Balkans

NSoft’s Bet Builder Tool – elevating overall betting experience

Published

4 years ago

April 5, 2022

Reading Time: 2 minutes

Bet Builder is one of NSoft’s advanced betting features designed to boost players’ efficiency and acquisition by making the betting experience more smooth, quick, and profitable as possible. This feature allows the players to build bets without restrictions on a number of markets and create multiples from different outcomes within the same match. Now a single bet can be made by combining related or unrelated outcomes and also one accumulated ticket can be made by combining all selections.

Bet Builder highlights include:

Available Live for all soccer/football tournaments;
90 markets;
Up to 10 selections per Custom Bet;
Selections made from a single match;
Available to MTS customers.

NSoft has once again strengthened its long-term partnership with Serbian betting operator Balkan Bet by releasing its advanced betting tool Bet Builder.

With the release of this attractive tool, Balkan Bet’s customers will have an enhanced betting experience by being able to fully customize their bets according to their preferences.

Bojan Šćekić, CEO of Balkan Bet, shared his thoughts on this new release: “Combining bets across markets has never been so easy. Our punters are given a tool that maximizes the potential of their bets while also providing the flexibility to combine related or unrelated outcomes into a single ticket, which previously had to be placed as individual bets. NSoft’s Bet Builder tool will surely speed up the betting process and allow our punters to take control of their bets at all times”.

“This is a long-awaited feature which was implemented after working closely with our partner Sportradar. The operators have identified the need for such betting tool in order to maximize the potential that sports betting is giving and stay ahead in the very competitive niche. The end of the football season brings a handful of interesting matches so that Bet Builder feature will enable players with additional charm of Live betting.”, added Robert Matijevic, Managing Director of Seven Sportsbook Platform.

Balkans

Kiron Interactive rolls out Fans World Cup with MaxBet Serbia

Published

1 week ago

June 11, 2026

Wladimir P.

kiron-interactive-rolls-out-fans-world-cup-with-maxbet-serbia

The football-themed virtual sports title is built on Kiron’s GOAL Premier engine and adds new betting markets to MaxBet’s Serbia offering.

Kiron Interactive has launched its Fans World Cup virtual football game with MaxBet Serbia, expanding its footprint in the country’s regulated market.

The title is built on Kiron’s GOAL Premier engine and features short-format virtual matches themed around international football. Kiron said the product includes broadcast-style visuals and a range of betting markets.

Steven Spartinos, Co-CEO of Kiron Interactive, said: “Football continues to be the most popular sport across Europe, and Fans World Cup was developed to capture the passion and excitement of the World Cup currently taking place in the USA. We are delighted to see the game launch with MaxBet Serbia, a valued partner that shares our commitment to delivering high quality entertainment . This launch represents another important step in expanding the reach of our proprietary games portfolio across key regulated markets.”

Zeljka Jevic, Virtual Games Manager at MaxBet added: “We are always looking for innovative content that resonates with our players and strengthens our offering. Fans World Cup delivers a fresh take on virtual football, combining high quality visuals and a format that reflects the excitement of the international competition. This launch reinforces our successful partnership with Kiron and our shared commitment to delivering premium entertainment experiences to our players.”

Kiron said Fans World Cup offers football betting markets including full time result, correct score, goalscorers and card outcomes. The supplier framed the MaxBet rollout as part of its wider strategy to grow distribution of proprietary virtual sports content through operator partnerships in regulated markets.

The post Kiron Interactive rolls out Fans World Cup with MaxBet Serbia appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Balkans

EGT Digital signs sponsorship deal with CSKA Sofia

Published

1 week ago

June 10, 2026

Wladimir P.

egt-digital-signs-sponsorship-deal-with-cska-sofia

The supplier says the partnership supports the club and aligns with its growing focus on sports betting via its Sportsbook platform.

EGT Digital has signed a sponsorship partnership with Bulgarian football club CSKA Sofia, with the companies positioning the deal as a long-term collaboration.

