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JNS Gaming unveils immersive world of new operator brand LynxBet

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Ambitious iGaming start-up JNS Gaming has officially launched its new online casino and sportsbook brand, LynxBet .com, aiming to deliver a new world of entertainment for players worldwide with its immersive front-end design.

Inspired by the growing influence of the metaverse in the digital space, the self-styled ‘Land of LynxBet’ has been developed with casual players at the forefront. The brand combines a mix of escapism, vibrancy and animations to offer a fun and responsible iGaming experience, with users invited to explore a variety of environments that are determined by the multitude of verticals on offer. This is further aided by the creation of its endearing mascot, the Lucky Lynx, who has the magic touch and features prominently across the online platform.

Entering multiple territories, LynxBet’s prime focus is on establishing a solid player base across South America and other pre-regulated markets. It aims to achieve this by placing emphasis on a localised service, including customer support offered in each language via email and live chat. Regional teams have been established to create a more personal player experience, boosted further by significant marketing investment and partnerships with local brand ambassadors, who are set to be announced over the coming months.

In addition, localised payment methods are available for each jurisdiction, while LynxBet also accepts deposits and withdrawals using cryptocurrency. This approach is solidified by JNS Gaming harnessing the expertise of its sister brand Freebitco.in, a cryptocurrency casino specialist with over 48 million players, from which LynxBet will also target with its own cross-selling campaigns.

LynxBet operates under a Tier 1 Isle of Man Gaming licence and is fully committed to responsible play, providing accessible self-exclusion and time-out facilities, as well as deposit, wager and loss limits.

JNS Gaming is backed by substantial investment and run by a senior management team that is highly-experienced within the global betting and gaming industry. The company is headed by Jeremy Taylor, who was formerly Managing Director of Genting Casinos UK and Group Marketing Director at Betsson Group.

Commenting on the launch of LynxBet, JNS Gaming CEO Jeremy Taylor, said: “Following months of hard work behind the scenes, introducing LynxBet to the marketplace is an exciting moment for JNS Gaming. We understand how competitive and saturated the iGaming industry is, which is why we devised an immersive platform that offers something alternative for players to explore.

“Simply put, JNS Gaming is an iGaming start-up like no other. We are very ambitious and truly believe that our unique user journey will captivate players worldwide. Over the coming months, we will be revealing more developments that will illustrate our desire to propel LynxBet to new heights.”

With complete control over its front-end design and user experience, LynxBet has enhanced its back-end infrastructure further by utilising Aspire Global’s entire proprietary offering. This includes a robust PAM, managed services, the deployment of Aspire’s content aggregation platform powered by Pariplay, with a vast range of games already implemented within the LynxBet casino offering, as well as the BtoBet sportsbook, delivering comprehensive markets and odds on a variety of global sports.

Tsachi Maimon, CEO at Aspire Global, added: “JNS Gaming has done a remarkable job in developing such an immersive digital environment with its new LynxBet brand. While the group has focused on developing a fascinating online portal that will resonate with a wide audience, Aspire Global provides the new operator with a complete iGaming solution and significant B2B and B2C experience to build from.

“We look forward to supporting LynxBet’s growth in the near future including more new markets, with our cutting-edge solutions set to form a crucial role in its expansion.”

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bet365 partners with MGA Games on Mina de Oro Golden Edition for Spain

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The operator launches a branded version of the classic slot title for its Spanish customers.

bet365 has partnered with MGA Games to launch Mina de Oro Golden Edition bet365 for customers in Spain.

The companies said the release is a reimagined version of Mina de Oro, positioned as an update to one of MGA Games’ long-running titles for the Spanish market.

Luke Rushton, Gaming Product Content Manager at bet365, said: “MGA Games has established an outstanding reputation for innovation and quality, and we are delighted to partner with them on this exciting title.

“Reimagining such a celebrated classic is both a privilege and a significant responsibility, and we are confident customers will greatly enjoy this new experience.”

Javier Lanfranchi, Commercial Director at MGA Games, said: “Mina de Oro Golden Edition bet365 represents the celebration of 10 years of successful collaboration between MGA Games and bet365: a decade built on trust, innovation and a shared commitment to delivering top-level gaming experiences.”

Aleix Giacomelli, Account Manager at MGA Games, said: “Launching such a special edition alongside bet365 is much more than presenting a new game. We believe players are going to greatly enjoy this new version of Mina de Oro.”

The post bet365 partners with MGA Games on Mina de Oro Golden Edition for Spain appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Groove lands Brazil iGaming licence as it pushes LATAM expansion

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Groove said it has been granted a licence to operate in Brazil, expanding its regulated footprint in Latin America and adding to its existing infrastructure in Argentina.

The company positions the Brazil approval as a route for operator and supplier partners to enter the market via a single integration, with localisation features including local payment processing and marketing tools. The release did not specify the issuing regulator, licence type, or an effective date.

Rachel Tourgeman, Head of Partnerships at Groove, said: “The green light in Brazil is more than a license; it’s a key that unlocks a kingdom of opportunity for our partners. We’ve built a platform capable of not just entering, but driving in regulated markets.” She added: “Operators can now immediately tap into Brazil’s immense potential, while providers gain a trusted pipeline to a passionate new player base. This is a definitive moment that accelerates the entire LATAM iGaming ecosystem.”

Yahale Meltzer, Co-Founder and CEO of Groove, said: “Our vision has always been to build the bridges that connect great content with passionate players, wherever they are. Securing our Brazilian license and reinforcing our Argentine operations is a testament to our team’s relentless execution and our long-term commitment to LATAM.” He added: “We are not just following trends; we are actively architecting the future of iGaming in the region, providing a secure, scalable, and sophisticated platform for our partners to grow with us. The door to Latin America is now open, and Groove is the key.”

Groove also said its platform offers access to “over 20,000 games” from “over 150 games partners” and noted it has launched a new web domain at www.groovetech.com.

The post Groove lands Brazil iGaming licence as it pushes LATAM expansion appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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GAMOMAT wins Best Diverse Place to Work at WIG Diversity & Inclusion Awards 2026

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GAMOMAT has won Best Diverse Place to Work at the WIG Diversity & Inclusion Awards 2026, the company said on Monday 15th June, 2026. The award was presented at an event held last Friday at London’s Savoy Hotel.

According to the company, the Best Diverse Place to Work category recognises organisations “whose values support a diverse, motivated, and effective workforce.”

Dr Alex Krone, Managing Director at GAMOMAT, said: “GAMOMAT securing the Best Diverse Place to Work award against such a strong field is a proud recognition of the culture the company continues to build across the business. The award further reinforces our belief that creating an inclusive, supportive, and people-first environment drives stronger teams, stronger collaboration, and long-term success across the industry.”

GAMOMAT also received an individual award, with Lead Game Composer Iris Wallner named Employee of the Year. The company said the accolade recognises employees who demonstrate service orientation, innovation, open communication and team support, and noted Wallner’s work on “the award-nominated soundtrack for Dead Legion.”

Iris Wallner, Lead Game Composer at GAMOMAT, said: “Being named Employee of the Year is amazing and means a great deal to me. At GAMOMAT, creativity and collaboration go hand in hand, and I’m fortunate to work alongside talented people who constantly inspire and support one another. Bringing game worlds to life through music is something I’m deeply passionate about, so to receive this recognition for doing what I love is truly rewarding.”

The post GAMOMAT wins Best Diverse Place to Work at WIG Diversity & Inclusion Awards 2026 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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