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Blueprint Gaming expands presence in Ontario through new NorthStar Bets partnership

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Canadian growth continues with leading online gaming and sports betting brand

Blueprint Gaming has furthered its profile in the burgeoning Ontario market courtesy of a new agreement with NorthStar Gaming, which owns and operates NorthStar Bets.

Now live with a leading operator in the Ontario marketplace, Blueprint’s launch titles include Fishing Frenzy: The Big Catch, The Goonies and a selection of Megaways titles such as Eye of Horus and Wolf Legend.

This latest deal will eventually see the studio’s entire slots portfolio made available for NorthStar’s players and will herald a significantly greater audience, particularly for its content specifically tailored for Canada.

Deal or No Deal, has been extremely well received in the region since launch, as has Blueprint’s industry-leading Jackpot King progressive jackpot system rebranded as Jackpot Royale, which has been modified to work with the specific requirements and liquidity necessary to operate in Ontario.

A Canadian-owned and operated brand, NorthStar Bets delivers a uniquely local, premier user experience and Blueprint’s diverse and quality content, which is no stranger to Canadian players, is set to provide a considerable enhancement to the studio’s foothold in Ontario.

Jo Purvis, Director of Key Accounts and Marketing UK at Blueprint Gaming, said: “Ontario is one of our key markets and has been instrumental in our growth across regulated markets in 2022. Partnering with NorthStar Bets will play a considerable role in our growth there going forward and puts our slots in front of an impressive swathe of new players.”

Michael Moskowitz, CEO and a founding partner of NorthStar Gaming added: “We’re proud to provide a uniquely local, content-driven and premium gaming experience to Ontario consumers. As we continue to expand our offering, a crucial part of that growth is achieved by partnering with reputable and established suppliers of quality gaming experiences, so Blueprint Gaming is a welcome addition to the NorthStar Bets platform.”

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Blueprint Gaming

Blueprint’s Fishin’ Frenzy™ Lure ‘Em In: Tackle Boxes Set the Reels Ablaze

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Blueprint Gaming™ revisits its famed lakeside setting in Fishin’ Frenzy™ Lure ‘Em In, where unique tackle boxes lead to rewarding features in bonus rounds, alongside the opportunity to secure a maximum win of 10,000x.

With launches from the acclaimed franchise regularly topping the UK studio’s best performers, the newest installment is poised to enhance the impressive momentum, providing operators’ lobbies with an engaging, feature-packed enhancement.

At the center of the activity are three colored tackle boxes that gather corresponding blue, red, and green scatters when they appear during a spin. Guaranteed entry to the bonus game occurs if three bonus scatter symbols appear with at least one modifier in effect.

Activating the bonus game through the blue tackle box will enable the Cast and Catch modifier. In the round, the appearance of wilds will ensure a respin, with wilds and prize symbols staying in position while the other symbols are respun.

When the Golden Catch modifier is triggered through the red tackle box, unique golden wild symbols appear on the reels, collecting all visible cash prize symbols and enhancing the overall win with a multiplier of as much as 5x.

The Take the Bait upgrade, activated by the green tackle box, introduces unique cash prize symbols to the reels, depicted by a can of worms. When a can of worms icon appears, all visible cash prize amounts are gathered by any fisherman symbol.

In a significant increase to winning possibilities, as many as three Lure ‘Em In upgrades can operate simultaneously during the bonus round, with two active tackle boxes ensuring super free games, and three leading to the mega free game, where the opportunity to achieve the 10,000x maximum prize becomes available.

Immersive trails have become a staple in Blueprint bonus games, and the studio has continued this popular trend with its latest release. Every four fisherman symbols that are collected during the feature will award five additional free spins, with the standard cash prize value in place increased to a maximum of 50x.

For those with an eye on a particular catch to remember, the Express Bet can be triggered at any time during gameplay for 0.5x the base stake, doubling the chances of triggering the bonus game.

Following hot on the heels of Game of Thrones™, Fishin’ Frenzy™ Lure ‘Em In ™ reinforces Blueprint’s ability to cleverly craft fresh-themed, bountiful titles for players to enjoy worldwide.

Jo Purvis, Director of Marketing, PR and Events, said: “Fishin’ Frenzy™ remains one of our most iconic and best-performing franchises, and with Lure ‘Em In, we have introduced exciting new mechanics to elevate the experience even further. The addition of dynamic tackle box modifiers and the ability to combine multiple enhancements brings greater variety and anticipation to the bonus.

“We are confident this latest instalment will resonate strongly with operators and players, continuing the franchise’s legacy as a standout performer.”

The post Blueprint’s Fishin’ Frenzy™ Lure ‘Em In: Tackle Boxes Set the Reels Ablaze appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Blueprint Gaming adds pots mechanic to Cash Strike with Triple Action Cash Strike

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New Action Strike symbol and carryover pots power base play and the Action Spins bonus, with a 5,000x max win on a 6×4 grid.

