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Gambling.com Group and McClatchy Sign Strategic Sports Betting Partnership

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Media partnership combines McClatchy’s 65M unique visitors with Gambling.com Group’s expertise in monetizing high-intent, online sports betting traffic.

Gambling.com Group Limited, a leading provider of player acquisition services for the regulated global online gambling industry, has entered into a media partnership with The McClatchy Company (“McClatchy”), one of the United States’ largest news media companies, with operations in 29 markets across the country.

By partnering with Gambling.com Group, McClatchy gains access to the Group’s proprietary data science platform, award winning sports betting content team and leading expertise in how to monetize online sports betting traffic. Gambling.com Group will help McClatchy leverage its audience reach and provide highly valuable content to capture and monetize valuable high-intent traffic. Among the newspapers and associated digital platforms in the McClatchy news group are the Miami Herald, the Fort Worth Star-Telegram, the Kansas City Star, the Charlotte Observer, the News and Observer (Raleigh, N.C.), the Lexington Herald-Leader and the Sacramento Bee.

“McClatchy is part of the fabric of American journalism, operating in 29 markets across 14 states with a rock-solid reputation for trustworthy, high-quality content,” said Max Bichsel, Vice President U.S., Gambling.com Group. “The proliferation of online sports betting across the U.S. provides an opportunity for McClatchy to increase their monetization of real money gaming. At its core, this media partnership is about matching strength with strength by combining our respective abilities and areas of expertise.”

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“We are honored to have earned the right to partner with a market-leading firm like Gambling.com Group,” said McClatchy Chairman and CEO Tony Hunter. “The combination of their tools and McClatchy’s audience of 65 million unique visitors per month makes for a game-changing partnership for both organizations.”

“This is a great opportunity in a category that has seen explosive growth,” added McClatchy Chief Revenue Officer Tony Berg. “This is a partnership with great mutual benefit, and we are excited to deliver these offerings to our audience.”

Charles Gillespie, Chief Executive Officer of Gambling.com Group, added, “We publish more than 35 different online portals which all empower online gamblers to find the best online gambling companies. A natural and strategic extension of our business model is to increase our reach by deploying our winning formula and content through partners which have additional scale. I am delighted to announce our first media partnership is with such a significant and authoritative media organization as McClatchy. We look forward to turning this opportunity into the case study of what is possible for a national media partnership.”

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Betty

Thunderkick commits to growth in Ontario with Betty partnership

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Independent slots studio Thunderkick has agreed a deal with Ontario-based operator Betty to supply the rapidly growing online casino with a diverse collection of globally popular titles.

Betty, an official partner of sporting franchises Toronto Maple Leafs and Toronto Raptors, has risen to prominence since its 2022 establishment, when it was built following the consultation of 300 casino players to create the optimal iGaming environment.

Distinguishing itself from North American competitors by catering specifically to slot enthusiasts rather than sports bettors, the operator has curated a portfolio of 2,800 games, hand-picked to deliver customers maximum entertainment value.

Thunderkick’s content is the latest to be integrated into Betty’s online casino, and the agreement will see a selection of its most popular titles, including The Wildos 2, Midas Golden Touch 3, and Esqueleto Explosivo 3, made available to a greater number of Ontarian players.

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Thunderkick marked its debut in the Canadian province in Q2 of 2024, and has since partnered with a network of leading operators to improve its market position. The collaboration with Betty will further amplify its visibility in a key jurisdiction as the provider looks to reinforce its reputation as a global slot developer.

Svante Sahlström, CCO at Thunderkick, said: “It’s our mission at Thunderkick to go deeper, not wider, in 2025. That means forging meaningful, lasting relationships in target markets as opposed to securing as many commercial deals as possible.

“Since entering Ontario over 12 months ago, we have worked tirelessly to enhance our presence in the province, and working with leading brands such as Betty allows us to bring our unique games to a deeper pool of Canadian players.”

Paraskeva Smirnova, Casino Operations Manager at Betty, added: “Betty’s USP has always been our drive to build a slot portfolio with the very best titles from the industry’s most creative suppliers.

“Thunderkick’s passion for slot development is there for all to see, and the introduction of its games to our casino further elevates the consumer experience.”

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BCLC

Save the Date: BCLC’s New Horizons in Safer Gambling Conference Returns November 2026

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BCLC is pleased to announce the return of the New Horizons in Safer Gambling Conference, taking place November 2–4, 2026, at the JW Marriott Parq Vancouver.

This global event brings leading voices in research, policy and industry together to explore innovative approaches to safer gambling. Attendees can expect two days of forward-thinking dialogue, evidence-based insights and collaborative solutions to help shape the future of player health.

Sponsorship Opportunities Now Available

New to the 2026 conference, BCLC is excited to offer sponsorship opportunities to organizations that share BCLC’s passion for safer gambling. Benefits of sponsoring New Horizons 2026 include industry visibility, leadership recognition and meaningful engagement with a global audience. To learn more about sponsorship, please e-mail [email protected].

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Registration and program details will be released later this fall.

The post Save the Date: BCLC’s New Horizons in Safer Gambling Conference Returns November 2026 appeared first on Gaming and Gambling Industry in the Americas.

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absolutebet Secures AGCO Registration as an Internet Gaming Operator in Ontario

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Internet Gaming Operator by the Alcohol and Gaming Commission of Ontario (AGCO).

This significant milestone authorizes absolutebet to offer regulated iGaming services in Ontario’s legal market under the oversight of AGCO and iGaming Ontario (iGO).

The registration marks a key step in absolutebet’s mission to bring a trusted, responsible, and innovative online casino experience to Ontario players. absolutebet is committed to operating with integrity and transparency, meeting all provincial standards for player protection, responsible gambling, anti-money laundering, and game integrity.

Securing AGCO registration is more than a milestoneit’s the start of absolutebet’s journey in one of the most exciting regulated markets in the world,” said Chen Truman, Founder of absolutebet. “We are building a brand that will grow with the Ontario community and set the stage for future expansion.”

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On the regulatory milestone, Krisztina Kalla, Legal & Regulatory Compliance Advisor of absolutebet, commented: “I’m incredibly proud to see all the hard work behind this license pay off. Securing AGCO registration has taken months of preparation and close collaboration with regulators and partners. I am very happy to see the result of that work, and even more excited as we move into the launch phase and open up the absolutebet community to Ontario players in a fun and responsible way.”

Ontario is recognized as one of the most competitive and fast-growing regulated iGaming markets in North America. With AGCO registration secured, absolutebet will move forward with the final stages of its iGO onboarding process in preparation for launch.

 

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