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BETER expands integrity services across live events

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BETER, the industry’s leading provider of next-gen betting and gaming solutions, has raised the bar further on the transparency of events for tournament organisers with a latest wave of integrity strengthening, developed by its Chief Integrity Officer, Andrii Nekrutov.

Instrumental since joining the company in 2021, Nekrutov has been key in evolving BETER’s credentials to ensure all events are conducted with the highest possible quality assurance.

Nekrutov explained: “The utmost reliability of tournaments and principles of fair play are core tenets of our business. To this end, we are constantly refining our integrity policy to ensure the safety of our community of sportspeople, employees and clients.

“We see the integration of our new procedures and systems as another layer of integrity on behalf of our operator partners – ensuring they can have absolute confidence in the transparency of all live events provided by BETER. In-house IT solutions and the chatbot ensure the safety of tournament participants and allow for confidential reporting of any suspicious activity.”

The company has developed a range of different, robust policies in accordance with the International Olympic Committee and other international sports federations for each of its popular live events programmes, the Setka Cup and ESportsBattle and a broader common integrity policy, which BETER imposes on any tournament organiser it cooperates with.

BETER has identified the main directions for implementing the company’s integrity mechanisms:

Detection of any suspicious performance behavior:  An integrity operation centre ensures a consistent information exchange with partners on unfair play issues. A fraud detection service is provided to all clients with a holistic analysis of suspicious in-game events along with the use of cutting-edge tools by an in-house team 24/7.

Improvement of  the integrity awareness campaign: This program includes required e-learnings, training, a whistleblowing platform and pre-employment personnel and tournament participant checks, including a thorough recruitment process and regular integrity examinations. An Ethics Committee will promote high integrity standards and collaborate with sports federations on related issues.

Development of an intelligence-led investigation: Should any suspicious behaviours be identified, these will be targeted. All integrity-related intelligence gathered will be investigated and tracked in an Integrity Incident Database in cooperation with law enforcement agencies and judicial authorities.

Compliance with sports integrity laws of each country where the tournament organiser is based: This new agenda will be constantly monitored to ensure it remains robust and fit for purpose. Regular reviews of existing regulatory environments will ensure strict alignment and compliance with international sports practices.

BETER’s comprehensive integrity policy is mandatory for all tournament organisers who partners with it.

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B2B Gaming License

Massive Gaming Gains MGA B2B Approval to Accelerate Global iGaming Alliances

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Massive Gaming (MVG), an international iGaming content supplier based in Australia, has obtained a B2B Gaming License from the Malta Gaming Authority (MGA), representing a significant achievement in the firm’s growth into regulated global markets.

The MGA license allows Massive Gaming to provide its gaming content and solutions to operators licensed under Malta‘s regulatory framework, enhancing the company’s capacity to partner with associates throughout Europe and other regulated regions.

To facilitate its regulatory growth, Massive Gaming set up MVG Malta, a specialized entity formed during the licensing process, which aids the company’s larger strategy to enhance its presence within the European iGaming landscape.

Massive Gaming expands its gaming lineup through three studios: Slot Mart, Whale House, and Blitzcrown. Each provides a variety of gaming experiences, including classic slot games, content from regulated markets, and new non-traditional gaming formats like crash-style games.

George Cho, Director at Massive Gaming, said: “Securing the MGA B2B license represents an important milestone for Massive Gaming as we continue to expand our presence in regulated markets. This achievement strengthens our ability to collaborate with operators and partners worldwide, and we look forward to building new partnerships as we grow our global distribution network.”

The Malta Gaming Authority is well-known as one of the most esteemed regulatory agencies in the worldwide iGaming sector, offering a strong foundation for compliance, transparency, and player safety.

Having obtained the MGA B2B license, Massive Gaming seeks to enhance its collaborations with operators and platforms looking for premium gaming content in regulated markets.

The post Massive Gaming Gains MGA B2B Approval to Accelerate Global iGaming Alliances appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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AGLC

Bede Gaming cleared for Alberta market entry

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The Alberta Gaming, Liquor and Cannabis (AGLC) board has approved Bede Gaming as suitable to hold a conditional one-year iGaming Goods or Services Supplier licence, ahead of Alberta’s regulated gambling market opening later this year.

As one of the first international platform providers to gain regulatory approval, Bede Gaming is now positioned to offer its platform and services to operators targeting Alberta, unlocking new commercial opportunities as the province launches its regulated iGaming ecosystem.

Fully SOC 2 certified, Bede Gaming provides operators with a streamlined entry into the market. Its comprehensive in-house product suite, combined with over 150 third-party integrations, equips businesses with the tools to scale efficiently and sustainably while navigating a newly regulated environment.

Having opened registrations in January 2026, Alberta’s iGaming market is expected to follow a growth trajectory similar to Ontario’s regulated sector, making it an attractive destination for international operators. Bede is proud to be among the first licensed providers preparing for the province’s official market launch.

Colin Cole-Johnson, CEO of Bede Gaming, commented:
“Bede is thrilled to receive conditional regulatory approval to operate in Alberta, putting us in a strong position to support operators as they expand into the province.

“We have a long-standing commitment to the Canadian iGaming market, and this marks an exciting new chapter. Being one of the first applicants recognised by the regulator allows us to offer a truly localised service, and our SOC 2 certification ensures partners can launch quickly and confidently.”

The post Bede Gaming cleared for Alberta market entry appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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AGLC

Bede Gaming cleared for Alberta market entry

Published

on

bede-gaming-cleared-for-alberta-market-entry

The Alberta Gaming, Liquor and Cannabis (AGLC) board has declared Bede Gaming suitable to hold a conditional one-year iGaming Goods or Services Supplier licence when the province opens its regulated gambling market later in the year.

As one of the first international platform providers to be granted approval from the regulator, Bede is now ready to offer its services to operators targeting Alberta when the newly-regulated province officially goes live, creating a range of commercial possibilities for the company moving forward.

Fully SOC 2 certified, the established software provider is well-equipped to help partners secure a quick and hassle-free entry into Alberta, and its suite of in-house products and 150+ third-party integrations provides the perfect toolset for businesses to scale both efficiently and sustainably.

Having begun accepting registrations in January 2026, Alberta is expected to see growth on par with the regulated Ontario iGaming market over the longer term, making it an enticing destination for international operators looking to expand their global outreach; and Bede is honoured to be among the first licensed providers in the run-up to the province officially opening for business.

Colin Cole-Johnson, Chief Executive Officer at Bede Gaming, said: “Bede is delighted to receive conditional regulatory approval to work in Alberta, putting us in a great position to support operators with their upcoming expansions in the province.

“We have a longstanding investment in the Canadian iGaming industry, and I’m eager for the exciting opportunities ahead in this new market. As one of the first applicants to be formally recognised by the regulator, Bede offers a truly localised service to its partners, and the fact that we’re SOC 2 certified will allow them to hit the ground running as soon as they’re ready to launch.”

The post Bede Gaming cleared for Alberta market entry appeared first on Americas iGaming & Sports Betting News.

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