Africa
Kambi Group plc extends multi-channel sportsbook partnership with Sun International
Leading global sports betting supplier to continue powering the sportsbook of one of Africa’s premier gaming and hospitality operators
Kambi Group plc, the world’s trusted sports betting partner, has agreed an extension to its multi-channel sportsbook partnership with Sun International, one of Africa’s leading gaming, hospitality and entertainment groups.
The new agreement is a multi-year extension to the successful online and retail sportsbook partnership in South Africa the two companies have enjoyed since November 2017.
Sun International, which is listed on the Johannesburg Stock Exchange, is the operator of the country’s leading online betting brand, SunBet, and owner of some of South Africa’s most prestigious casinos and hotel resorts.
As part of the agreement, Kambi will continue to provide Sun International with its market-leading sports betting technology and services.
Kristian Nylén, Kambi CEO and Co-founder said: “We are pleased to have extended our sportsbook partnership with Sun International, one of the continent’s premier gaming and hospitality groups.
“Since we first partnered in 2017, Sun International has become a valuable partner to Kambi and we look forward to seeing the company’s SunBet online betting brand continue to go from strength-to-strength.”
Simon Gregory, SunBet CEO, said: “Sun International is delighted to continue its successful sports betting partnership with Kambi and to continue leveraging the company’s award-winning technology and services.
“We have ambitious plans for the SunBet brand over the coming years and I am thrilled we will continue to do this with the support of a world-leading B2B sportsbook like Kambi.”
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Africa
Nolimit City Celebrates South Africa Debut
Nolimit City, the innovative slot developer known for its boundary-pushing games, announced its official entry into the South African market. This strategic move strengthens Nolimit City’s global footprint and brings its unique entertainment brand to a vibrant new audience.
The South African launch, made possible through Evolution’s One Stop Shop integration platform, enables local players to enjoy Nolimit City’s most popular titles, promising a high-standard experience for South African players. These include San Quentin xWays, Deadwood xNudge and Fire In The Hole xBomb amongst an ever-growing array of fantastic titles.
This announcement comes off the heels of their recent entry into Switzerland earlier this month and sets the tone for the rest of the year, with the provider eyeing further expansion in new markets throughout 2024, and beyond.
Malcolm Mizzi, Commercial Director at Nolimit City, said: “We’re thrilled to bring the adrenaline-fueled excitement of Nolimit City games to South African players. This marks a major milestone in our worldwide expansion, and we’re committed to delivering the best possible gaming experience to this dynamic market.”
Dean Finder, Chief Executive Officer at Evolution Services SA, said: “South African players, get ready for the exhilarating world of Nolimit City games! Their arrival is a game-changer in our market, and we’re dedicated to providing a top-notch, action-packed slot experience Nolimit is famous for.”
The post Nolimit City Celebrates South Africa Debut appeared first on European Gaming Industry News.
Africa
NSoft Unveils Revolutionary Crash Cash Game in Admiral Bet Uganda Retail Shops
NSoft, a leading software solutions provider for the betting and gaming industry, is thrilled to announce the launch of its innovative Crash Cash games in Admiral Bet retail betting shops across Uganda.
This groundbreaking move marks a significant milestone in NSoft’s strategic expansion into the African market, particularly in the realm of retail crash games, in partnership with the esteemed Admiral Bet brand.
By transitioning this popular online gaming concept to the retail environment, NSoft is set to revitalize the retail betting sector, which has faced challenges such as limited space and outdated equipment, hindering its ability to offer fresh gaming experiences.
NSoft is redefining the retail betting landscape with the introduction of Crash Cash. Unlike anything currently available in retail betting, Crash Cash is designed to disrupt and innovate with its state-of-the-art infrastructure, providing a seamless, visually engaging experience for players.
The game is enhanced by NSoft’s proprietary Boost Gamification System, offering unique features that set it apart in a competitive market.
Crash Cash’s simplicity and accessibility are key to its appeal. The game’s straightforward mechanics ensure that it is easily understandable and enjoyable for players of all experience levels, making it a perfect fit for the fast-paced retail environment where engaging and quick-to-learn games are highly valued.
With this innovative offering, NSoft is not only aiming to captivate players but also to establish a new benchmark in retail gaming experiences.
The company’s deep understanding of the retail gaming market, combined with its commitment to innovation, positions Crash Cash as a game-changer that will attract new customers and redefine what is possible in retail betting.
The post NSoft Unveils Revolutionary Crash Cash Game in Admiral Bet Uganda Retail Shops appeared first on European Gaming Industry News.
Africa
1Stop Translations Partners with Suss Ads
1Stop Translations has entered into a strategic partnership with Suss Ads, a leading Kenyan technology and marketing services provider. The partnership aims to offer iGaming companies entering the African markets a seamless entry into the continent.
This partnership will integrate the expertise of 1Stop Translations in the field of translations and international digital marketing with that of Suss Ads.
Nicola Pansini, Sales and Marketing Manager at 1Stop Translations, said: “We are proud to announce this agreement between 1Stop Translations and Suss Ads, because the two companies have a common goal: to provide their customers with the best possible service in terms of quality and results. With this partnership, the two companies have integrated their service offering, becoming the point of reference for all companies operating in the iGaming and betting sector and looking for effective marketing solutions to expand their business in the African market.”
Dennis Maina, Managing Partner at Suss Ads, said: “We are excited to join forces with 1Stop Translations. This partnership will seamlessly integrate the expertise of 1Stop Translations in translations and international digital marketing with our own specialization in Programmatic Ads and SMS advertising campaigns. Together, we will offer a comprehensive solution that leverages technology and linguistic proficiency to empower our clients to reach and engage with their target audience effectively in the African market and beyond.”
The post 1Stop Translations Partners with Suss Ads appeared first on European Gaming Industry News.
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