Latest News
Stake announce major new sporting partnership as brand moves into Formula One with Alfa Romeo F1 Team Stake
Stake, one of the world’s leading entertainment and lifestyle brands, has made another major addition to its sporting portfolio by announcing a partnership with Sauber Motorsport’s Alfa Romeo Formula One Team for 2023 and beyond.
Since being formed in 2017 by a group of technology and betting experts, Stake has established a powerful presence throughout world sport, and the move into motorsports is a significant step in their aspirations to position themselves internationally.
In doing so, the relationship will increase Stake’s recognition to a broader demographic that will enable the brand to diversify its fan base.
The brand already boasts an extensive global sponsorship portfolio including partnerships with Canadian superstar Drake, Premier League club Everton Football Club, Argentine football legend Sergio Aguero and MMA organisation UFC.
With a 24-race calendar across 22 countries, Stake is already looking at ways to activate across territories with targeted campaigns – such as a special livery in one of the brand’s key markets and a street-demo around another race weekend.
Stake will support the fans of Alfa Romeo F1 Team Stake by creating a calendar of worldwide experiences and events alongside the F1 calendar,
Bijan Tehrani, Co-Founder of Stake: “We could not be more thrilled to join a legendary F1 team that shares with us the same ambitions of growth and success. Alfa Romeo F1 Team Stake will expand our opportunities for fan engagement through brand integration and activation. We are fully committed to enhancing race weekends by creating unique experiences for all Alfa Romeo F1 Team Stake fans, growing audience engagement in the digital arena.”
Andreas Seidl, CEO of Sauber Group: “We welcome Stake as a new title partner for the team in what represents the start of a new era for us both. Formula One has seen a huge increase in interest over the last few years and the arrival of brands such as Stake are representative of the massive exposure our sport can offer. We are excited to join such a portfolio of sports and entertainment brands and we’re looking forward to the activation programme that Stake will unveil for our fans.”
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Best Payment Provider
ZettaOnline Wins “Best Payment Provider” at EiGE Awards 2025 During the European Gaming Congress in Warsaw
Reading Time: 2 minutes
ZettaOnline has been named Best Payment Provider at the EiGE Awards 2025, held during the European Gaming Congress (EGC) in Warsaw, Poland on 30-31 October.
Organized by Hipther, the awards honor excellence and innovation across the gaming and fintech ecosystem. The “Best Payment Provider” title recognizes the company that delivers secure, fast, and friction-free transaction solutions, setting new benchmarks for reliability and customer experience in iGaming.
This distinction marks ZettaOnline’s second major recognition in 2025 in the same category, reinforcing its position as a trusted fintech partner for regulated gaming operators.
“Receiving this award at such a renowned industry event is an incredible honor and a reflection of our team’s focus on strategic advancement, compliance, and client success,” said Milena Tsankarska, Chief Commercial and Marketing Officer at ZettaOnline, who accepted the award on behalf of the company.
In addition to the company’s success, Milena Tsankarska had received individual nominations in two categories: iGaming Leader of the Year, celebrating vision and leadership in the industry, and iGaming Influencer of the Year, honoring individuals whose insights and impact help shape the gaming community.
At the European Gaming Congress, Tsankarska also joined the panel “Beyond the Booth: Strategic Event Preparation in B2B PR, Marketing & BizDev,” where she discussed the evolving role of communication in a data-driven era. Her key message highlighted the importance of aligning research, audience understanding, and business goals to create marketing that resonates and drives measurable outcomes.
“We value this event because it allows us to create a network of long-term partners. It’s great to see the potential of the gaming industry showcased by a diverse range of companies and ideas,” said Tsankarska. “We’re thankful to the Hipther team for recognizing our work and for creating spaces that foster real collaboration and progress across the sector.”
ZettaOnline continues to strengthen its position within the fintech and gaming ecosystems, delivering tailored solutions that combine technology, compliance, and security across multiple regulated markets. The company’s expertise spans online payments, cyber security, cloud services, certification, IT infrastructure, software development, server and system administration, and technical compliance, ensuring every partner receives a holistic approach to operational excellence. With a focus on speed, reliability, and intelligent scalability, ZettaOnline empowers businesses to navigate complex financial and technological environments with confidence and clarity.
The post ZettaOnline Wins “Best Payment Provider” at EiGE Awards 2025 During the European Gaming Congress in Warsaw appeared first on European Gaming Industry News.
Get the Coins!
Red Rake Gaming presents “Get the Coins!”: Exclusive Coin Mini-Game with Big Wins
Reading Time: < 1 minute
Red Rake Gaming presents Get the Coins!, a slot that combines gold coins with Major, Minor, and Grand prizes in a dynamic, fast-paced experience. This release offers rapid gameplay and an exclusive Mini-Game that delivers unique reward opportunities in every session.
With its 3×3 reel format, each spin can generate coins and trigger the “Get the Coins!” Mini-Game with collectible coins whenever at least one coin appears on each reel. During this Mini-Game, the collected coins can award Minor, Major, and Grand prizes, increasing excitement and win potential on every spin.
The game blends a classic slot design with clear symbols and features, making it easy to integrate into any online casino and enhancing the overall player experience.
Get the Coins! is also integrated into Red Rake Gaming’s tournament tool, allowing operators to organize competitions and boost player activity and retention.
Get the Coins! is available to all operators on the Red Rake Gaming network, offering a title that combines classic features with a Mini-Game that amplifies excitement and rewards.
The post Red Rake Gaming presents “Get the Coins!”: Exclusive Coin Mini-Game with Big Wins appeared first on European Gaming Industry News.
Booming Games
Elantil enhances marketplace options with Booming Games integration
Reading Time: 2 minutes
Pioneering platform solutions provider adds content from leading software studio to bring customers an even wider selection of games and engagement tools
Elantil, the disruptive platform solutions provider on a mission to supply a revolutionary new “strategic backbone” for the iGaming industry, has announced that it has further increased the options in its online marketplace after partnering with Booming Games.
Established almost a decade ago by a close group of friends aiming to become one of the finest software studios in the iGaming industry, Booming Games has gone from strength to strength in recent years and now boasts a full content line-up of over 150state-of-the-art casino releases.
Licensed and certified in 17 regulated markets, including Malta, Ontario and the UK, Booming Games offers localised content in a variety of market-specific currencies and languages while also assisting operators’ engagement efforts with its exciting promotional tools.
As such, the studio promises to be a flexible addition to Elantil’s Marketplace that will enable operators to extend their outreach and supply an even more thrilling experience to players – and best of all, partners are free to contact the provider directly and form their own custom contracts.
With this, ensuring operators have complete control over the content and services that they take on and that Elantil never dictates the terms or duration of any agreements, operators can keep their costs to a minimum while also benefiting from Elantil’s quick and hassle-free integrations.
John Debono, Chief Technical Officer at Elantil, said: “Elantil’s Marketplace has been designed to put control back in the hands of operators and provide a quick and cost-effective way for them to expand their services. By adding Booming Games to our content line-up, we’ll be able to provide more thrilling content to customers that can help them reach new audiences globally.”
Frederik Niehusen, Chief Commercial Officer at Booming Games, said: “By partnering with Elantil, we’ll be able to reach new customers and deliver our top-performing slots to even more players around the world. This collaboration represents another important step in expanding our global reach and continuing to provide high-quality, engaging content to our partners and their players.”
The post Elantil enhances marketplace options with Booming Games integration appeared first on European Gaming Industry News.
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