Behind The Gloves has formed an official Advisory Board as it moves from event-led activations to what it describes as a scalable, long-term business and community.

The board includes Michael Brady, Founder and Chairman of Bede Gaming and Chairman of Connexus Group; Rob Fell, CEO of RiskCherry; and Katie Byers, former SVP of People and Capability at Light & Wonder.

According to the organisation, the appointments are intended to support expansion into new verticals including corporate wellness programmes, brand partnerships and future digital products.

Behind The Gloves said it plans to continue operating as a “business for good” by reinvesting a portion of profits into community initiatives and charitable causes.

Lee McFarland, Founder of Behind The Gloves, said: “The foundation of our Advisory Board reflects Behind The Gloves’ commitment to building a strong business that can expand globally and reach more people than ever.

“We’re thrilled to welcome Katie, Rob and Michael to the Board and look forward to leveraging our industry’s unmistakable energy to support good causes and deliver accessible activities for all fitness levels on a larger scale.”

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The UAE Lottery has opened its first retail shop in M40, Musaffah, Abu Dhabi, the company said on April 15, 2026.

The store offers in-person purchase of physical tickets for the Lucky Day Draw and Pick 3 games, with payments made at the location. The company said the shop is staffed to help customers understand available games and answer lottery-related questions.

The UAE Lottery also positioned the location as a branded customer-facing space with interactive displays and on-site support, aiming to complement its existing digital channels.

The company said all games are regulated by the General Commercial Gaming Regulatory Authority (GCGRA) and that it provides responsible gaming tools and resources for participants.

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Deal expands Booming Games’ Italy footprint and boosts Casino di Venezia’s digital catalogue with titles including Cash Pig 2 15,000.

Booming Games has signed a partnership with Casino di Venezia to distribute its casino content on the Italian operator’s digital platform.

Under the agreement, Casino di Venezia has integrated 100 Booming Games titles. The initial rollout includes Cash Pig 2 15,000, 64 Gold Coins Hold and Win 20,000 and Buffalo Hold and Win Extreme.

Booming Games positioned the deal as part of its strategy to grow in regulated markets and increase reach in Italy. The supplier also said it plans to accelerate releases this year, including localised content tailored to specific markets.

Alessandra Rosati, Country Manager (Italy) at Booming Games, said: “We are pleased to be partnering with Casino di Venezia, a brand with unrivalled pedigree and an outstanding reputation for delivering premium gaming content. The collaboration marks the latest chapter in our pursuit to broaden the reach of our premium titles in Italy, a market that presents a number of exciting growth opportunities. We’re confident that this is the beginning of a successful, long-term relationship with Casino di Venezia and look forward to working with the team.”

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