BettorEdge

BettorEdge Selects Quarter4 as Data Supplier

Published

2 years ago

March 23, 2022

BettorEdge, an online no-fee sports betting exchange and social platform connecting sports fans, today announced it has partnered with Quarter4, an AI-driven predictive sports data and analytics provider, as its data supplier. The analytics provided will give BettorEdge users the best pre-bet analysis available on the market.

“Our users are looking for any strategic advantage to give them a stronger leg-up with their bets,” said BettorEdge co-founder Greg Kajewski. “This partnership with Quarter4 is a huge value-add for our extremely engaged community of bettors. Quarter4’s data is independent, accurate and verified and the seamless integration into our platform means our users can leverage this data in a fast and efficient manner.”

Quarter4’s predictions are automatically generated by a validated deep learning neural network. Combined are the historical statistics of yesterday with the big data of today to generate a predictive data point for every player and team in select college or professional sports. With up to 2M predictions produced daily, and updated no less than every 15 minutes, the non-biased insights deliver an intimate viewpoint for the bettor or fan.

“Quarter4 provides millions of data points that are transparent and easy-to-use. Whether they are a casual bettor or a seasoned study, we provide as many meaningful forecasts as possible, so that anyone who uses them gains an advantage,” said Danijela Covic, co-founder and CSO of Quarter4. “Our integration with BettorEdge helps give the power back to the bettor by helping them make the most informed bet.”

BettorEdge will integrate Quarter4’s unique data so users are equipped with the best analysis in price comparison, player and game outcomes. These predictions will be displayed on social feeds as well as via game projections in the app and when comparing lines at different sportsbooks.

“The future of sports betting depends on providing bettors with an educated journey. This can be delivered by qualified big data that is personalized for individual experience levels,” said Kelly Brooks, co-founder and CEO of Quarter4. “Through this partnership, we’re placing data at the literal fingertips of bettors for their use, helping them make the most informed bet. Through BettorEdge’s social feeds, we will also help spread this guidance as far as possible.”

2022 SBC Awards North America

Social Betting Marketplace BettorEdge Wins Rising Star Award at SBC North America 2022

Published

2 years ago

July 20, 2022

GamingAmericas.com

BettorEdge, a no-fee social betting marketplace connecting sports fans, won the Rising Star of the Year award at the 2022 SBC Awards North America, held on July 14 in New York City. Held annually, the awards recognize the expertise and innovation in the North American betting and gaming industry. BettorEdge was up against other successful products and brands this year, including Fubo Gaming, PrizePicks, and MaximBet.

“This exciting recognition from SBC is a testament to the space we have built for sports bettors that caters to the betting experience they are craving,” said Greg Kajewski, Co-Founder of BettorEdge. “We’ll continue to innovate and put the bettor first.”

In its first 18 months of operation, BettorEdge has grown to a community of almost 11,000 users, who have bet $40 million in orders collectively. The social betting marketplace has also achieved a 75% user retention rate, far above research that shows an average of only 40% retention after a customer first downloads a mobile app (Apptentive).

The platform took off this past March when it saw more than $3 million in orders on NCAA Conference Tournament Basketball games and NCAA Tournament games. Now, BettorEdge users are betting more than $1 million per week.

Kajewski and his co-founder, James Seils, incorporated a strong community aspect into the platform. On BettorEdge, users can opt to donate the fee they saved by using BettorEdge to one of the company’s charitable partners. In the first year since launch, about one fourth of users have opted into the donation service, making up a significant portion of a $10,000 donation that was given to Chad Greenway’s Lead the Way Foundation earlier this year.

“We’re grateful to have our work building BettorEdge recognized thus far, but we have far bigger plans in store,” said James Seils, Co-Founder of BettorEdge. “We are clearly fulfilling a need in the marketplace. Keep your eye on BettorEdge for more exciting features and opportunities to bet on the sports you love.”

BettorEdge

Social Betting Marketplace BettorEdge Achieves 75% User Retention, Surpassing Industry Average Retention Rates

Published

2 years ago

July 1, 2022

GamingAmericas.com

BettorEdge, a no-fee social betting marketplace connecting sports fans, announced today it has achieved a 75% user retention rate in its first 18 months of operation. Three-fourths of users stay on the BettorEdge platform after completing their first order, far above research that shows an average of only 40% after a customer first downloads a mobile app. [Apptentive]

As of June 2022, 36 jurisdictions have passed legislation legalizing sportsbooks. BettorEdge retains 75% of its users in states where sportsbooks are not yet legal, and 72% in states where they are available. BettorEdge’s social betting marketplace is qualified to be live and legal in 45 states because there is no fee involved.

“Our data shows that sports bettors are craving a different experience that the sportsbooks aren’t currently providing,” said Greg Kajewski, Co-Founder of BettorEdge. “Bettors want social interaction, transparent pricing and the option to give back to people in need. BettorEdge combines all of those aspects in an easy-to-use app.”

The sports betting boom in the past few years has betting operators placing greater significance on retaining valuable users, but it is proving more difficult as bettors are “promotion hopping” and the well-known fact that bettors only choose one or two operators to use in the long-term. BettorEdge has cracked the code by offering a more equitable betting experience.

“BettorEdge’s community is strong and growing. We experienced a 750% increase in order volume from 2021 to 2022 during the NCAA tournament,” said James Seils, Co-Founder of BettorEdge. “We have plans to expand our features and make the experience even more engaging ahead of football season, including a discover feature that will show users personalized orders, events and posts based on past activity.”

Since launching in January 2021, BettorEdge has grown to a community of almost 11,000 users who have bet $36 million in orders collectively. On the platform, users are shown what they saved in fees on each order and are offered the opportunity to donate that saved fee to one of BettorEdge’s charitable partners. To date, one-fourth of users have donated and earlier this year, BettorEdge donated $10,000 to Chad Greenway’s Lead the Way Foundation.