“Sport has the unique ability to unite communities, inspire future generations, and create opportunities for personal growth,” said Vladimir Dokov, CEO of EGT Digital. “Our partnership with CSKA Sofia reflects our long-term commitment to supporting initiatives that have a meaningful impact. We are proud to stand behind a club with such a rich history and strong dedication to developing talent.”

Vangel Vangelov, CEO of CSKA, said: “Partnering with an internationally recognized brand like EGT Digital is a strategic opportunity that will support CSKA’s continued development and help us achieve our long-term objectives. It is also a testament to the club’s importance in society and its role as a true social phenomenon. We are delighted to welcome EGT Digital as a partner that shares our vision for a sustainable, long-term collaboration in support of such a socially significant sector as sport.”

EGT Digital also tied the sponsorship to its sportsbook business, citing its Sportsbook platform as part of the company’s growing presence in the sports sector. The supplier said the product is designed for operators and offers technology-led features, coverage and customization options.

Financial terms, contract length, and sponsorship asset details were not disclosed.

The post EGT Digital signs sponsorship deal with CSKA Sofia appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Balkans

Strong Customer Response Marks Successful Belgrade Future Gaming 2026 for NOVOMATIC

Published

2 weeks ago

June 5, 2026

Wladimir P.

strong-customer-response-marks-successful-belgrade-future-gaming-2026-for-novomatic

NOVOMATIC concluded a highly successful participation at Belgrade Future Gaming 2026, further reinforcing its strong presence in the Southeast European market. Throughout the exhibition, the company welcomed a steady stream of visitors to its stand, providing an excellent platform for strengthening existing partnerships, establishing new business contacts and discussing future opportunities with customers from across the region.

The comprehensive product showcase featured a broad selection of NOVOMATIC’s latest gaming innovations. Among the highlights were Impera PROLINK 2 and the internationally successful XTENSION LINK series, including Volumes 2, 3, 4 and 5 as well as XTENSION LINK Ultimate, all of which attracted strong interest from visitors thanks to their proven performance and engaging feature mechanics. Visitors also explored VISION LINK, NOVOMATIC’s latest multi-feature linked progressive concept, alongside the versatile GAMINATOR X5, renowned for its flexible game mix and customization options.

A particular highlight for the regional market was the Impera Line HD Edition 10 – Balkan Special, which generated significant interest thanks to its carefully selected game mix tailored specifically to local player preferences.

Taking center stage was the award-winning DIAMOND X QUATTRO 1.55J, whose striking design and immersive player experience made it a standout attraction on the show floor. The portfolio was further complemented by a premium V.I.P. X setup, including the V.I.P. X Royal 1.85 and, for the first time at a Balkan trade show, the V.I.P. X Galaxy 2.65, both showcasing NOVOMATIC’s commitment to delivering high-end gaming experiences for modern casino environments.

As in previous years, NOVOMATIC’s successful cooperation with long-standing partner FAZI contributed to a strong exhibition presence, while the popular ADMIRAL Bet Pub catering concept once again provided a welcoming atmosphere that encouraged networking and business discussions in a relaxed setting.

“The positive response we received throughout the show was truly outstanding. Belgrade Future Gaming remains one of the most important industry events in Southeast Europe and provides an excellent opportunity to engage directly with our customers and partners. We were delighted by the strong interest in our product portfolio, particularly the Impera Line HD Edition 10 – Balkan Special and the first presentation of the V.I.P. X Galaxy 2.65 in the region. The many valuable conversations and promising business opportunities generated during the event once again demonstrated the strength of the Balkan market and the value of close collaboration with our customers. I would like to sincerely thank all visitors, customers, partners, and our dedicated team for contributing to another successful edition of Belgrade Future Gaming,” said Miloš Pejić, Regional Manager SEE at NOVOMATIC.

With a comprehensive portfolio of internationally proven products, regionally tailored solutions and premium gaming innovations, NOVOMATIC once again demonstrated its ability to meet the diverse requirements of the Balkan market. The successful outcome of Belgrade Future Gaming 2026 further highlighted the company’s strong momentum across Southeast Europe and created a solid basis for future growth and collaboration with customers and partners throughout the region.

The post Strong Customer Response Marks Successful Belgrade Future Gaming 2026 for NOVOMATIC appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.