Compliance Updates
BETER expands integrity services across live events
BETER, the industry’s leading provider of next-gen betting and gaming solutions, has raised the bar further on the transparency of events for tournament organisers with a latest wave of integrity strengthening, developed by its Chief Integrity Officer, Andrii Nekrutov.
Instrumental since joining the company in 2021, Nekrutov has been key in evolving BETER’s credentials to ensure all events are conducted with the highest possible quality assurance.
Nekrutov explained: “The utmost reliability of tournaments and principles of fair play are core tenets of our business. To this end, we are constantly refining our integrity policy to ensure the safety of our community of sportspeople, employees and clients.
“We see the integration of our new procedures and systems as another layer of integrity on behalf of our operator partners – ensuring they can have absolute confidence in the transparency of all live events provided by BETER. In-house IT solutions and the chatbot ensure the safety of tournament participants and allow for confidential reporting of any suspicious activity.”
The company has developed a range of different, robust policies in accordance with the International Olympic Committee and other international sports federations for each of its popular live events programmes, the Setka Cup and ESportsBattle and a broader common integrity policy, which BETER imposes on any tournament organiser it cooperates with.
BETER has identified the main directions for implementing the company’s integrity mechanisms:
Detection of any suspicious performance behavior: An integrity operation centre ensures a consistent information exchange with partners on unfair play issues. A fraud detection service is provided to all clients with a holistic analysis of suspicious in-game events along with the use of cutting-edge tools by an in-house team 24/7.
Improvement of the integrity awareness campaign: This program includes required e-learnings, training, a whistleblowing platform and pre-employment personnel and tournament participant checks, including a thorough recruitment process and regular integrity examinations. An Ethics Committee will promote high integrity standards and collaborate with sports federations on related issues.
Development of an intelligence-led investigation: Should any suspicious behaviours be identified, these will be targeted. All integrity-related intelligence gathered will be investigated and tracked in an Integrity Incident Database in cooperation with law enforcement agencies and judicial authorities.
Compliance with sports integrity laws of each country where the tournament organiser is based: This new agenda will be constantly monitored to ensure it remains robust and fit for purpose. Regular reviews of existing regulatory environments will ensure strict alignment and compliance with international sports practices.
BETER’s comprehensive integrity policy is mandatory for all tournament organisers who partners with it.
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AML or MLR Professional of the Year
SOFTSWISS’ Eleni Panagiotopoulou Becomes Best AML Professional 2025
Reading Time: 2 minutes
SOFTSWISS, a leading iGaming software provider, proudly announces that Eleni Panagiotopoulou, Head of the Anti-Money Laundering (AML) Team, has been named AML or MLR Professional of the Year at the Global Regulatory Awards 2025.
The award honours individuals who make exceptional contributions to compliance and responsible gambling in a demanding, ever-changing regulatory landscape. Winners are recognised for their expertise, leadership, and dedication to maintaining the highest industry standards.
“It’s an honour to receive this award, but even more so to see AML excellence recognised on an industry stage,” said Eleni Panagiotopoulou, Head of AML at SOFTSWISS. “This recognition belongs to our entire team – every analyst, every partner, and every department that supports compliance as a shared responsibility. Together, we’re building not just safer systems, but a stronger and more trustworthy industry.”
Under Eleni’s leadership, the SOFTSWISS AML team has set new benchmarks for operational efficiency and compliance integrity. Over the past year, her key achievements included:
- Strengthening the AML function by expanding the team and increasing capacity for transaction monitoring and case reviews
- Driving a 75% rise in suspicious activity reports submitted, ensuring timely escalation and regulator engagement
- Implementing automated transaction-screening tools and real-time analytics to improve fraud detection accuracy
- Representing SOFTSWISS on international panels and industry forums, promoting ethical approaches to financial crime prevention
Eleni also managed updates to SOFTSWISS AML policies across multiple jurisdictions, such as Brazil, Peru, South Africa, Malta, Curacao, Serbia, and Nigeria. She helped SOFTSWISS remain fully aligned with regulatory requirements for smooth market entry worldwide.
Her industry impact is confirmed through the delivery of more than 25 hours of AML and responsible gambling training, benefiting both SOFTSWISS employees and the broader iGaming community.
Eleni’s insights on the current state of AML and Responsible Gambling can be found in the 2026 iGaming Trends Report. There, she shares how AI systems detect risky behaviour early and support safer play across regulated markets, helping operators protect their reputation and revenue.
Operators and industry professionals can download the 2026 iGaming Trends Report here.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 36,700 casino games, Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS’ Eleni Panagiotopoulou Becomes Best AML Professional 2025 appeared first on European Gaming Industry News.
Australia
VGCCC: EGM Application Improvements Consultation
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VGCCC has launched consultation on proposed reforms to the application process for Electronic Gaming Machine approvals in Victoria.
“Our Electronic Gaming Machine (EGM) application process for new premises approvals under section 3.3.6 and EGM increase applications under section 3.4.17 of the Gambling Regulation Act 2003 is undergoing a significant uplift to align with modern expectations, recent legislative change, and our strengthened mandate to minimise gambling harm. It also intends to reduce red tape by ensuring applicants focus on priority factors that commonly determine the suitability of an application,” VGCCC said.
VGCCC is inviting feedback from all stakeholders — including, but not limited to, industry participants, councils, experts and community organisations — to provide feedback on:
• the clarity and practicality of the revised application and hearing processes
• ambiguities, redundancies or gaps in the revised application form and practice notes
• any other opportunities to improve the application and hearing process.
Consultation period closes on 19 December 2025.
The post VGCCC: EGM Application Improvements Consultation appeared first on European Gaming Industry News.
Compliance Updates
“Get Your Life Back, Stop Gambling” Campaign Wins Bronze Effie Worldwide Award
Reading Time: < 1 minute
Responsible gambling starts with conscious choices, and also with quitting. With the “Get your life back on track, stop gambling” campaign, the Netherlands Gambling Authority, in collaboration with FCB Amsterdam, won the Bronze Effie Award in the social category.
In a growing market for online gambling, the Netherlands Gambling Authority made it clear with its “Get your life back on track, stop gambling” that responsible gambling starts with conscious choices – and sometimes even with stopping.
The campaign focused on three target groups: frequent gamblers, problem gamblers and their loved ones. Instead of highlighting the misery of gambling problems, the Netherlands Gambling Authority opted for hope. Their insight was razor-sharp: people who lose control want to take back their lives. And that perspective was made tangible in relatable, short stories—a guitar, a party, football and Christmas. Simply life itself, back in their own hands.
With a cleverly targeted digital approach and a modest budget of just over €100,000, a huge impact was achieved in eight weeks. Brand awareness of Gokstop rose among frequent gamblers from 17% to 29% and among problem gamblers from 41% to 50%. The willingness to sign up almost doubled and over 3600 people actually took the step to unsubscribe – in addition to the usual influx.
The jury praised the simplicity and effectiveness of the action plan: “With sharp insight, a respectful tone, and limited resources, a major social problem was tackled in a practical way. Well done.”
The post “Get Your Life Back, Stop Gambling” Campaign Wins Bronze Effie Worldwide Award appeared first on European Gaming Industry News.
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