Canada
Stats Perform and Teads Align on Global Data Partnership

Teads, the global media platform, announces a new partnership with Stats Perform, the world’s leading sports data provider. Through this new integration, advertisers and their agencies will be able to harness live sports data and connect it to marketing campaigns in real-time, within Teads’ high-Attention, inRead, formats.
Stats Perform collects, analyses and delivers data from international sport as it unfolds. From basic live scores to detailed analysis of every event, and data enriched with AI, the breadth and depth of insights available covers over 4,000 competitions and 500,000 matches annually. In a year packed with sports events such as the Men’s’ FIFA World Cup and Women’s UEFA Euros competition, this granularity is especially appealing to brands at a time when user data is being deprecated. Stats Perform fuels data-driven advertising with the world’s best sports data, allowing for easily integrated and scalable solutions.
By integrating Stats Perform’s sports data API with Teads Studio’s Dynamic Creative Optimization (DCO), marketers will be able to capitalize on key sports moments with tailored, data-driven messaging. Sports-based triggers go beyond traditional targeting tactics, and generate premium revenue by driving engagement, improving Clickthrough Rate (CTR) and building brand awareness.
Data driven advertising (DDA) distinguishes brands and creates unique opportunities to promote products, messaging, or promotions. Brands can activate ad campaigns that cut through ad saturation and, more successfully, reach the target customers during the most favorable times.
Tactics like time-sensitive messaging are easily powered by Stats Perform’s DDA feeds, allowing for customizable team and player-based notifications that capture fans’ attention and bring brands closer to the action. Brands can genuinely connect with target customers in a cost-effective way, by putting advertising dollars directly towards reaching desired audiences.
Steve Xeller, Stats Perform CRO, said: “In partnering with Teads, we are thrilled to be offering marketers the ability to leverage best-in-class, live sports data to deliver more effective and personalized messages to their target audiences on a global scale.”
As regulation increases around user privacy and the deprecation of third-party cookies accelerates, user data is becoming increasingly scarce and expensive for brands. Therefore, advertisers are looking for more sustainable data sources to help deliver unique and engaging ad experiences for consumers. The partnership will help create exactly these kinds of high-attention, real time, moments for advertisers.
Teads’ inRead technology allows ads to be inserted into editorial content without disrupting the user experience. Teads’ creative arm, Teads Studio, works with brands looking to maximise creative impact within these environments. This latest news from Teads follows several new partnerships announced in 2021, including Future Plc, Sankei Digital, Grupo Prise, Televisa Networks and Tribune Publishing. These publishers have all joined the Teads platform which reaches more than 1.9 billion people across the globe every month and 248M million in the US, reaching over 80% of online consumers.
Jonathan Lewis, Head of Teads Studio commented: “This exciting partnership with Stats Perform allows us to add another unique layer into our dynamic creative offering. With Stats’ unparalleled access to live and predictive sport data we can now weave these elements into our creative responses for clients, who have either a natural affinity with sports (ie apparel) or are sponsors of tentpole events such as the Super Bowl or UEFA Champions League. The partnership furthers our commitment to delivering personalised creative without impacting upon user privacy and leveraging our data and contextual signals.”
Powered by WPeMatico
AGCO
AGCO Fines Great Canadian Casino Resort Toronto $350,000 for Serious Regulatory Violations Linked to Impromptu After-Party on Gaming Floor

The Alcohol and Gaming Commission of Ontario (AGCO) has issued monetary penalties totaling $350,000 against Great Canadian Casino Resort Toronto for multiple violations of provincial gaming standards. The penalties follow an impromptu after-party that was permitted to take place in the pre-dawn hours directly on the casino’s gaming floor.
On September 27, 2024, an electronic dance music event attended by thousands of people was hosted in the theatre adjacent to the casino at Great Canadian Casino Resort Toronto. The event was marked by widespread intoxication, disorderly behavior, and numerous criminal and medical incidents – both inside and outside the venue – including alleged assaults, drug overdoses, and acts of public indecency. Although paid duty officers were present, additional police and emergency services were required to manage the situation.
In the midst of this high-risk environment, casino management approved an unscheduled request by the performing artist to host an after-party on the active gaming floor. The artist and more than 400 guests were permitted onto the gaming floor where the artist was allowed to perform amidst operational table games and gaming machines – without any prior risk assessment or planning.
As a result, security personnel were unable to effectively control the casino floor, including witness reports that an attendee was seen climbing onto slot machines. Failure to maintain appropriate control compromises the security, safety, and integrity of the casino floor. Following the conclusion of the event, the operator failed to promptly report these incidents to the AGCO as required.
Based on the findings of its review, the AGCO’s Registrar has issued an Order of Monetary Penalty (OMP) totaling $350,000 against Great Canadian Casino Resort Toronto. These penalties address critical failures in their operations, incident reporting, employee training, and the management of disturbances.
A gaming operator served with an OMP has 15 days to appeal the Registrar’s decision to the Licence Appeal Tribunal (LAT), an adjudicative tribunal that is part of Tribunals Ontario and independent of the AGCO.
“Casino operators have a fundamental duty to control their gaming environment. Great Canadian Casino Resort Toronto’s lapses in this incident compromised the safety of patrons and the security and integrity of the gaming floor,” Dr. Karin Schnarr, Chief Executive Officer and Registrar of AGCO, said.
The post AGCO Fines Great Canadian Casino Resort Toronto $350,000 for Serious Regulatory Violations Linked to Impromptu After-Party on Gaming Floor appeared first on Gaming and Gambling Industry in the Americas.
Canada
IGT and Atlantic Lottery Sign Eight-Year Video Lottery Central System Technology Agreement

