Latest News
PRAGMATIC PLAY MARKS EARTH DAY AT MAJJISTRAL PARK WITH €30,000 DONATION
Pragmatic Play, a leading content provider to the iGaming industry, has made a €30,000 donation, split across three years, to Malta’s Majjistral Nature and History Park, along with a commitment to plant a number of seedlings in order to guarantee the park’s longevity.
Majjistral Nature and History Park is Malta’s first natural national park, situated in the northwest of the Mediterranean igaming hub, which includes the coastal area from Golden Bay to Il-Prajjet and ix- Xagħra l-Ħamra. Declared a national park by the Government of Malta in September 2007, the Park is named after the northwest region or wind – ‘majjistral’ – in the Maltese language.
Pragmatic Play’s donation accompanied a planting event that occurred on 29th April and is the latest in a string of contributions to local projects and organisations on the island where the company has its company office.
The Majjistral event follows previous charitable donations to its local community across a range of causes that include environmental, social and health care.
Julian Jarvis, CEO at Pragmatic Play, said: “Protecting and supporting the environment we live and work in is of huge importance to all of us at Pragmatic Play, so International Earth Day was a date in our calendar that we naturally had to celebrate.
“Majjistral performs an important role in maintaining and promoting the natural beauty and history of our island and we’re delighted to be sponsoring the nursery, and contributing to its survival serves as testament of our commitment to the local community.”
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Latest News
Evoplay strikes distribution agreement with Light & Wonder
Evoplay, the award-winning game development studio, has leveraged its position across Europe by taking its portfolio live with Light & Wonder’s leading aggregation platform.
Through this latest launch, over 100 of the provider’s dynamic titles will be made available on Light & Wonder’s global operator network including its Penalty Shoot-out instant game as well as top-performing slots The Greatest Catch Bonus Buy and Hot Triple Sevens.
The integration will see Evoplay boost its presence across a plethora of territories in Europe, including MGA-regulated markets, Italy, Portugal, the Balkans and the Baltics, where Light & Wonder’s platform is a top choice for tier-one operators.
Evoplay’s latest agreement underscores its commitment to becoming a leading supplier across Europe and follows significant commercial expansion in several key markets.
Ihor Zarechnyi, CBDO at Evoplay, said: “Evoplay’s latest landmark deal serves as a testament to the power of our dynamic portfolio. As we continue to excel across markets worldwide, we are delighted that Light & Wonder recognised the quality of our games and took them live on its platform.
“Light & Wonder has a vast market reach, which allows us to greatly expand our footing in Europe. Additionally, once we obtain the Canadian licence, we look forward to introducing our innovative content to an even wider audience of players.”
James Bustin, Commercial Director at Light & Wonder, added: “Thanks to its commitment to differentiation, Evoplay’s offering has proven to captivate players across Europe and we anticipate its games will perform just as well with our operator network.
“Forging new content agreements with suppliers such as Evoplay allows us to continue delivering fresh and exciting experiences to the market whilst elevating studios to an even bigger reach.”
The post Evoplay strikes distribution agreement with Light & Wonder appeared first on European Gaming Industry News.
Aviatrix
Aviatrix and Vibra Solutions Agree Partnership with Focus on Latin America
Aviatrix, the crash game that’s changing the way online casinos engage their players, has partnered with platform provider Vibra Solutions in yet another move that expands its reach in Latin America.
Aviatrix’s push into Latin America has really picked up pace over recent months and that continues with this deal.
Vibra Gaming has established itself as a major player in the region since it was founded in 2020 and later with the launch of Vibra Solutions in 2022, its platforms and content aggregation division. Now operators using its platform will be able to offer customers Aviatrix.
“We’ve long admired the fantastic work Vibra Solutions is doing in growing our industry across Latin America via innovative product development,” the Latin America Head of Business Development for Aviatrix, Gabriela Novello, said. “By working alongside it, we’re able to bring Aviatrix to more players in the region and together write a new chapter in this ongoing growth story.”
“Our commitment to our operator partners is to provide the very best portfolio of games available,” the Chief Commercial Officer for Vibra Solutions, Federico Saini, said. “Some of those we build ourselves but others we onboard via partnerships like this. Aviatrix is one of the most talked about games in the industry at the moment and we couldn’t be happier to be able to offer it to online brands via our platform.”
Aviatrix’s has enjoyed considerable success in Latin America since it was launched a little over a year ago including being named Rising Star in Casino at the SBC Awards LatinoAmerica.
Brazil
PG Soft Set to Sponsor Key SiGMA Americas Event
PG Soft, a world-class digital mobile games company, is proud to announce its sponsorship of SiGMA Americas set to take place in Sao Paulo, Brazil, from April 23 to 25. The important iGaming event is being hosted at the Transamerica Expo Center.
As a leading event sponsor, PG Soft will benefit from prominent branding opportunities including the PG Soft logo printed on staff shirts and an exclusive PG Soft logo and video content at the registration table.
This commitment highlights PG Soft’s ambition to amplify its presence in Latin America, particularly the Brazilian market. Before expanding into the jurisdiction, PG Soft completed an in-depth research and analysis project for a true understanding of the local players’ preferences, which included consumer behaviour, purchasing habits and regulatory requirements.
PG Soft has been working on developing bespoke and localised games tailored specifically for the Brazilian audience.
“Brazil represents a wonderful opportunity for PG Soft and we’re proud to partner with SiGMA Americas for this influential iGaming gathering,” a spokesperson for PG Soft said. “We place huge importance on producing localised content, features and promotions that not only align with Brazilian player preferences, but also meet the regulatory requirements.”
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