operator and 4.1% said they’d go to an unlicensed company. Only 23.5% indicated they would be willing to provide the documents.

“Most bettors who have been asked to provide documents have done so. More importantly, very few of those who were asked stopped gambling or went to the black market, the latter being the worst unintended consequence of measures aimed at making gambling more responsible,” said Richard Moffat, CEO at OLBG.

“However, there is a stark difference between those who have been asked and those who haven’t in terms of willingness.”

As the below table shows, overall 65% of bettors reported not being willing to comply with affordability checks. Those betting lower monthly amounts were the least open to handing over financial documents, with more than three in four (75.4%) of those betting less than £5 a month and 72% of those betting £6-15 a month unwilling to undergo affordability checks.

“Few people who are spending at this level are likely to think it is proportionate for a bookie to ask for proof they can afford it and it’s quite surprising how many lower spending players report already having been asked. From the rumours about what level mandatory checks might come in, it seems unlikely checks will be forced on players at levels under £100 per month,” said Moffat.

Players spending less than £100 per month

Have you been asked by a gambling company to provide payslips, bank statements or similar documents as part of an affordability or proof of funds check?	All bettors	Less than £5	£6-15	£16-25	£26-50	£51-100
Unweighted base	1,007	235	224	147	154	93
Yes, I have and I provided the required documents	16.16%	6.00%	10.08%	20.86%	16.55%	14.27%
No, I have not but I would provide the documents if asked	18.45%	18.20%	18.06%	23.14%	20.31%	21.62%
Yes, I have, but I didn’t provide the documents and bet with a different licensed company instead	3.92%	0.40%	1.77%	4.22%	4.53%	6.57%
Yes, I have but I didn’t provide the documents and bet with a different unlicensed company instead	0.90%	0.00%	0.47%	0.71%	1.29%	1.08%
Yes, I have but I didn’t provide the documents and stopped betting	0.79%	0.00%	0.43%	0.70%	1.94%	1.10%
No, I have not and if asked I wouldn’t provide the documents and would bet with a different licensed company instead	27.40%	20.40%	31.52%	24.80%	35.25%	38.36%
No, I have not and if asked I wouldn’t provide the documents and would bet with an unlicensed company instead	3.20%	1.30%	3.57%	4.17%	3.27%	1.11%
No, I have not and if asked I wouldn’t bet	29.18%	53.60%	34.10%	21.40%	16.86%	15.88%
Total willing to provide documents	34.61%	24.20%	28.14%	44.00%	36.86%	35.89%
Total unwilling to provide documents	65.39%	75.70%	71.86%	56.00%	63.14%	64.10%

Players spending more than £100 per month

Have you been asked by a gambling company to provide payslips, bank statements or similar documents as part of an affordability or proof of funds check?	All bettors	£101-200	£201-300	£301-500	£501-1000
Unweighted Base	1,007	57	16	16	20
Yes, I have and I provided the required documents	16.16%	30.04%	31.87%	50.63%	40.65%
No, I have not but I would provide the documents if asked	18.45%	19.41%	12.94%	0.00%	4.79%
Yes, I have, but I didn’t provide the documents and bet with a different licensed company instead	3.92%	12.40%	6.73%	0.00%	15.35%
Yes, I have but I didn’t provide the documents and bet with a different unlicensed company instead	0.90%	1.77%	0.00%	0.00%	0.00%
Yes, I have but I didn’t provide the documents and stopped betting	0.79%	1.70%	0.00%	6.45%	0.00%
No, I have not and if asked I wouldn’t provide the documents and would bet with a different licensed company instead	27.40%	24.19%	36.36%	30.49%	28.90%
No, I have not and if asked I wouldn’t provide the documents and would bet with an unlicensed company instead	3.20%	5.19%	12.10%	6.45%	5.12%
No, I have not and if asked I wouldn’t bet	29.18%	5.31%	0.00%	5.98%	5.20%
Total willing to provide documents	34.61%	49.45%	44.81%	50.63%	45.44%
Total unwilling to provide documents	65.39%	50.56%	55.19%	49.37%	54.57%

* Players spending more than £1,000 per month were excluded as numbers were too small to be statistically significant.

However, while willingness to undergo affordability checks does seem to increase among players who spend more on a monthly basis, even among those spending £100-plus per month, less than half were open to affordability checks.

One big difference between players at lower spend levels and those spending more than £100 was the likelihood of players stopping gambling if asked to undergo checks. While 53.6% of those betting less than £5 said they wouldn’t gamble if faced with affordability checks, just 5.31% said the same in the £101-200 per month category.

Higher spending players were more likely to have moved to a different licensed company rather than provide documents, but across all spending amounts a significant proportion of players reported plans to do so if asked to provide documents.

“Many players reported either having already moved to a different licensed operator or being willing to do so over affordability checks. Therefore, there is now a big question mark over what might happen if affordability checks become mandatory and all licensed operators have to impose them at certain levels,” said Moffat.

The survey also found that younger players were more willing to submit to financial checks. About one-third (33.34%) of those aged 18-24 said they had been asked for and provided documents, while 22.86% said they hadn’t been asked but would do so. In the 55-plus age group, the percentage of players reporting the same fell to 6.40% and 15.37%, respectively.