International Game Technology PLC announced that its subsidiary, IGT Canada Solutions ULC (hereinafter “IGT”), signed an eight-year agreement with Atlantic Lottery to supply its IntelligenEVO video lottery central system technology across Atlantic Canada. The agreement includes the option for multiple extensions and positions the Atlantic Lottery to become the first World Lottery Association (WLA)-affiliated lottery operator to deploy IGT’s next-generation central management system in a game-to-system (G2S) distributed market.
“By leveraging IGT’s IntelligenEVO technology, Atlantic Lottery will power its video lottery network with the industry’s best-in-class central system and position itself to maximize future contributions to good causes. As an organization that prioritizes system security and exceptional player experiences, Atlantic Lottery believes that IGT’s IntelliegnEVO solution will help generate high player satisfaction and optimal network performance,” said Michael MacKinnon, Atlantic Lottery VP, Product.
“As a long-time supplier to Atlantic Lottery, IGT looks forward to helping the Lottery achieve its growth and player engagement goals with our leading-edge IntelligenEVO video lottery central system. IGT’s IntelligenEVO is a scalable technology for the WLA market that is backed by decades of experience and operator feedback, and maximizes the benefits of real-time data, cloud-based technologies and in-depth analytics,” said David Flinn, IGT SVP Canada, EMEA and LATAM, Gaming Sales.
With peak system security, network availability and responsible gaming functionalities, IntelligenEVO is a reliable, scalable solution that can meet the needs of today and in the future. The solution will accelerate time-to-market and enables the Atlantic Lottery to benefit from the system’s suite of player-focused functionality. The technology’s G2S and open API design optimizes data collection and delivery and will enable Atlantic Lottery to customize their program for evolving player needs.
The post IGT and Atlantic Lottery Sign Eight-Year Video Lottery Central System Technology Agreement appeared first on Gaming and Gambling Industry in the Americas.
BetRivers
NetGaming Goes Live in Ontario with Rush Street Interactive via BetRivers Platform

NetGaming, a fast-growing online casino content supplier, is proud to announce its launch in Ontario with Rush Street Interactive, Inc., a leading online casino and sports betting company in the United States, Canada and Latin America. This strategic collaboration marks a significant milestone for NetGaming as it continues to expand its footprint across regulated North American markets.
As part of the launch, Ontario players on BetRivers can now enjoy a diverse portfolio of NetGaming titles, known for their high-quality graphics, immersive gameplay, and unique themes. Standout games such as Zeus’s Thunderbolt, Bison Gold, and Fireball Inferno are among the first to go live, with additional titles set to follow soon.
This partnership is just the beginning. NetGaming plans to extend its collaboration with Rush Street Interactive into Michigan, New Jersey, Pennsylvania, Delaware, and Mexico over the coming months.
Pallavi Deshmukh, CEO of NetGaming, commented: “We are thrilled to go live with Rush Street Interactive, a powerhouse operator with a strong presence and loyal player base. This launch marks a significant milestone in our
North American expansion strategy and underscores our commitment to delivering exceptional gaming experiences tailored to local player preferences across the region.”
Richard Schwartz, CEO of Rush Street Interactive, commented: “We are pleased to partner with NetGaming to bring innovative, premium games to our players in Ontario. This collaboration aligns with our strategy to offer world-class
entertainment through engaging, action-packed online casino games. We look forward to expanding this partnership into additional regulated markets in the months ahead.”
This strategic partnership highlights both companies’ dedication to providing high- quality, innovative, and responsible entertainment to players in regulated markets.
The post NetGaming Goes Live in Ontario with Rush Street Interactive via BetRivers Platform appeared first on Gaming and Gambling Industry in the Americas.
-
Assist7 days ago
Odds Assist Launches Redesigned & Rebuilt Odds Assist Pro Providing +EV Bets, Arbitrage Bets, & Odds Comparison Tools for Sports Bettors
-
AGCO4 days ago
AGCO Fines Great Canadian Casino Resort Toronto $350,000 for Serious Regulatory Violations Linked to Impromptu After-Party on Gaming Floor
-
Africa4 days ago
ALA Hosted Seminar on Artificial Intelligence and Cybersecurity
-
Nasdaq:LTRY7 days ago
Lottery.com Closes in on Legal Action Against Coordinated ‘Short and Distort’ Campaign
-
Mobile+6 days ago
New Mobile Casinos 2025: Lotus Asia Adds New Mobile Casino Games
-
Latest News4 days ago
Unlock Top-Tier Deals and Careers: Parimatch joins iGB L!VE 2025
-
Allwyn7 days ago
Allwyn and Formula 1® celebrate power of community by launching F1® Allwyn Global Community Award
-
Canada4 days ago
IGT and Atlantic Lottery Sign Eight-Year Video Lottery Central System Technology Agreement