Blueprint Gaming has released Triple Action Cash Strike, expanding its Cash Strike series by adding a “pots” mechanic and a new Action Strike symbol.

The supplier said the Cash Strike family has consistently ranked among its top 10 revenue-generating markets across regulated territories, and Triple Action Cash Strike launches as a 6×4 title with a 5,000x maximum win.

In the base game, landing Action Strike alongside a money-paying icon triggers the Multiplier pot positioned above the reels, increasing winning combinations. The game also features red fireballs containing Super Diamonds, which can boost three separate pots: Spins (up to 20), Multiplier (up to 10x) and Cash Symbols (increases from 20 up to 200 additional symbols, according to the company).

The Action Spins feature is triggered by landing three or more Super Diamond symbols. During the bonus, only Money Collects, Cash symbols and red diamond fireballs appear, and all accumulated pot values carry over to determine starting spins, multiplier value and the number of additional Cash symbols. Blueprint said Money Collects gathered in the feature benefit from the Multiplier pot, while red diamond fireballs can increase both Cash symbols and active respins.

Power Play also returns, offered at 5x the original bet and limited to Cash prize, Collect and Super Diamond symbols. Jo Purvis, Director of Marketing, PR and Events, said: “Triple Action Cash Strike is a great example of how we continue to evolve our most successful series by integrating mechanics that resonate strongly with players.

“The addition of the popular pots feature alongside new elements such as the Action Strike symbol brings a fresh dynamic to base play and enhances overall engagement. With strong momentum behind the Cash Strike family, we are confident this latest release will further strengthen its performance across our key markets.”

The post Blueprint Gaming adds pots mechanic to Cash Strike with Triple Action Cash Strike appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Blueprint Gaming releases Game of Thrones™ slot, kicking off HBO’s multi-title epic

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Blueprint Gaming™ has launched its eagerly awaited Game of Thrones™ slot, marking one of the studio’s most important IP acquisitions yet and a key achievement in its ongoing plan to connect globally recognized entertainment brands with advanced, modern slot mechanics.

Created in collaboration with Warner Bros. Discovery Global Experiences, the launch marks the initial installment in an extensive multi-game plan influenced by HBO’s Game of Thrones and House of the Dragon worlds.

Few modern franchises have made as significant a cultural impression as Game of Thrones. Its ten-year run on television created an international following, received critical praise, and achieved record viewership, while House of the Dragon has further developed George R.R. Martin’s universe for a new audience. Blueprint’s upcoming title seeks to encapsulate this magnitude with a comprehensive feature set that immerses players in the political unrest and power conflicts of Westeros.

Central to the design is Conquer the Houses, a progressive system focused on four legendary families, each providing a unique Collect-style modifier. The Night’s Watch gathers all apparent cash values; House Stark secures symbols and updates the grid; House Baratheon adjusts reels to create cash stacks and activate respins; and House Lannister enhances visible values with the possibility of adding extra symbols. House Targaryen finishes the collection, gathering all reel values prior to activating repeat respins on non-Collect reels for increased winning opportunities.

These layered characteristics guarantee that every House provides significant gameplay diversity. Extra unpredictability arises from Dragon Fire Modifiers, which can ignite unpredictably to provide strong enhancements and increased volatility.

Advancement is propelled by The Seven Kingdoms Map, where landing on two Bonus symbols moves players closer to enhancements, concealed Iron Throne bonuses, and finally the Iron Throne Super Bonus.

The main Iron Throne Spins feature grants 10 free spins with all activated Collect features in play. Gather symbols to earn extra spins and multipliers, and with sufficient advancement, activate a x10 cash-prize multiplier to heighten both excitement and payout possibilities.

The launch showcases Blueprint’s dedication to combining major entertainment licenses with math-based gameplay tailored for modern online users. By acquiring and evolving one of television’s most iconic franchises, the studio keeps showcasing its talent for transforming cultural symbols into commercially meaningful slot experiences characterized by depth, progression, and mechanical sophistication.

More titles from both the Game of Thrones and House of the Dragon realms will be introduced as part of Blueprint’s custom series, broadening the legacy of Westeros throughout the iGaming world and providing operators with a launch of exceptional size and importance.

Charlie Jacka, Head of Product at Blueprint Gaming™, said: “Few modern series have captured global audiences in the way Game of Thrones has. For this first game, we wanted to reflect the scale and intensity of the licence through layered mechanics and strong progression.

“Features such as Conquer the Houses, the evolving Seven Kingdoms Map and Iron Throne Spins combine Collect functionality with modifiers and multipliers that build momentum across the session.

“Given the strength of the brand and the depth of the feature set, we expect standout performance from a game that will resonate strongly with both fans of the series and core slot players.”

The post Blueprint Gaming releases Game of Thrones™ slot, kicking off HBO’s multi-title epic appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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