Latest News

Swintt unveil game-changing new partnership program, SwinttStudios

Published

2 years ago

March 21, 2022

Reading Time: 2 minutes

Sought-after software provider’s new product vertical will enable third-party studios to launch on the Swintt platform, with Fine Edge Gaming set to become its first partner

Software innovator Swintt is delighted to announce the launch of SwinttStudios – an additional product vertical that will allow third-party studios to develop and distribute their product using the Swintt platform.

The SwinttStudios project is a brand-new initiative designed to help boutique software providers develop games within the existing Swintt framework. It will allow studios to focus more on the design and theme of their titles, while Swintt handles the nuts and bolts of game logic and product delivery.

Having only been announced this month, the revolutionary partnership program is set to hit the ground running straight away, with North American software provider, Fine Edge Gaming, already confirming that they will distribute six exciting slot titles via SwinttStudios throughout 2022.

Founded and managed by a team with huge experience in the US land-based sector, Fine Edge Gaming will use the opportunity to create a range of engaging games that will cater for player tastes in North America and beyond with the aid of Swintt’s extensive distribution network and useful back-end tools.

With two titles – Stacking Bisons and Diego’s Hunt – already confirmed, Fine Edge Gaming will use the SwinttStudios platform to develop and release a further four games throughout the year, with the collaboration enabling it to use Swintt’s licensing and partnerships to quickly roll out its new products.

Having spent over 35 years in the land-based gaming sector working for heavyweights like IGT and Incredible Technologies, Fine Edge Gaming Lead Founder, Beena Blake, is already a hugely experienced figure in the gaming industry – however, the additional technology and support offered by Swintt will certainly open up new doors and help her strengthen the company’s online presence.

With both parties expecting the partnership to be a resounding success, the deal between Fine Edge Gaming and SwinttStudios looks likely to be the first of many important collaborations on the new product vertical. It will simultaneously allow Swintt to make an instant impact with its latest venture by teaming up with an ambitious and hugely respected third-party studio, while also enabling Fine Edge Gaming to share its latest batch of games with new customers in a broad selection of markets.

David Mann, Chief Commercial Officer at Swintt, said: “With many independent suppliers requiring the support and know-how of an established industry partner, we’re delighted to be able to unveil our game-changing new partnership program, SwinttStudios. “Through SwinttStudios, we’ll be able to provide the perfect platform for providers such as Fine Edge Gaming to quickly and efficiently release their product in the markets they need to be seen. With six titles scheduled in 2022, we’re looking forward to working with them on this ambitious new project.”

Beena Blake, Lead Founder of Fine Edge Gaming, said: “The SwinttStudios project is an incredibly significant innovation in the iGaming industry and we’re honoured to be the first software provider to put the new product vertical through its paces.
“By teaming up with Swintt for this exciting new venture, we’ll be able to combine Fine Edge Gaming’s creative concepts and in-depth knowledge of player tastes across North America and beyond with Swintt’s advanced technology and distribution solutions to ensure we deliver a first-class gaming experience to a brand-new audience.”

Industry Awards

Soft2Bet’s Betinia shortlisted in five categories of the EGR Marketing and Innovation Awards

Published

2 hours ago

May 8, 2024

George Miller

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Reading Time: < 1 minute

Nominations in five categories of the EGR Marketing and Innovation Awards is further recognition of Soft2Bet’s cutting-edge gamification solutions and innovative approach.

Soft2Bet, a leading provider of iGaming turnkey solutions, is delighted to announce that Betinia, its renowned brand in Denmark and Sweden, has been shortlisted in five categories of the EGR Marketing and Innovation Awards 2024.

The nominations are recognition of the incredible work that has been achieved by the Betinia team in two of Europe’s most competitive and regulated markets.

Betinia’s shortlisting in the following categories:

Best Native App,
CRM Campaign,
Innovation in Sports Betting,
Innovation of The Year,
Responsible Gambling Marketing Campaign of the Year, demonstrates how it has grown into being one of the most innovative and progressive operators in the industry.

