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SOFTSWISS partners with IGUBET

Published

4 years ago

May 9, 2022

Reading Time: 2 minutes

SOFTSWISS announces its partnership with IGUBET by launching two joint projects – a sports betting brand and an affiliate marketing platform. Such a comprehensive approach to cooperation gives the brand the opportunity to win one of the leading positions in the market, offering players engaging and well-thought-out iGaming solutions.

IGUBET became the first project for the SOFTSWISS Sportsbook to launch exclusively on the sports betting platform without relying on a casino/as opposed to integrating it with a casino platform. With its key value of making everything for the player to enjoy sports betting, IGUBET found the SOFTSWISS Sportsbook to be the most suitable tool thanks to a plethora of features and a wide range of payment options.

Furthermore, the project focuses on the LatAm region, which allows SOFTSWISS to strengthen its position in the market where the company is currently expanding its presence.

“We are delighted to welcome IGUBET as our new partner! It was an interesting experience for our team to launch this project. We wish the brand luck and fast growth. From our side, we will continue developing the Sportsbook to give even more exciting opportunities for our partners and players,” noted Alexander Kamenetskiy, Sportsbook Product Owner.

Affilka is one more product by SOFTSWISS that helps IGUBET enlarge its business. The affiliate marketing platform provides convenient and flexible tools for brand promotion on the affiliate market. Real-time reports, built-in payment processing, and other instruments aim to connect the operator and the affiliate efficiently.

“We are pleased to announce the collaboration of the IGUBET and Iguana Affiliates Program projects with SOFTSWISS. which has been an excellent business platform for years and a benchmark in the desire to create the best products for its clients. Every modern product should be customer-focused and striving for sustainable development, and our goals with SOFTSWISS match perfectly. Thanks to our collaboration, we have the opportunity to disrupt the iGaming industry and show not just our members, but our affiliate partners, that there is a way to enter an online casino business and relish a truly unique experience with us because we value moving forward and are doing our best for our partners and clients.” highlighted Michael Stevenson, CEO of Igubet.com.

At the moment, SOFTSWISS and IGUBET are also working on launching new casino and crypto projects.

About SOFTSWISS

SOFTSWISS is a widely-acclaimed iGaming expert supplying certified software solutions for managing gambling operations. The company has an international team, which counts 1000+ employees and has an official presence in Malta, Belarus, Poland and Georgia. SOFTSWISS holds a number of gaming licences, providing one-stop-shop iGaming solutions. The company has a vast product portfolio, which includes an Online Casino Platform, Game Aggregator with thousands of casino games, the Affilka affiliate platform, Sportsbook Platform and the Jackpot Aggregator. In 2013 SOFTSWISS was the first in the world to introduce a bitcoin-optimised online casino solution.

Ahmed Baker Chief Commercial Officer at Incentive Games

Incentive Games, bet365 Broaden International Partnership to Introduce Real-Money Gaming

Published

49 minutes ago

January 12, 2026

Wladimir P.

incentive-games,-bet365-broaden-international-partnership-to-introduce-real-money-gaming

Incentive Games, a B2B game studio focused on real-money games and data-driven player engagement, has revealed a broader global collaboration with prominent online gambling operator bet365.

Through Incentive Studios, the real-money gaming sector of Incentive Games, the collaboration allows bet365 to tap into an expanding collection of real-money games.

Expanding on the companies’ current partnership, which includes the recent introduction of Incentive Games’ content in Brazil, the new deal will allow bet365 to deploy Incentive Studios’ entire range of real-money games in all active jurisdictions, particularly in major regulated US states.

This collaboration signifies a significant achievement for both companies, merging Incentive Studios’ proficiency in top-performing real-money content with bet365’s extensive reach and industry-leading platform.

Ahmed Baker, Chief Commercial Officer at Incentive Games, said, “Our partnership with bet365 continues to go from strength to strength, and this real-money agreement is a natural evolution of our collaboration. By deploying our games globally, including in key

U.S. jurisdictions, we bring together two teams focused on quality, innovation and sustainable long-term growth. We’re incredibly excited about what the future holds.”

