Latest News
Total Deposits Soar 5.5 Times YoY: SOFTSWISS Managed Services Reveal Reactivation Results for 2022
As part of SOFTSWISS Managed Services, the Player Reactivation team deals with players who display a decrease or lack of gaming activity. According to the team performance report, last year the number of reactivated players increased 2.2 times while the total deposits grew 5.5 times against 2021.
In 2022 the Player Reactivation team worked with online casinos whose annual GGR ranged from 100 thousand EUR up to 3.5 million EUR. In total, 2022 showed the following results:
- 13,300 dormant players returned
- 9.58 million EUR accepted as deposits
To deliver such results, the Player Reactivation team made 50,000 calls and sent 30,000 texts via SMS and various communication apps. With the two reach methods compared, the share of the deposits made after the calls was 82%, while the text message input was 18%.
The 2022 data shows that every second targeted player has made a deposit. At the same time, fiat players appear to be more responsive to reactivation activities rather than the crypto audience. It is worth noting that one of the latest trends is personalised bonuses, where the offer is based on a player’s interest and activity level.
Benjamin Umpleby, Founder of Casitsu Casino, comments on the cooperation with the Player Reactivation team: “Out of all the optional services that SOFTSWISS provides, we found that the Player Reactivation team had been providing the most valuable and critical service to date. There are two things that no casino can survive without: volumes and CRM. The Player Reactivation team plays a critical role in our retention scheme. They reliably and autonomously put every effort into reviving players that fell through the cracks and became inactive. They act professionally, use every system at their disposal and deliver measurable results.”
To equip clients with more data, in 2022 the Player Reactivation team introduced automatic monthly reporting. In addition, the team integrated services to quick-check the player messenger status in order to prepare massive data for large reactivation campaigns, and improved player filters to maximise reactivation results.
Danila Novitsky, Player Reactivation Team Lead, comments on the service achievements: “In 2022, the number of our clients increased 2.4 times. In this regard, we’ve strengthened the team with new employees and introduced new types of reactivation – working with large balances and supporting players with failed deposits. This year, we will continue to perfect our service and help clients grow their business not only through reactivation campaigns but also by solving technical issues in making deposits.”
Managed Services leverage their deep industry expertise gained over seven fruitful years in iGaming to offer the SOFTSWISS Casino Platform clients a full cycle of B2C services, ranging from the first line and VIP support to retention, anti-fraud and content management, in addition to reactivation campaigns.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,500+ employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a bitcoin-optimised online casino solution.
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Latest News
BC.GAME Introduces VIP Transfer Programme

BC.GAME has introduced a VIP Transfer programme aimed at high-value players migrating from other platforms. The initiative pairs First-Week Lossback—BC.GAME’s first-week downside protection on net losses—with immediate access to BC.GAME’s VIP benefits. Lossback is delivered in the player’s account currency plus an additional grant in $BC, with tiered caps linked to first-deposit size; high-tier totals can reach up to 70%, subject to terms and review.
What’s different
BC.GAME delivers a two-track experience: tangible downside protection in week one via First-Week Lossback, and ongoing VIP treatment thereafter.
Rules at a glance
• New users only: Available exclusively to first-time BC.GAME accounts.
• Referral code required: Enter BCVIPTRANSFER during registration to qualify.
• Compliance: Provide proof of VIP status from another platform and complete KYC. Availability depends on jurisdiction.
• Anti-abuse: Multiple accounts, falsified documents, or arbitrage may result in disqualification and forfeiture of benefits.
How First-Week Lossback works
• Window: A continuous 7×24 hours starting on the day of first deposit.
• Basis: Calculated on net losses within that window (losses after wins).
• Payout format: Lossback in account currency + an additional grant in $BC.
• Tiering: Caps vary by first-deposit size; high-tier totals can reach up to 70%. Specific ranges, eligible games, settlement timing and caps follow the official terms and individual account review.
BC.GAME Head of Affiliates said: “Players shouldn’t have to start from zero when they switch. First-Week Lossback gives real downside protection in week one, and VIP Transfer delivers immediate VIP status, then keeps the value flowing week after week.”
After week one: standard VIP programme (long-term value)
After the first week, players transition into BC.GAME’s regular VIP & loyalty framework (separate from the week-one protection). Typical benefits include:
Weekly/Monthly cashback and reload/weekly bonuses (by tier);
Dedicated VIP host and tailored rewards, plus at higher tiers faster or higher-limit withdrawals and other elevated limits.
All benefits, thresholds, and frequencies are tier-dependent and governed by the official programme terms.
The post BC.GAME Introduces VIP Transfer Programme appeared first on European Gaming Industry News.
2025 Global Gaming Expo
Global Gaming Women Announces 2025 Event Line-Up at Global Gaming Expo

