eSports
WePlay Esports invests in One True King company
WePlay Esports, the flagship company of WePlay Holding, has invested in the OTK (One True King) influencer network and media company. Per the agreement, WePlay Esports becomes OTK’s strategic partner. By combining WePlay Esports’ expertise in esportainment production and OTK’s content creation experience, the two organizations will create more engaging material for gaming fans and develop the industry further.
On June 7, 2022, WePlay Esports and OTK announced their partnership during a stream from the WePlay Esports Arena L.A. This is the first-ever external event held in the U.S. WePlay venue that marks the start of the arena’s vigorous activity.
OTK is known for the amusing shows made by the team, which consists of eleven content creators, each a dedicated gaming enthusiast focused on developing the media production direction within the OTK activities. Founded in 2020, the organization has already become one of the most popular live-streaming brands in the world, according to Dexerto. And recently, on March 12, 2022, OTK won the Best Content Organization Award during The Streamer Awards.
WePlay Esports’ experience in the esports event industry should boost OTK’s initiatives aimed at communicating with the gaming audience in a new, unconventional format. Using AR and VR capabilities integrated with the WePlay Esports Arena L.A. and the technical expertise of the WePlay team will help reach a new level of content production. As for WePlay, this partnership will accelerate its expansion in the U.S. market — a strategic goal of the company.
“We at WePlay Esports have always focused on expanding horizons and partnering with ambitious gaming market members. And we believe that OTK is exactly that.
The whole [OTK] team makes a great contribution to the development of gaming by bringing their original approach to content creation. And since WePlay Esports is known for its unique esports event production techniques, we thought that this partnership would bring about more thrilling projects, launched collaboratively by our teams.
More events, initiatives, and projects are ahead!” shared Yura Lazebnikov, co-founder of WePlay Esports, a flagship company of WePlay Holding, managing partner of the WePlay Holding and TECHIIA Holding.
“The WePlay Esports x OTK partnership is a collaboration between one of the world’s best esports production companies and one of the top experts within the streaming industry. We believe it will open us new and exciting opportunities for co-development and leveling up media content creation in the gaming industry.
We’ve been working for quite some time before finally launching our WePlay Esports Arena L.A. and are happy it was with our OTK partners that we did it. Hopefully, the stream of June 7, 2022, is just the beginning of a series of our joint initiatives held in and out of our U.S. arena”, said Maksym Bilonogov, chief visionary officer and general producer at WePlay Esports.
“The augmented and virtual reality capabilities at WePlay Esports add a whole new dimension to collaborative content creation,” said OTK Сo-founder and Chief Operating Officer Tipsout. “Content that would’ve normally required participants to be in the same physical space is now remotely accessible.”
“We are excited to open the doors of our new home to the OTK community, with plans in store to utilize the space for esports events, live shows, and mixed-reality content”, OTK streamer and professional esports host Rich Campbell stated.
On June 8, 2022, the WePlay Esports Arena L.A. is welcoming the OTK Games Expo, with a demonstration of unreleased games and exclusive interviews with industry professionals. Studios that manage to impress One True King, and the viewers at that, will get $50,000 in developmental grants.
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Bet builder
GG.BET launches Bet Builder for a new way to bet
Reading Time: < 1 minute
Customers can now use Bet Builder, a format that lets them build their own set of markets on one match into a single bet with higher odds. Bet Builder is available for both esports and sports events. You can try out the new feature with a deposit bonus of up to 150% and a free bet worth up to $50.
Customers can now place a combined bet on a single match by picking various options for how events in the match will play out. For example, in CS2, customers can choose which team will win on a specific map, how many kills a specific player will rack up, how many rounds will be played on a single map, and so on.
To place a Bet Builder bet, pick an event that hasn’t started yet, press the ‘Bet Builder’ button, put together your selection of markets from those available, get higher combo odds, and finish placing the bet in one click. At this initial stage, GG.BET is offering Bet Builder on football, basketball, hockey, CS2, Dota 2, LoL, and VALORANT, with more sports and disciplines to be added down the line.
“GG.BET has always been known for embracing unconventional markets and elaborate betting options. Bet Builder is there to meet customer demand for more interesting formats in a single match. The ability to make predictions right down to a specific round and any other tiny detail of a match is what gives users variety and improves their skills,” the GG.BET press office explained.
GG.BET is offering customers the opportunity to test out the Bet Builder format with a deposit bonus of up to 150% and a free bet of up to $50.
The post GG.BET launches Bet Builder for a new way to bet appeared first on European Gaming Industry News.
Asia
IESF Officially Opens the World Esports Championship 2025 in Kuala Lumpur
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The World Esports Championship 2025 (WEC25) is officially open in Kuala Lumpur, welcoming athletes, fans, and delegations from around the globe. With 19 nations taking part in Mobile Legends: Bang Bang (MLBB), this year’s event stands as the most internationally diverse MLBB competition in IESF history.
