Canada
MediaTroopers Secures Maryland License
MediaTroopers, the pioneering digital marketing agency specializing in online sports betting and casino, announced this week that it received its Maryland license and is planning to launch activities in the Old Line State. Approved by the Maryland Lottery and Gaming Control Agency, MediaTroopers is now able to offer its decades of combined expertise and top-quality sports betting and casino services to avid bettors in the state.
MediaTroopers’s Maryland Casinos/Sports Wagering Vendor License
MediaTroopers has established itself as a leading publisher in the sports betting, casino, poker, and iGaming US regulated markets. Similarly, the company is also an innovative agency in many newly legalized states.
MediaTroopers is licensed in 10 US states that require a license, and the company operates in a total of 19 states where online gambling is legal, and in Washington DC. MediaTroopers recently also launched its regulated Canadian operations in Ontario. Like many of its US states, Canada has been proven a roaring success with sports bettors looking for legal, safe betting.
MediaTroopers’ current operating grounds include several of Maryland’s close neighbours. The company has seen success in states like Pennsylvania, New Jersey, and Virginia. Therefore, by bringing its quality marketing services to Maryland, the company can reach a brand new audience base and deliver up-to-date news on all things sports betting and online gambling.
Sam Segal, the CEO of MediaTroopers, noted, “We are beyond thrilled to have received a Casinos/Sports Wagering Vendor License with the Maryland Lottery and Gaming Control Agency. While we already hold valid licensing and regulation in over a dozen US states, adding Maryland to our substantial portfolio enables us to continue providing our pioneering services to the Mid-Atlantic region of the US.”
MediaTroopers have grown exponentially, more than doubling the number of US states it is operational in over the past year. After being like in 7 states at the end of 2020, the prominent affiliate company is now active in over 16 US states, with Maryland following close behind. This solid expansion has been made possible thanks to MediaTroopers being one of the first companies to obtain licenses and enter new states as soon as they go live.
Exciting Time For Old Line State Bettors
Maryland welcomed its first retail sportsbooks back in December 2021, but the state is yet to launch its online sports betting market. Yet, online betting may come to the state much sooner than you think. John Martin, the Maryland Lottery and Gaming Control Agency director, stated that online sports betting will launch in the fall of 2022, just in time for the 2022 NFL season.
Nonetheless, Old Line State bettors will likely have a vast number of sportsbook operators available in the future, as Maryland’s legislation allows up to 60 mobile licenses.
Notable newcomers to Maryland’s betting market may include Barstool Sportsbook, whose parent company (Penn National) acquired a land-based casino in the state in 2020. Ultimately, this would pave the way for an online Barstool sports betting platform in MD. Furthermore, both FanDuel and DraftKings offered significant financial backing to efforts supporting the legalization of sports betting in Maryland in 2020. Therefore, we will likely see both brands launch online operations in the state.
MediaTroopers already has a strong portfolio of dozens of leading US gambling operators and sportsbooks under its belt, including DraftKings, FanDuel, PointsBet, Unibet, and more. As such, thanks to the marketing agency’s long-standing partnerships with the country’s biggest brands, MediaTroopers can promote its partners in MD once legal online betting goes live.
The Future of Maryland Sports Betting
When asked about the future potential of the state, Segal continued, “With the potential for up to 60 mobile betting operators to gain a license in Maryland, the state has the possibility to become one of the US’ most significant online betting markets.”
“Ultimately, Maryland is a state we here at MediaTroopers are really looking forward to working in,” Segal added. “We highly anticipate bringing Maryland bettors even more fun and excitement with legal, safe, and responsible sports betting.”
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BetMGM
Incentive Studios launches four real-money games with BetMGM in Ontario
Incentive Games, via its real-money gaming division Incentive Studios, has partnered with BetMGM to launch four real-money titles in Ontario. The companies said BetMGM is first to market with the titles in the province.
The games now live on BetMGM in Ontario are Velocity, Mega Flight, Kicker and Squid Game Red Light Green Light Cashout. The supplier described the content as crash and arcade-style games.
Ahmed Baker, Chief Commercial Officer at Incentive Games, said, “We’re incredibly proud to be partnering with BetMGM and to see four of our real-money titles go live in Ontario. From the outset, it’s been clear that we share a strong focus on delivering engaging, high-quality player experiences, making this a natural collaboration for both teams. This launch marks an exciting milestone for Incentive Studios as we continue our expansion across regulated markets, and we look forward to growing our relationship with the BetMGM team.”
