Press Releases

King Kaka joins Sportsbet.io as global ambassador

Published

4 years ago

January 7, 2022

Reading Time: < 1 minute

Award-winning hip hop artist, entrepreneur and philanthropist King Kaka has linked up with the world’s top crypto-led sports betting site, Sportsbet.io, as a global ambassador across East Africa and beyond.

King Kaka is one of the biggest names in African rap, lauded both for his creativity and his willingness to challenge the status quo.

Now he’s joining Sportsbet.io, part of Yolo Group, as a global ambassador, with the first campaigns including King Kaka to launch later this month. Players in East Africa and other countries in the region will gain special access to promotions and bonuses, brought to you exclusively by King Kaka and Sportsbet.io.

King Kaka, Global Ambassador for Sportsbet.io, said: “Sportsbet.io are true innovators, and that’s always something I’ll value. Throughout my career and with my music, I’ve tried to follow my own path, and I respect Sportsbet.io for doing the same. I can’t wait to get started as a global ambassador for the world’s top crypto-led sports betting site.”

Albert Climent, Head of Africa at Sportsbet.io, said: “King Kaka is an inspiration to millions, not just for his game changing music, but also his humanitarian work. He’s the perfect match for our fun, fast and fair approach to crypto gaming, and we know this is going to be a showstopping partnership.”

Sportsbet.io is the world’s top crypto-led sports betting site, offering thousands of markets and events. It is globally renowned for sponsorships of leading football clubs, including Arsenal, Southampton and São Paulo.

Ahmed Baker Chief Commercial Officer at Incentive Games

INCENTIVE GAMES LAUNCHES REAL-MONEY GAMES WITH NOVIBET IN BRAZIL

Published

10 hours ago

April 28, 2026

GamingAmericas.com

incentive-games-launches-real-money-games-with-novibet-in-brazil

Leading B2B games provider Incentive Games, through its real-money gaming division Incentive Studios, has expanded its partnership with leading GameTech operator Novibet with the launch of three real-money titles in Brazil, further strengthening its presence in Latin America.

The partnership has seen three of Incentive Studios’ titles, Mega Flight, Kicker and Velocity, go live on Novibet’s platform on 8 April, further enhancing the operators’ real-money gaming offering.

Novibet is recognised for its commitment to delivering a seamless sportsbook and casino experience across multiple regulated markets, including a growing footprint in Latin America. The integration of Incentive Studios’ innovative, high-energy crash and arcade titles further supports this strategy, adding engaging content tailored for modern players.

Ahmed Baker, Chief Commercial Officer at Incentive Games, said of the partnership, “Novibet is an operator with a clear focus on delivering high-quality digital gaming experiences across regulated markets. We’re incredibly proud to see three of our real-money games go live in Brazil, and even more so to have worked so closely with their incredible team to make the launch a success. Brazil is an important market for us, and this is a great step forward in our continued growth across the region.”

Nick Bachas, Chief Strategic Partnerships & Project Officer at Novibet said, “Incentive Games brings a fresh and engaging approach to real-money gaming, and the addition of these titles enhances our offering with dynamic content that appeals to a broad range of players. Brazil continues to be a key focus for us, and this launch is another step in expanding Novibet’s portfolio with innovative experiences.”

The post INCENTIVE GAMES LAUNCHES REAL-MONEY GAMES WITH NOVIBET IN BRAZIL appeared first on Americas iGaming & Sports Betting News.

iGaming

PokerStars sets $50m+ guaranteed Anniversary Series for May 10–June 3

Published

24 hours ago

April 27, 2026

Wladimir P.

pokerstars-sets-$50m+-guaranteed-anniversary-series-for-may-10–june-3

Online festival spans 461 tournaments and includes three Main Events on May 24 plus a $500,000 GTD Sunday Storm PKO final on May 10.

PokerStars will run an online Anniversary Series with more than $50m in guarantees from May 10 to June 3, 2026, the operator said on April 27. The schedule includes 461 tournaments and is positioned to mark PokerStars’ 25th anniversary, alongside the 15-year milestone for Sunday Storm.

The festival’s buy-ins range from $5.50 to $15,000, with qualifiers starting at $0.55, according to the company. PokerStars said it will also distribute more than $650,000 in Anniversary Series Lucky Dip tickets during the series.

PokerStars is headlining the series with three Main Events on May 24:

a $109 tournament with a $1.5m guarantee,
a $1,050 Main Event with a $2.5m guarantee,
and a $5,200 Main Event with a $2m guarantee.

Weekly Sunday events include Sunday Million, Sunday High Rollers, and Mystery Bounty specials, with Second Chance Main Events (PKO) scheduled for May 31.

The operator is also running a Sunday Storm 15th anniversary Progressive Knockout tournament with a $500,000 guarantee for an $11 buy-in. Phase 1 events are underway, with Phase 2 set for May 10.

“We’re proud to celebrate 25 years of PokerStars bringing big money poker tournaments safely to players around the world,” said Steve Clarricoats, Associate Director of Online Scheduling. “Putting $50 million up in guarantees shows our focus remains on bringing the best of PokerStars to more players in a variety of tournaments.”

More relevant data as follows:

PokerStars: https://www.pokerstars.com/ Official operator site for tournament schedule and eligibility by market.
PokerStars Blog: https://www.pokerstars.com/poker/news/ Company’s news hub where the full Anniversary Series details and formats are typically published.
PokerStars Power Path: https://www.pokerstars.com/poker/promotions/power-path/ Source for information on the $0.50+ qualification routes referenced in the announcement.

The post PokerStars sets $50m+ guaranteed Anniversary Series for May 10–June 3 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Conferences

Alea shortlisted for two SBC Awards Europe categories

Published

24 hours ago

April 27, 2026

Wladimir P.

alea-shortlisted-for-two-sbc-awards-europe-categories

The supplier is nominated for Game Aggregator of the Year and Employer of the Year ahead of SBC Summit Malta on April 29.

Alea has been named a finalist in two categories at the upcoming SBC Awards Europe: Game Aggregator of the Year and Employer of the Year. The company announced the nominations on April 28 from Barcelona.

Founder Alexandre Tomic said the double shortlisting reflects a link between product delivery and company culture. “If people don’t care about what they’re building, it shows immediately. In the product, in the details, everywhere. Reliability can’t be bolted on later, it’s a consequence of that care.”

“We’ve spent years building a team that takes ownership and holds a certain standard. Seeing both nominations together just tells me we’re doing something right.” Tomic added.

The news comes ahead of SBC Summit Malta, where Alea said Tomic and COO Ramon Glieneke will take part in conference sessions on April 29. Tomic is scheduled to appear on “Casino vs Sports: Can Gamification Truly Cross Over?” while Glieneke is due to join “The COO Horizon: Challenges and Opportunities in 2026/27.”

Alea said its wider team will be onsite throughout the summit at Booth D22.

More relevand data as follows:

SBC Awards: https://sbcevents.com/sbc-awards/ Primary source for the awards programme, categories and shortlisted companies.
SBC Summit Malta: https://sbcevents.com/sbc-summit-malta/ Event page for agenda context and verification of sessions and timing.
Alea: https://alea.com/ Company website for background on the supplier and its product offering.

The post Alea shortlisted for two SBC Awards Europe categories appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.