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ComeOn Group takes home award at the Women in Gaming Diversity and Employee Wellbeing Awards
ComeOn Group announced that Malin Dahlman, Brand Manager at Casinostugan, was awarded ‘Positive Role Model of the Year’ at the Women in Gaming (WIG) Diversity and Employee Wellbeing Awards 2022 that took place on September 15th at the Savoy Hotel in London. The WIG Diversity Awards rewards and recognises individuals and organisations for outstanding devotion to enhancing equality, diversity and inclusion, something that ComeOn puts at the forefront of their People & Culture strategy.
The award ‘Positive Role Model of the Year’, highlights a true role model that drives goals, has engagement within the workplace and overcomes challenges all with a positive approach to everyone around.
Malin Dahlman, Brand Manager at ComeOn Group, said: “This award means a lot to me, and I am very honoured and happy to have won it. When I started working in Marketing someone told me that I would not be successful or do well if I was ‘happy all the time’. But I chose to ignore that advice and be myself instead, and continue working with a positive mindset and to do everything in my own way. So I’m very glad to work at ComeOn Group where we’re not only allowed, but encouraged to be ourselves.”
ComeOn, previously crowned ‘Great Place to Work’, values all employees equally and works actively with their Diversity & Inclusion strategy across all their locations making sure all offices are safe and welcoming. Winning an award such as ‘Positive Role Model of the Year’ is an accolade of the great talent that works at ComeOn Group and how the company stays true to its leadership value ‘Show the way’.
Daniela Vella, Chief Operating Officer at ComeOn Group, said: “ We are very proud of Malin and all her achievements in the 10 years journey with us! Employees are at the front of our People and Culture Strategy – we enable an environment for our people to flourish, which helps us continuously move forward.’’
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As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on Americas iGaming & Sports Betting News.
As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
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