After a year filled with national and regional qualifiers and preparations from teams around the world, the world’s top esports athletes have arrived in Malaysia’s capital, Kuala Lumpur. The opening ceremony set the tone for the days ahead, offering fans a first glimpse of the excitement and atmosphere surrounding this year’s championship.
“WEC25 reflects the continued growth of esports as a space for connection, competition, and shared passion,” said IESF General Secretary Boban Totovski. “Bringing together 19 nations for MLBB is a milestone not just for the title, but for the entire esports ecosystem. We are proud to bring this edition of the championship to Kuala Lumpur.”
As the competition officially kicks off, the schedule is fully packed with exciting match-ups among Nations, competing for their flag and country. The best from all over the world will have the unique opportunity to become the MLBB World Champion.
IESF extends its gratitude to the Malaysian government and the Ministry for Youth and Sports, partners, athletes, and global supporters who continue to elevate the championship’s reach and impact.
The post IESF Officially Opens the World Esports Championship 2025 in Kuala Lumpur appeared first on European Gaming Industry News.
eSports
League of Legends Fans Flock to Munich for a Thrilling Edition of Red Bull League of Its Own 2025
Reading Time: 3 minutes
- Red Bull League of its Own 2025 saw Europe’s finest and global icons collide in a showcase of skill, creativity, and pure entertainment, marking another standout chapter for the one-of-a-kind tournament series
- Featuring some of the wildest matches ever played, highlights include G2 securing a huge 45-16 kills against T1 and Los Ratones facing off and beating T1 for the second year in a row
- MSI returned with its MSI Gaming Arena, joined by Sony INZONE as official headset partner and Herman Miller Gaming as official gaming chair partner
A new chapter in European esports history was written this weekend as Red Bull League of Its Own 2025 lit up Munich’s iconic SAP Garden, welcoming over 11,500 live attendees and countless online viewers for a full day of spectacle, strategy, and pure passion. The lineup read like a who’s who of League of Legends greatness – with reigning world champions T1 facing off against Europe’s most celebrated squads, including G2 Esports, Karmine Corp, NNO Old, and Los Ratones. Each team brought their signature flair, creative strategies, and unforgettable personalities, setting the tone for a day filled with unforgettable clashes.
Returning for its third edition, the one-of-a-kind event brought together these global legends and European fan favourites for a show built on daring play. For the first time, the stage was set in Munich’s state-of-the-art SAP Garden, transforming the city’s Olympic Park into a high-energy esports arena that buzzed with anticipation from the opening match to the closing moments. Fans were treated to a thrilling slate of best-of-one showdowns throughout the day, that kept the pace sharp and the competition unpredictable.
G2 Esports and NNO Old opened the event, with G2 coming out on top as attendees witnessed the team setting the tone for the day-long tournament with a huge KDA spike right off the bat. Match 2 saw Karmine Corp emerging victorious after a rigorous battle with Los Ratones, establishing themselves as one of Europe’s strongest. However, G2 pulled no stops showcasing why they are the leading European team in match 3, dominating the match against Karmine Corp and earning them the European title match.
Next came the clash of the titans which saw T1 facing off back-to-back against Europe’s best. G2 Esports vs T1 saw Steven “Hans Sama” Liv dropping 18 kills, resulting in G2 Esports slamming T1 with 45-16 kills in an unprecedented and shocking twist. T1 managed to scrape back after their previous loss, with Faker landing his signature outplays and bringing the team to victory against NNO Old. Then finally the showdown everyone was waiting for: the rematch between Los Ratones and T1. The battle was relentless and the most dominating, lightning-paced showmatches of the day, with 81 kills seen in 28 minutes. T1 countered with their signature flair but Los Ratones proved their might once more, driving T1’s base and closing the show in an absolute tailspin. Each match pushed competitors to their limits, celebrating the creativity and spontaneity that make Red Bull League of Its Own, unlike any other tournament in the scene.
Dynamic host Sjokz led the charge, guiding fans through every twist and turn of the event with trademark charisma and energy. The atmosphere inside SAP Garden was electric – a seamless blend of top-tier esports production, immersive visuals, and a fan community united in their love for the game. Whether watching from the front row or on stream, viewers experienced the full force of Red Bull’s commitment to pushing competitive gaming beyond the ordinary.
By the end of the day, Red Bull League of Its Own 2025 had once again proven why it stands as one of the most unique and beloved events in the League of Legends calendar. With moments that had fans holding their breath, the event captured the true spirit of modern esports – bold, unpredictable, and endlessly entertaining. From cheering for their favorite pros to discovering new matchups and witnessing once-in-a-lifetime plays, fans left Munich with memories to last long after the lights went down, with anticipation already building for what the next edition of Red Bull League of Its Own will bring.
The post League of Legends Fans Flock to Munich for a Thrilling Edition of Red Bull League of Its Own 2025 appeared first on European Gaming Industry News.
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