Soft2Bet was recognised in February when its Motivational Engineering Gaming Application (MEGA) gamification solution won the Innovation of the Year at the EGR Nordics Awards and it is delighted to see its achievements gain further recognition with these shortlist nominations.

Oksana Tsyhankova, CMO of Soft2Bet, commented: “Being shortlisted in five categories is a great achievement and huge credit goes to our technical, product and marketing teams. Betinia’s success in two of Europe’s most competitive and regulated markets is also highly satisfying because it showcases our B2C expertise in driving engagement, retention and revenues.”

The post Soft2Bet’s Betinia shortlisted in five categories of the EGR Marketing and Innovation Awards appeared first on European Gaming Industry News.

Betmotion

Betmotion leads campaign to aid victims of the Rio Grande do Sul floods

Published

3 hours ago

May 8, 2024

GamingAmericas.com

betmotion-leads-campaign-to-aid-victims-of-the-rio-grande-do-sul-floods

In response to the recent and devastating floods in Rio Grande do Sul, which have displaced over 100,000 people and severely affected 70% of the state’s municipalities, Betmotion, through its Corporate Social Responsibility project, BetSocial, is mobilising efforts to assist the victims of this catastrophe.

BetSocial has launched an initiative to support the actions of the NGOs Ação da Cidadania and CUFA, which are leading the charge in providing immediate aid to the impacted communities. At this critical moment, BetSocial is reinforcing the call for everyone to unite in solidarity and make donations that will be crucial for reconstructing affected lives.

“The tragedy that has struck Rio Grande do Sul requires a swift and coordinated response. At Betmotion, we believe in the power of solidarity and in our community’s ability to make a difference in times of need,” states Bianca Passos, founding member of BetSocial. “Every contribution, no matter how small, has a significant impact on the lives of those facing such difficult days.”

To facilitate donations, BetSocial has provided information on how to make contributions via PIX to the two partner organisations:

Ação da Cidadania: [email protected]
CUFA: [email protected]

Betmotion and BetSocial thank you in advance for your support and solidarity. They reiterate their commitment to work to alleviate the hardships faced by this catastrophe’s victims and continue promoting significant social impact actions.

Latest News

PA Betting Services and Liderform forge strategic partnership to elevate racing content for Turkish audiences

Published

4 hours ago

May 8, 2024

George Miller

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Reading Time: < 1 minute

PA Betting Services (PABS) are thrilled to announce a groundbreaking partnership with Liderform, the premier specialist racing form publication in Turkey. This multi-year agreement marks a significant milestone in the evolution of international racing, as Liderform integrates PABS’s pre-race stats and tipping from nine prominent racing regions into their own tipping product. The collaboration aims to enhance the quality of international racing coverage, offering Turkish audiences access to top-tier insights and analysis as they engage with racing through approved Tote partners.

With this alliance, Liderform solidifies its commitment to delivering unparalleled racing content to its customers, leveraging PABS’s expertise in pre-race analysis and tipping to augment their existing offerings. By incorporating PABS’s comprehensive data and insights, Liderform seeks to enrich the experience of Turkish racing enthusiasts and foster a deeper engagement with unparalleled insights and analysis across international racing events.

Richard Duncan, Head of Business Development & Strategic Partnerships at PABS, expressed his enthusiasm for the partnership, stating, “This partnership with Liderform presents an opportunity to promote PABS’s pre-race tipping and statistical content, which has a proven track record of success in domestic markets, to new international audiences. We couldn’t be more excited to work with Liderform to enhance their market-leading form products.”

The collaboration between Liderform and PABS represents a strategic alignment of two industry leaders, each renowned for their commitment to excellence in racing content. Murat Akyer, CEO of Liderform, emphasised the significance of the partnership, stating, “The breadth and quality of pre-race international form, stats, and tipping content made PABS the obvious choice to enhance our leading form solution. This collaboration not only enhances Liderform’s position as the leading Turkish provider of racing form solutions but also underscores our dedication to innovation and delivering value to our audience.”

The post PA Betting Services and Liderform forge strategic partnership to elevate racing content for Turkish audiences appeared first on European Gaming Industry News.