Rob Passerino, Director of Gaming, BetMGM said, “BetMGM is focused on delivering the best online casino experience possible. As crash and arcade-style games continue to see significant growth, Incentive Studios’ portfolio strengthens our ability to meet evolving player demand, especially in key markets like Ontario.”
Incentive Games said the Ontario rollout builds on its recent licensing in Pennsylvania, Michigan and Ontario as it expands across regulated North American markets.
The post Incentive Studios launches four real-money games with BetMGM in Ontario appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Canada
Tonybet launches World Cup Card Collection campaign with $150k up for grabs for Canadian customers
Tonybet has launched its World Cup Card Collection campaign for Canadian customers in time for the start of the 2026 World Cup, with a $150,000 CAD prize fund on offer.
Tonybet’s Canadian playerbase (excluding Ontario) will have the chance to collect a wide range of card packs through the tournament by successfully completing a number of sportsbook and casino-related quests on a weekly basis.
There are 51 cards in total to collect, including 48 standard digital cards – one for each participating World Cup nation – and three unique physical cards available in gold, silver and bronze.
Each card collected possesses a coin value which can be used in exchange for a variety of bonus rewards to be used across the Tonybet platform. Meanwhile, winners of the three unique physical cards will also claim cash prizes of $100,000 CAD for gold, $35,000 CAD for silver and $15,000 CAD for bronze, as well as receiving the one-of-a-kind, handcrafted cards.
Tonybet Head of Product Kiryl Liudvikevich said: “With Canada co-hosting the 2026 World Cup, it’s set to be a huge period for Canadian sport – and our World Cup Card Collection campaign will ensure our Canadian customers have even more reason to stay engaged through the tournament over the coming weeks.
“By completing quests, collecting card packs, unlocking collection bonuses, and chasing three one-of-a-kind physical cards available throughout the World Cup, there’s a share of $150,000 up for grabs. And with new rewards, tier completion bonuses, and exclusive collectibles on offer, every card pack could bring our players one step closer to a summer to remember.”
The post Tonybet launches World Cup Card Collection campaign with $150k up for grabs for Canadian customers appeared first on Americas iGaming & Sports Betting News.
Ahmed Baker Chief Commercial Officer at Incentive Games
INCENTIVE GAMES GOES LIVE WITH BETMGM IN ONTARIO
B2B games provider Incentive Games, through its real-money gaming division Incentive Studios, has partnered with BetMGM, a leading iGaming and sports betting operator, to launch four real-money titles in Ontario. BetMGM will be first to market with these titles in the province.
The partnership has seen four of Incentive Studios’ titles, Velocity, Mega Flight, Kicker and Squid Game Red Light Green Light Cashout, go live on the BetMGM platform, bringing the studio’s portfolio of crash and arcade experiences to players across the province.
As one of North America’s leading betting and gaming operators, BetMGM has built a strong reputation for delivering premium player experiences across regulated markets. Ontario remains a key market within its growth strategy, with a continued focus on high-quality content, innovation and responsible gambling.
The launch further strengthens Incentive Games’ position in North America and marks another important milestone in the company’s continued expansion across regulated gaming markets, building on its recent securing of licences in Pennsylvania, Michigan and Ontario.
Ahmed Baker, Chief Commercial Officer at Incentive Games, said, “We’re incredibly proud to be partnering with BetMGM and to see four of our real-money titles go live in Ontario. From the outset, it’s been clear that we share a strong focus on delivering engaging, high-quality player experiences, making this a natural collaboration for both teams. This launch marks an exciting milestone for Incentive Studios as we continue our expansion across regulated markets, and we look forward to growing our relationship with the BetMGM team.”
Rob Passerino, Director of Gaming, BetMGM said, “BetMGM is focused on delivering the best online casino experience possible. As crash and arcade-style games continue to see significant growth, Incentive Studios’ portfolio strengthens our ability to meet evolving player demand, especially in key markets like Ontario.”
The post INCENTIVE GAMES GOES LIVE WITH BETMGM IN ONTARIO appeared first on Americas iGaming & Sports Betting News.
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