Global Gaming Women (GGW) is proud to announce a dynamic event lineup for the 2025 Global Gaming Expo, offering a week of networking, education, celebration, and fundraising opportunities designed to uplift and empower women across the gaming industry.
Day Zero Celebration: Sunday, October 5
The week kicks off with the Day Zero Celebration, honoring the 10 Women Rising in Gaming: Class of 2025, in partnership with CDC Gaming. This invitation-only event will shine a spotlight on women making an impact in the gaming industry and set the tone for an inspiring week ahead.
GGW Retreat: October 7–9
From Tuesday through Thursday, GGW invites G2E attendees to recharge at the GGW Retreat, located in Lido 3001-3102 on the third floor of the Venetian Expo. Open to all show attendees, the retreat will offer coffee, free updated professional headshots, GGW profile assistance, a chance to meet the hosts of the GGW Fair Game podcast and a quiet, relaxing space to take a break from the show floor. Hours for the space will be as follows:
- Tuesday, October 7: 9AM-5PM
- Wednesday, October 8: 9AM-5PM
- Thursday, October 9: 9AM-1PM
American Gaming Association’s Gaming Hall of Fame: October 7
GGW will proudly celebrate the induction of founding member Ann Simmon Nicholson into the American Gaming Association’s Gaming Hall of Fame. This historic honor recognizes her enduring contributions and passionate advocacy for women in gaming. This event is invitation only.
Sip & Social: October 8
GGW is excited to announce the return of the Sip & Social networking event, which will take place at 8:00-8:45AM in Venetian Ballroom F. Following, in partnership with the Global Gaming Expo, RX Global and the American Gaming Association, GGW will host G2E’s Wednesday main stage session at 9AM, free to attend for credentialed G2E attendees. Back with a powerful new format, this year’s session is titled Breaking the Stigma: An Honest Dialogue on Mental Health and will feature a fireside chat with Kendall Toole, top fitness instructor, community builder and mental health advocate. This conversation will change the way attendees think about wellness both at work and outside of the office. Participants can expect to engage in networking opportunities and strengthen their industry connections all while gaining valuable insight about this important topic.
Kick Up Your Heels Fundraiser: October 8
Join GGW at XS Nightclub at Wynn Las Vegas for the 15th Annual Kick Up Your Heels Fundraiser, supporting the GGW Charitable Education Fund. The evening includes a tribute to Patty Becker, founder of the event, and honors recipients of the Patty Becker Pay it Forward Award.
“Global Gaming Women is proud to present a dynamic G2E schedule, from our rejuvenating retreat and meaningful celebrations to inspiring conversations and our premier fundraising event,” said Lauren Bates, President of Global Gaming Women. “Each of these experiences reflects our unwavering commitment empowering women and allies across the gaming industry and fostering inclusive opportunities for all to rise and thrive.”
The post Global Gaming Women Announces 2025 Event Line-Up at Global Gaming Expo appeared first on Gaming and Gambling Industry in the Americas.
eSports
Esports Charts to deliver comprehensive viewership data to GeoGuessr

Esports Charts, the leading esports viewership analytics provider, is partnering with GeoGuessr, the world’s favourite geography‑guessing game, to deliver detailed analytics for its esports tournaments. The collaboration will give organizers clear insights into audience engagement and viewership patterns across events.
As part of the partnership, Esports Charts provides tournament dashboard data for the GeoGuessr competitions. Organizers can track engagement trends, compare performance across regions, and make data-driven decisions for future events.
“Esports Charts is thrilled to support GeoGuessr’s esports events. Our team even enjoys the game together during team activities, so it’s fun to combine that passion with our analytics expertise. By providing clear insights into viewership and engagement, we hope to help the organizers nurture and grow GeoGuessr’s competitive scene globally.” – Sergii Rudenko, CSO at Esports Charts
The recent GeoGuessr World Championship 2025 set new viewership records, reflecting the game’s growing presence in esports. In recent years, GeoGuessr has expanded its competitive offerings with larger prize pools, longer seasons, and more events.
“This year’s World Championship has been an incredible journey across four countries. We extend our gratitude to the passionate GeoGuessr community, talented players, and all of our partners who made this possible. Our partnership with Esports Charts plays a key role in helping us gain valuable audience insights, allowing us to continuously grow and elevate the GeoGuessr esports scene. – Mikael Falgard, Head of GeoGuessr Esports
The collaboration marks another step in the development of GeoGuessr’s esports scene and strengthens Esports Charts’ role as a leading provider of competitive gaming analytics.
The post Esports Charts to deliver comprehensive viewership data to GeoGuessr appeared first on European Gaming Industry News.
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