A spokesperson at bet365 said, “Leveraging Incentive Studios’ expertise in real money gaming, we are thrilled to expand our relationship and further enhance our global Casino offering. Customers worldwide will be able to enjoy this innovative addition to our portfolio of cutting-edge content.”

The initial real-money games from Incentive Studios’ collection will debut on bet365’s platform in 2026, with more releases to come after that.

This agreement bolsters Incentive Games’ continued growth in regulated markets globally, after recent license

approvals in the UK, Ontario, and Michigan, and further solidifies the firm’s status as a reliable real-money gaming provider to top operators.

The post Incentive Games, bet365 Broaden International Partnership to Introduce Real-Money Gaming appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Booth 1F50b

KingMidas Games Scales Up Plans for ICE Barcelona 2026

Published

49 minutes ago

January 12, 2026

Wladimir P.

kingmidas-games-scales-up-plans-for-ice-barcelona-2026

KingMidas Games, a top iGaming provider, will showcase its offerings at ICE Barcelona 2026, occurring from January 19 to 21, 2026, at Fira Barcelona Gran Via. Situated at Booth No. 1F50 and covering more than 115 square metres, the KingMidas Games exhibit will showcase its newest game launches alongside its expanding range of Intellectual Property (IP) partnerships.

ICE Barcelona continues to be a key global hub for the iGaming sector, and KingMidas Games will present an ambitious agenda aimed at enhancing connections with operators, aggregators, and industry leaders. A full schedule of marketing efforts and on-site activities will generate numerous chances for significant dialogues, interactive gameplay, and greater exploration of KingMidas Games’ growing collection.

KingMidas Games will also serve as the Official Hydration Sponsor for ICE Barcelona 2026. Attendees will find KingMidas Games featured across hydration stations in all four halls, delivering prominent visibility and consistent touchpoints throughout the venue.

Highlighting In-Demand Games and Experiences Driven by New IP

At Booth 1F50, KingMidas Games will showcase notable releases across various categories, featuring popular titles that are steadily gaining popularity in international markets.

Notable mentions are Chicken Crossy, a top request from KingMidas Games, and the widely favored Coin Pusher series, which includes new variations like a Jurassic-themed version set to launch at ICE Barcelona 2026.

KingMidas Games will showcase its newest Slots, such as Cleopatra’s Treasure, along with its expanding collection of IP-driven titles. Guests will engage with TORIDAMA and discover new partnerships making their first appearance at ICE Barcelona 2026, solidifying KingMidas Games’ role as a portal to unique and culturally meaningful content.

Visit Booth 1F50 to Play, Connect, and Win Prizes

KingMidas Games invites all ICE Barcelona attendees to visit Booth 1F50 to meet the team, experience the newest games first-hand, and take part in interactive demonstrations. Visitors can also enjoy on-site gameplay and walk away with attractive prizes, adding another reason to stop by, connect, and explore what’s next from KingMidas Games.

The post KingMidas Games Scales Up Plans for ICE Barcelona 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Latest News

January 2026 Strategy Guide: 25 Free Spins and Bushveld Tips for Springbok Casino

Published

2 hours ago

January 12, 2026

Wladimir P.

january-2026-strategy-guide:-25-free-spins-and-bushveld-tips-for-springbok-casino

Claim 25 Free Spins on the OZ Golden Trail slot (no deposit required) and learn from the bushveld’s wild guides into a luckier 2026

With the start of the new year, SpringbokCasino.co.za welcomes players to a distinctly South African experience with its January highlight, the ‘Savannah Side Quests,’ along with 25 Free Spins on the new OZ Golden Trail slot.

This January, swap wizards and warriors for South Africa’s native wonders—Hyena, Tortoise, Kingfisher, Meerkat, and Buffalo—each leading you on a unique “Side Quest” drawn from their bushveld survival techniques. Pursue their objectives, strategize wisely, and allow the savannah’s most knowledgeable survivors to guide you to a more fortunate 2026!

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Meet Your Wild Guides & Their Strategic Quests
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The post January 2026 Strategy Guide: 25 Free Spins and Bushveld Tips for Springbok Casino appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.