Canada
OpenBet Names Stewart Groumoutis As New VP of Commercial For Canada
Appointment of highly experienced lottery executive showcases company’s ambitions to further penetrate key territory
OpenBet, the world leader in sports betting entertainment, has appointed Stewart Groumoutis as its new VP Commercial – Canada, highlighting the company’s commitment to extending its footprint within the country’s sports betting marketplace.
Groumoutis brings with him a wealth of industry expertise, most notably the insight gained following a highly successful 10-year period with British Columbia Lottery Corporation (BCLC), where he recently served as Director, eGaming.
During his time with BCLC, Groumoutis became familiar with OpenBet as the company currently supplies the Canadian lottery with a comprehensive product suite encompassing world class technology, content and services. His experience as an operator is set to be hugely beneficial for the sports betting provider, with his insight on existing market challenges set to further enhance the company’s already strong reputation as a trusted partner for sportsbook operators.
In his new position, Groumoutis will play a pivotal role in maximizing OpenBet’s commercial opportunities in Canada. The country’s sports betting marketplace continues to expand, with further engagement expected after Ontario opened its newly regulated market in April 2022.
OpenBet already holds a strong position in Canada. Alongside the organization’s operations with BCLC, it controls a leading market share with its technology, content and services powering other major lotteries including Atlantic Lottery, Ontario Lottery and Gaming Corporation (OLG) and Loto-Québec.
This latest appointment also further demonstrates the company’s strong desire to expand its workforce with the addition of highly ambitious and experienced individuals, as it aims to redefine the future of sports betting entertainment.
Stewart Groumoutis, VP Commercial – Canada of OpenBet, said: “I am very excited to be joining the OpenBet family. During my time with BCLC, I was exceedingly impressed by OpenBet’s ability to maximize operational value delivery, while also maintaining a strong focus on the future and innovation in the industry. As a former operator, I understand the challenges new and existing operators face, and want to ensure that we can remain an instrumental partner in achieving and maintaining success.
“North America is in the planning or early stages of growth in most States and Provinces, and operators are looking for not just vendors but real partners to help them succeed. This has always been a strength of OpenBet’s approach, and I believe it will be one of the main reasons for our continued growth.”
Cathryn Lai, Chief Commercial Officer of OpenBet, said: “We are absolutely delighted to welcome Stewart to the team. He understands the culture and best practices of OpenBet, which is hugely beneficial as we look to power more sportsbooks with our unrivalled technology, content and services across North America, including Canada.
“Over the coming months, we anticipate increased commercial activity as demand for our products and services continues to grow. With the addition of Stewart, we are building an ultra-strong team full of passionate individuals that will see OpenBet maintain its position as a world leader within sports betting entertainment.”
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CasinoCanada partners with LolaJack Casino to expand Canadian visibility
CasinoCanada.com has entered into a partnership with LolaJack Casino to increase brand visibility and direct traffic to the platform in the Canadian market, the companies said.
Under the agreement, CasinoCanada will produce and distribute content about LolaJack Casino, including its gaming catalogue, platform features, and operational details. The content will be published in CasinoCanada’s review, comparison, and informational sections, with the stated aim of attracting and redirecting user traffic.
CasinoCanada is a Canada-focused online casino guide operated by SEOBROTHERS.
Eugene Ravdin, Head of PR at SEOBROTHERS, said: “We are pleased to support LolaJack Casino in strengthening its presence in the Canadian market. This partnership is aimed at driving relevant traffic to the platform through CasinoCanada’s content and distribution channels.”
LolaJack Casino is operated by WinLeads and was established in 2026.
The platform operates under a Costa Rican licence issued to Tafico Ltd. Alfie, Affiliate Manager at WinLeads, said: “We are delighted to team up with CasinoCanada to strengthen our brand visibility across Canada. This partnership aligns perfectly with our goal to deliver a top-tier gaming experience to Canadian players through a trusted informational guide.”
The companies said Canadian users have access to a gaming library of more than 11,000 titles from 107 software providers, including Pragmatic Play, Playson, Mascot Gaming, and Hacksaw Gaming.
The post CasinoCanada partners with LolaJack Casino to expand Canadian visibility appeared first on Americas iGaming & Sports Betting News.
Ben Wood CCO at Playson
Playson strengthens North American footprint with Caesars Entertainment partnership
Launch brings slot studio’s award-winning portfolio to an increased player base across Ontario
Playson, the accomplished digital entertainment supplier, has secured its latest partnership in Ontario with Caesars Entertainment, bringing a new portfolio of titles to Caesars Palace Online Casino, Horseshoe Online Casino and Caesars Sportsbook & Casino.
The agreement will see Playson elevate the industry-renowned operator’s comprehensive online slot collection with an array of top-performing releases from its Hold and Win library, integrated via Light & Wonder’s aggregation platform.
Titles including 4 Pots Riches: Hold and Win, Thunder Coins: Hold and Win and Diamonds Power XXL: Hold and Win will enable players across the province to enjoy feature-led, captivating gameplay experiences, which have already proven successful since Playson first entered the market in 2022.
Playson’s latest tie-up highlights the international recognition of its brand, with its extensive portfolio continuing to drive long-term value for operators worldwide.
Ben Wood, CCO at Playson, said: “Caesars Digital is a prestigious entertainment brand and this partnership reinforces our commitment to deliver player-favourite content to the world’s leading casino operators. We look forward to bringing our proven portfolio to an increased number of players across Ontario and continue strengthening our North American footprint.”
Ricardo Cornejo Rivas, Vice President of Online Gaming at Caesars Digital, said: “The addition of Playson’s established portfolio of titles broadens the online casino offering for our players in Ontario. This partnership reflects our ongoing focus on advancing the online casino experience across our platforms.”
The post Playson strengthens North American footprint with Caesars Entertainment partnership appeared first on Americas iGaming & Sports Betting News.
Canada
Peter & Sons signs St8 deal to distribute slots in Ontario and the UK
The content rollout targets two regulated markets via St8’s aggregation platform, giving operators access to titles including Barbarossa Dragon Empire and Zombie Road.
Peter & Sons has signed a partnership with aggregation platform St8 to distribute the studio’s casino content to operators in Ontario and the UK.
The agreement expands Peter & Sons’ reach through St8’s aggregation network, with the initial focus on the regulated Ontario and UK markets.
Operators in both jurisdictions will be able to offer Peter & Sons titles including Barbarossa Dragon Empire, Ghostfather Awakened, Zombie Road, and Sand of Destiny.
Yann Bautista, Founder and Commercial Director at Peter & Sons, said: “Ontario and the UK are both hugely important markets for us, so partnering with St8 represents a very exciting step in our continued expansion. Their aggregation network creates a strong route for bringing our portfolio to operators in these regions, and we’re looking forward to seeing our games reach even more players across both markets. St8’s approach and understanding of regulated gaming make them a natural partner for Peter & Sons.”
David Fall, Business Development Manager at ST8, added: “We are absolutely delighted to be working with Peter & Sons across the UK and Ontario markets. Their bold creative vision, distinctive game design and commitment to player-first entertainment make them an outstanding partner for us. We are excited about what we can achieve together and look forward to bringing their unique portfolio to even more players.”
The post Peter & Sons signs St8 deal to distribute slots in Ontario and the UK appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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