Latest News
Casino Barrière Montreux launches online brand GAMRFIRST with Gamanza’s GaminGenius™ Platform
On Wednesday 22nd December 2021, Casino Barrière Montreux launched its new online casino brand in Switzerland, GAMRFIRST and enjoyed a highly productive opening weekend over Christmas. The launch was subject of great celebration and fanfare at the world-famous Casino Barrière Montreux, situated on the banks of Lake Geneva in Switzerland. GAMRFIRST utilises Gamanza’s ISO 27001 certified GaminGenius™ Software, which includes a comprehensive compliance framework, regulatory data vault, payment gateway and real-time CRM.
GAMRFIRST also utilises Gamanza’s sophisticated Rules Engine to automate actions based on various behaviours and thresholds, ensuring the operator can easily administer its stringent risk management and responsible gaming policies. The brand name GAMRFIRST reflects a modern casino with a consumer-first approach that has focused energy on player care and the mobile gaming experience. In the future, Casino Barrière Montreux will seek to promote new gamification features and hybrid loyalty offers between the land-based and online operations.
Jérôme Colin, General Manager of Casino Barrière Montreux, said: “The launch of our online casino site GAMRFIRST is the culmination of a committed collaboration between the teams at Casino Barrière Montreux and Barrière headquarters, supported by a close relationship with our technical partner Gamanza, the leader in the Swiss market. As for Casino Barrière Montreux, our strong ambition with GAMRFIRST is to offer our clients a unique gaming experience based on the high standards of the Barrière Group, thus positioning the brand as one of the main references in the Swiss market.
Alexandre Desseigne-Barrière, Director of Strategy and Development for the Barrière Group, said: “We are very proud to be able to offer a digital service that complements our Montreux casino and with the help of our partner Gamanza, we enable more Swiss residents to discover the Barrière world of gaming with the same strong focus on responsible gaming. The launch of GAMRFIRST, one year after the launch of our online sports betting platform BarrièreBet in France, is part of the Group’s development strategy, particularly in the digital arena we are keen to reach new audiences.
Chief Commercial Officer of Gamanza, Robert Civill commented, “We are really proud of this partnership – Casino Barrière Montreux is a world-renowned establishment and the Barrière Group is a prestigious brand internationally, so it’s very humbling for us at Gamanza. It’s fantastic to work with such a professional organisation and launching GAMRFIRST was a perfect way for our team to celebrate the close of 2021. Now we are really excited to help the brand grow in 2022 and beyond!”
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Latest News
Microgaming launches football games StrikerX and SoccerX aimed at acquisition
Crash and instant win formats target fast onboarding, mobile play and low-friction mechanics, with RTP and max win figures disclosed for SoccerX.
Microgaming has launched two football-themed games, StrikerX and SoccerX, positioning them as “gateway” titles designed to support player acquisition for operators.
The supplier said the releases are built around quick-result gameplay and low-friction entry, with mechanics intended to be easy to pick up. StrikerX is a Crash game, while SoccerX is an Instant Win title, with both designed for fast loading and mobile performance, according to the company.
SoccerX is built around a penalty shootout format where players pick a shot and attempt to beat the keeper while progressing up a prize ladder. Microgaming said the ladder can be cashed out at any point or pushed further. The company lists the game’s RTP at 96.00% and a top win potential of up to 12,500x, and says players can choose their own volatility.
StrikerX allows players to place up to two bets in a single round, using different strategies at the same time, while “dynamic game events” increase the multiplier as play progresses, according to Microgaming. Its Ultimate Shot feature triggers at 100x and introduces bonus multipliers ranging from x1 to x100, with win potential of up to 10,000x.
A Microgaming spokesperson said: “Acquisition is not just about visibility, it is about removing friction. With SoccerX and StrikerX, the aim was to create games that are quick to load, quick to understand and easy to get into, which makes them very effective at opening the door to a wider portfolio. Football gives both titles an immediate hook, but the bigger value is in having formats that can bring in new audiences and still give them a reason to stay.”
The post Microgaming launches football games StrikerX and SoccerX aimed at acquisition appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Conferences
Gaming in Germany Conference sets Nov 10, 2026 date in Berlin, names first speakers
The 2026 Gaming in Germany Conference will take place on Tuesday, November 10, 2026, at the DoubleTree Hilton Ku’damm in Berlin. The organisers have also announced the first confirmed speakers for the annual regulated iGaming-focused event.
Conference topics will include the ongoing evaluation of the 2021 State Gambling Treaty (GlüStv 2021), the “current & future permissibility of new products” including prediction betting, sweepstakes and eSports betting, and the future of remaining gambling monopolies in Germany and Austria. The programme also flags market re-regulation in Austria and “strategies for countering offshore offerings and to #ReclaimTheMarket for licensed operators.”
Confirmed speakers listed by the organiser include a senior GGL representative, Dr. Damir Boehm (CEO, Tipwin), Dr. Christian Piska (Professor, Faculty of Law, University of Vienna), Dr. Joerg Hofmann (Senior Partner, Melchers Law Firm), Vasiliki Panousi (Regulatory Affairs Senior Manager, Kaizen), Josh Hodgson (COO, H2 Gambling Capital), and Mohamed Messaoudi (Director, Digital Vault Product, Trust & Sign, Docaposte), among others.
Gaming in Germany founder Willem van Oort said: “I am extremely pleased with this year’s speaker lineup. We are undeniably bringing an impressive amount of expertise to the stage – including, of course, a significant amount of business and regulatory experience. Since we will be discussing, among other things, the outcome of the evaluation of the GlüStv 2021 – something that is highly relevant to the entire sector – I am very glad about the amount of thought leadership that we have managed to bring together so far.”
The organiser said registration is open and issued a call for additional speakers, specifically seeking expertise on business topics including media and marketing, affiliation, compliance and operations.
The post Gaming in Germany Conference sets Nov 10, 2026 date in Berlin, names first speakers appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
Highlight Games’ platform clears Italy’s ADM collaudo certification
Company plans to roll out SOCCERBET with LALIGA archive footage on its own platform in Italian retail after the World Cup.
Highlight Games Limited said its proprietary platform has passed Italy’s ADM collaudo process, the technical certification required for gaming platforms. The company announced the approval on 14 July 2026 from London.
Following the conclusion of the World Cup, Highlight said it will launch its Spanish SOCCERBET product featuring archive LALIGA footage on its own platform across Italian retail channels. The company added that operators will transfer to Highlight’s platform over the months that follow.
The supplier said the certification allows it to deliver its content via its own “zero-cost streaming technology” in Italy and gives it control over its product roadmap in what it called its most important market.
Steven Holmes, CEO, Highlight Games said: ‘This is a huge moment for Highlight as we bring our video-based technology stack to the Italian market and join a select few who are able to offer an officially ADM certified platform. Italy is where SOCCERBET has proven itself time and again and passing the ADM collaudo means we can now deliver that content on our own platform, with our zero-cost streaming solution, exactly as it was designed to be experienced.
‘Owning the technology end to end means we control our own roadmap, resulting in faster launches, smoother integrations for our operator partners and a richer experience for players. Our products consistently perform at the top of the market wherever they are live, and with our platform now officially certified in Italy, we have everything in place to build on that momentum.’
The post Highlight Games’ platform clears Italy’s ADM collaudo certification appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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