Connect with us
European Gaming Congress 2024

betParx

betPARX joins leading global sports betting integrity body IBIA

Published

on

 

Sports betting brand betPARX, has joined the International Betting Integrity Association (IBIA). The North American focused business is active across the U.S. and currently has operating licenses in Pennsylvania, New Jersey, Michigan, Maryland and Ohio. betPARX joins over 45 companies and 125 leading sports betting brands in IBIA, further strengthening IBIA’s position in North America and globally as the world’s leading integrity monitor.

Matthew Cullen, SVP, Interactive Gaming and Sports of betPARX said: “We are thrilled to join IBIA and affirm our commitment to promoting the highest standards of integrity in sports betting. By working with industry leaders, we aim to ensure a safe and fair betting experience for all users.”

Khalid Ali, CEO of IBIA, said: “IBIA is delighted that betPARX has chosen IBIA as the operator’s preferred monitoring partner. It highlights betPARX’s commitment to protecting the integrity of its betting products and related sporting events through the world’s premier operator-led monitoring body. betPARX is a very welcome addition to IBIA and maintains our growth across the burgeoning North American sports betting market. The association looks forward to working closely with betPARX and to integrating the operator within our global sports betting integrity network.”

IBIA recently released its annual integrity statistics for 2022, which highlighted that it reported 268 alerts to the relevant authorities globally, with successful sporting or criminal sanctions announced against 15 teams, officials or players where IBIA had identified suspicious betting activity on their matches. In several of the cases, data from IBIA and its members helped contribute to significant sanctions, such as life bans. This collective action attests to the powerful impact of IBIA’s data and cross-sector partnership working.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

The International Betting Integrity Association is the leading global voice on integrity for the licensed betting industry. It is run by operators for operators, protecting its members from corruption through collective action. Its monitoring and alert network is a highly effective anti-corruption tool that detects and reports suspicious activity on its members’ betting markets. The association has longstanding information-sharing partnerships with leading sports and gambling regulators to utilise its data and prosecute corruption. It represents the sector at high-level betting integrity policy discussion forums managed by the IOC, United Nations, Council of Europe and European Commission.

Powered by WPeMatico

Continue Reading
Advertisement

betParx

Pavilion Payments Announces Strategic Partnership with betPARX

Published

on

pavilion-payments-announces-strategic-partnership-with-betparx

 

Pavilion Payments, the leading omnichannel payments provider exclusively serving the gaming industry, has announced a strategic partnership with betPARX. This partnership will integrate Pavilion Payments’ cutting-edge Real-Time Payments (RTP) solution—fully supporting FedNow and RTP networks—into betPARX’s platform, revolutionizing the payout experience for patrons by enabling instant access to their winnings.

The RTP solution offers patrons instant access to funds within minutes, a significant improvement over traditional payout methods that often take days. By supporting both FedNow and RTP networks, Pavilion Payments ensures broad coverage across various financial institutions. If a patron’s account is ineligible for RTP or FedNow, payouts are seamlessly processed via Same-Day ACH. Real-time notifications provide added convenience and security throughout the process.

“At betPARX, we are dedicated to providing our customers with the best possible experience, and that includes how quickly they can access their winnings. By partnering with Pavilion Payments and implementing their Real-Time Payments solution, we are able to meet our patrons’ expectations for instant payouts, enhancing their overall gaming experience,” said John Dixon, COO of betParx.

“At Pavilion Payments, we are committed to putting our customers first, which is why we developed our Real-Time Payments solution. This feature directly addresses a common concern among patrons: while deposits are instant, withdrawals should be too. By partnering with betPARX, we’re ensuring that their customers can enjoy not just a seamless deposit experience but also the instant access to their funds that they expect and deserve,” Brian Clayton, Senior Vice President of iGaming at Pavilion Payments, said.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Continue Reading

888 Holdings

SBC Summit North America: Charting New Paths in Affiliate and Marketing Success

Published

on

sbc-summit-north-america:-charting-new-paths-in-affiliate-and-marketing-success

 

As affiliates grapple with the challenge of higher player acquisition costs and the subsequent need to build player loyalty, SBC Summit North America will serve as the ideal platform to acquire insights into content creation strategies, brand building and the power of big data, all of which can help affiliates solidify their standing in the market.

Scheduled to take place on Wednesday, May 8, 2024, the ‘Affiliate & Marketing’ track promises engaging discussions encompassing mergers and acquisitions in the affiliate space, gamification, the rise in popularity of online influencers, artificial intelligence (AI) and customer relationship management (CRM) strategies to foster player loyalty, among other topics.

Kicking off the conference track is the panel titled ‘Affiliate Leaders Panel: Building Brands Through Content and Customization’, which will feature Andrew Garven (Head of Marketing, Covers), Rome Smith (Head of Marketing – North America, Betsson), Marcos Oliveira (Chief Operating Officer, Clever Advertising) alongside panel moderator Michael Daly (Former Chief Executive Officer, Catena Media). The panel will delve into how leading affiliates harness branding and compelling content to build unique and recognizable affiliate brands, optimize acquisition rates and strike successful operator partnerships.