More details on this breakdown can be found in the full survey report, along with various other findings on the UK’s gambling habits.

casino games

Booming Games marks two years in South Africa, targets top supplier spot

Published

11 minutes ago

July 14, 2026

Wladimir P.

booming-games-marks-two-years-in-south-africa,-targets-top-supplier-spot

Booming Games says it is marking two years in South Africa and is setting a target to be “recognised as the market’s leading games provider in the next 1-2 years,” according to a company statement dated 14 July 2026.

The Malta-based supplier entered the market in July 2024 and says it has since grown from a single partner relationship to working with “a host of tier one operators across Africa.” The company also claims its local team has doubled in size, with further hiring planned in the coming months, and noted shortlistings at the SiGMA Africa Awards and iGA Summit Awards earlier this year.

In South Africa, Booming Games said it has more than 145 titles “tested, approved and live” in Mpumalanga, Western Cape and Eastern Cape. The company also pointed to a partnership announced last month with World Sports Betting (WSB), under which a selection of its titles will be integrated into WSB’s platform.

Solomon Godwin, Head of Africa at Booming Games, said: “Close partnerships with operators is central to our ability to innovate and deliver at speed. These collaborations allow us to establish a comprehensive feedback loop that informs future games. Put simply, we listen to our punters through our partners.”

Looking ahead, Booming Games said it plans to expand into “every remaining province” and increase investment in local presence and operator partnerships, including targeting new aggregator platforms entering the market. The supplier also said it will expand its release pipeline with localised titles and is developing new games across crash and instant categories, alongside updates to existing games.

Max Niehusen, Founder of Booming Games, said: “South Africa already drives the largest proportion of our revenues in Africa, and as we celebrate two successful years here, we are well placed to build out our offering even further over the years ahead.”

The post Booming Games marks two years in South Africa, targets top supplier spot appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

iGaming Marketing

Tonybet awards €7,000 silver prize in World Cup Card Collection campaign

Published

11 minutes ago

July 14, 2026

Wladimir P.

tonybet-awards-e7,000-silver-prize-in-world-cup-card-collection-campaign

Tonybet has awarded a €7,000 prize to a player in Kilcock, Ireland, after the customer found the campaign’s silver card in the operator’s World Cup Card Collection promotion. The update was announced Tuesday 14th July 2026.

The World Cup Card Collection includes 51 cards: 48 digital cards representing each participating World Cup nation, plus three unique cards—gold, silver and bronze—tied to prize payouts. Tonybet said the bronze card was available during the group stage and was previously found by a customer in Canada.

According to the operator, the silver card was available during the knockout rounds through the quarter-finals. The gold card is now in play for the semi-finals, third-place play-off and final.

Tonybet Head of Product Kiryl Liudvikevich said: “Our Tonybet World Cup Card Collection Bronze prize went during the group stage; now Silver has gone too!

“A massive congratulations to our lucky winner in Kilcock, County Kildare. Silver was always the knockout-round card, available once the World Cup reached the stage where a single result ends a team’s tournament. It has found its winner just as the field thins to the last handful of nations.

“Now we’re down to the final four, that’s where the competition really hots up, leaving just the golden card still hidden somewhere for our lucky winner to find. Best of luck to all of our players as this amazing World Cup reaches its conclusion this week.”

Tonybet said its World Cup Card Collection runs until 31 July. With the bronze and silver cards already claimed, the remaining campaign prize depends on when the gold card is found before the promotion ends.

The post Tonybet awards €7,000 silver prize in World Cup Card Collection campaign appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

b2b partnerships

Tequity signs Koom Games to its RGS platform

Published

11 minutes ago

July 14, 2026

Wladimir P.

tequity-signs-koom-games-to-its-rgs-platform

Tequity has agreed a Remote Gaming Server (RGS) deal with slot studio Koom Games, with the partnership announced on 14 July 2026. Koom Games will use Tequity’s licensed modular RGS to develop and roll out new titles for distribution to operators worldwide.

Under the agreement, Koom Games will use Tequity’s infrastructure to handle game delivery while keeping control of its creative and development roadmap. The studio said its approach is to build content closer to mobile and social gaming than traditional casino titles.

Tequity said it currently supports 31 RGS clients and manages more than 130 integrations across regulated markets. The company positioned the Koom Games deal as part of a wider run of commercial agreements with providers and operators.

Tanja Bergman, VP of Partnerships at Tequity, said: “Koom Games is a studio that is looming to enter the global market by making a big splash. The team’s dedication to creating content that is genuinely fresh is highly impressive. We are thrilled to offer the stable, high-performance environment needed to transform this creative vision into a market-leading reality.”

Marko Zulj, CEO & co-founder at Koom Games, said: “Whenever operators and aggregators ask us what category our games fit into, we actually struggle to give a traditional answer. Instead, we tell them, ‘you’ll need to try them, because you haven’t played this before’.

“Our games come with completely new mechanics, fresh math, and features built for social engagement. To scale such a vision and remain agile, we needed more than a reliable RGS — we were looking for a robust iGaming platform that lets us confidently develop in any direction, and we found exactly that in Tequity.”

The post Tequity signs Koom Games to its RGS platform appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.