The ‘Big Data at the Center: How Affiliates & Operators Can Make Sense of Their Customers Across Multiple Channels’ panel will delve into the strategic use of big data in understanding customer behavior. Experts Gil Bushkin???? (Senior Director of Interactive Marketing, betPARX), Zachary Sold (Vice-President of Marketing, Caesars), Elizabeth Lodge (Chief Marketing Officer, Winible) and panel moderator James Fox (Industry Manager, Google) will discuss big data’s role in identifying common trends in player acquisition and retention as well as profiling customer archetypes that aid in enhancing player engagement and meet operator partner expectations.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

The panel ‘It’s an Influencer’s World: Charting the Success of Ambassadors, Streamers and Other Social Media Stars’ will examine the growing influence of alternative affiliate channels such as influencers, streamers and sports ambassadors. Industry luminaries Kelly Koffler (Influencer/YouTube Content Creator, Slot500Club and Beyond Blackjack), Josh Duffy (SM Influencer /YouTube Creator, Slotaholic), Jon Della Terza (Social Media Influencer/Content Creator, NJ Slot Guy), Josh Margolis (Vice-President of Marketing, Prize Picks), Grant Flannery (Head of Marketing, Rivalry) and panel moderator Lazar Miucin (Chief Executive Officer and co-founder, iGaming Advisor) will delve into the distinctive acquisition strategies and content approaches employed by influencers and examine how they can effectively collaborate with operators. Additionally, the panel will discuss adaptation strategies for traditional affiliates to capture the interest of the next generation of players.

The session panel titled ‘Affiliate Diversification: Success Strategies for the Slower Years’ will delve into innovative approaches affiliates can employ to reach new audiences. Affiliate and marketing experts Noam Klivitsky (Vice-President of US Marketing, 888 Holdings), Shmulik Segal (Chief Executive Officer, MediaTroopers) and Max Bichsel (Vice-President, Gambling.com Group) will explore such strategies while emphasizing the significance of strategic media partnerships in ensuring a strong market presence.

Attendees will also have the opportunity to expand their knowledge of the North American market through dedicated conference tracks covering leadership, sports betting, iGaming, industry and growth, compliance and regulation and payments and technology.

Additionally, the conference will include a dedicated tribal symposium, as well as two pre-day conferences; the Capital Market Forum (entry requires a separate ticket) and the Player Protection Symposium.

Purchase your ‘early bird’ ticket at the discounted price of $795 and gain access to all three days of SBC Summit North America (including the Player Protection Symposium) including the exhibition, the conference and exclusive networking parties. Additionally, operators and affiliates can apply for a free pass to the event.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

You can keep up-to-date with the latest news, speakers and exhibitor additions and conference content by subscribing to the bi-weekly SBC Summit North America LinkedIn newsletter.

Continue Reading

betParx

EveryMatrix agrees multistate content aggregation deal with betPARX

Published

on

everymatrix-agrees-multistate-content-aggregation-deal-with-betparx

 

SlotMatrix, part of the EveryMatrix Group, has announced a breakthrough multistate casino aggregation deal with existing U.S partner betPARX, one of the country’s leading mobile casino and sportsbook operators.

SlotMatrix, the iGaming industry’s largest casino aggregator with more than 300 studio partners and 22,500+ games integrations, will provide betPARX with a comprehensive library of the U.S market’s best-performing games from tier-1 suppliers, instantly presenting its players with the latest content.

Once live SlotMatrix will become betPARX’s leading iGaming content aggregator across New Jersey, Michigan and Pennsylvania, further fuelling the brand’s growth with cross-product bonusing and gamification tools including free spins and tournaments proven to increase reactivation, acquisition and retention and generate outstanding results.

In March this year EveryMatrix and betPARX signed a deal that saw EveryMatrix distribute content from its own game development studios, Spearhead Studios and Armadillo Studios, via seamless integration with the company’s iGaming Integration Platform, CasinoEngine. SlotMatrix is a product available via CasinoEngine.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

EveryMatrix has licences in New Jersey, Michigan, West Virginia, Ontario in Canada and most recently Connecticut with the regulatory process underway in Pennsylvania.

It has secured relationships with several leading operators in the U.S through SlotMatrix giving brands the opportunity to access the world’s largest library of iGaming content.

Erik Nyman, President EveryMatrix Americas, said: “I’m happy to announce we have extended our partnership with betPARX to aggregation opening the door to a huge variety of content from leading iGaming suppliers.

“Once Live EveryMatrix will provide free spins, tournaments, leaderboards and jackpot capabilities through our back office for multiple vendors making it one of the most significant product disruptions in US iGaming to date. As a result, we are very confident betPARX will boost its player retention and significantly grow its business using our aggregator SlotMatrix.”

Gil Bushkin, Senior Director of Interactive Marketing at betPARX, said: “betPARX continuously seek to incorporate well-known, exciting, and highly sought-after game titles to provide an enjoyable user experience for our players. EveryMatrix’s capabilities support betPARX’s vision of creating a superior casino app that offers a diverse and captivating gaming experience.”

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Continue Reading

Trending

Get it on Google Play

Fresh slot games releases by the top brands of the industry. We provide you with the latest news straight from the entertainment industries.

The platform also hosts industry-relevant webinars, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - Recent Slot Releases is part of HIPTHER Agency. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania