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Groove COO makes the case for the value-added provided by the aggregation community

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2021 has been a record year for aggregator and platform Groove on all fronts: record partner signings, record operator integrations, record new business, record use of backend GrooveOn and a move to a new global headquarters in Q4. While most companies might use these records to rest on their laurels for a while, Groove COO Yahale Meltzer has been making the case for the value-added provided by the aggregation community.

Groove provides a holistic set of solutions for multichannel B2B iGaming covering online and mobile gaming across all devices. The company has rapidly built a powerful operator cluster around its technology and is supported by one of the strongest technical teams in the industry.

Meltzer has been highlighting the positive role that aggregators play across the global industry, simplifying the game onboarding process, putting powerful marketing tools at the fingertips of operators and helping to drive greater profitability.

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Groove has been breaking the mould in the iGaming industry since 2016 having pioneered a range of technology tools and services previously unavailable in the industry, including advanced business intelligence analytics that allows matching of content to players by region and helps drive operator revenue.

2021 saw Groove launch their enhanced easy-to-use multifunctional back-office GrooveOn which powers operator performance and delivers an expanded range of tools tailored to Groove’s operator cluster. GrooveOn has been developed to create a valuable environment for online casinos: a place where entertainment is customisable, secure and stable.

Meltzer argues that industry issues around regulation and compliance such as identity verification, anti-money laundering, self-exclusion, responsible gambling and even improving conversion rates are now covered holistically using platforms such as Groove, which deploy a range of algorithms and innovative automation to help streamline these mostly administrative processes. This is part of the value-added provided by the modern aggregation community.

Groove’s powerful platform includes thousands of casino games as well as a wealth of aggregated content ranging from slots, online casino and live casino, to poker and table games, that operators can access via easy integration to drive player engagement and revenue. This kind of easy-to-use plug-and-play format is ideal for operators who need to respond swiftly to changing market conditions, and who are supported by specialised customer service teams who are drawn directly from the casino and iGaming industries.

Groove is the content provider of choice for over 70 big industry names and has brought a raft of innovative content to the global market. Groove brings increased operator profit as well as enhanced user experience on both sides of the business, both B2B and B2C.

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Meltzer says, “Business intelligence combined with specialist services is the next major change to be driven by the aggregation community and we are delighted to have been pioneers in this area. Aggregators are responsible for improving the image of the industry behind-the-scenes as well as being the change-agents for improved customer experience and interpretation of data. Our goal is one integration to deliver everything an operator will need to run a rewarding business.”

 

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EGT’s top-performing Bell Link jackpot and General cabinets with a successful debut in Argentina

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EGT is proud to announce that its market-leading products have made their debut in Argentina, now being available to visitors of the prominent Bingo King Casino in San Fernando.

Guests of the gaming establishment can try their luck with the company’s absolute bestseller – the Bell Link jackpot, which is widely popular among players around the world thanks to its 4 levels, offering endless winning opportunities and a lot of entertainment.

It is housed in the slot cabinets from the General Series: the G 50 J2 ST and G 32-32 VIP. Standing out with their attractive design, numerous ergonomic features, and exceptional comfort, these two models have consistently demonstrated excellent performance in various gaming halls and have everything needed to become favorites of Bingo King Casino’s visitors as well.

The operator expressed satisfaction with the collaboration, stating that the Bulgarian manufacturer’s gaming equipment immediately caught customers’ attention and generated interest beyond initial expectations.

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Christian Graffigna, Director of EGT Argentina, also assessed the partnership positively. He commented: “I am very happy that we have started working with Bingo King Casino, which has established itself as a preferred destination for fans of high-quality slot entertainment. I am confident that our products will contribute to the casino floor becoming even more popular, attracting many new customers while diversifying the loyal customers’ choices and further improving their experience. This cooperation will serve as an excellent reference for us. It will also pave the way to engage with more key players in the increasingly intensively developing Argentine market, which requires increasingly innovative gaming solutions like those of EGT. Therefore, I believe that this is just the beginning of a series of installations that will quickly position our company among the local industry leaders.”

 

The post EGT’s top-performing Bell Link jackpot and General cabinets with a successful debut in Argentina appeared first on European Gaming Industry News.

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Bell Link Jackpot

EGT’s top-performing Bell Link jackpot and General cabinets with a successful debut in Argentina

Published

on

egt’s-top-performing-bell-link-jackpot-and-general-cabinets-with-a-successful-debut-in-argentina

EGT is proud to announce that its market-leading products have made their debut in Argentina, now being available to visitors of the prominent Bingo King Casino in San Fernando.

Guests of the gaming establishment can try their luck with the company’s absolute bestseller – the Bell Link jackpot, which is widely popular among players around the world thanks to its 4 levels, offering endless winning opportunities and a lot of entertainment.

It is housed in the slot cabinets from the General Series: the G 50 J2 ST and G 32-32 VIP. Standing out with their attractive design, numerous ergonomic features, and exceptional comfort, these two models have consistently demonstrated excellent performance in various gaming halls and have everything needed to become favorites of Bingo King Casino’s visitors as well.

The operator expressed satisfaction with the collaboration, stating that the Bulgarian manufacturer’s gaming equipment immediately caught customers’ attention and generated interest beyond initial expectations.

Christian Graffigna, Director of EGT Argentina, also assessed the partnership positively. He commented: “I am very happy that we have started working with Bingo King Casino, which has established itself as a preferred destination for fans of high-quality slot entertainment. I am confident that our products will contribute to the casino floor becoming even more popular, attracting many new customers while diversifying the loyal customers’ choices and further improving their experience. This cooperation will serve as an excellent reference for us. It will also pave the way to engage with more key players in the increasingly intensively developing Argentine market, which requires increasingly innovative gaming solutions like those of EGT. Therefore, I believe that this is just the beginning of a series of installations that will quickly position our company among the local industry leaders.”

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The post EGT’s top-performing Bell Link jackpot and General cabinets with a successful debut in Argentina appeared first on Gaming and Gambling Industry in the Americas.

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BC.GAME Named Main Sponsor of St. Kitts & Nevis Patriots, 2021 Caribbean Premier League Champions

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BC.GAME has announced it will be the main sponsor of the St. Kitts & Nevis Patriots, the professional cricket team representing the Caribbean nation of St. Kitts and Nevis and winners of the 2021 Caribbean Premier League (CPL) championship. Under the agreement, the BC.GAME logo will appear on the front of the Patriots’ playing jerseys, supported by in-stadium branding, official digital channel integration, and fan engagement initiatives.

Founded in 2015, the St. Kitts & Nevis Patriots play their home matches at Warner Park in Basseterre. The team claimed the CPL championship in 2021 and won the inaugural men’s The 6ixty tournament in 2022. Warner Park has a regular seating capacity of approximately 8,000, which can be expanded to around 10,000 for major events. With consistent results and strong home support, the Patriots remain one of the league’s most competitive teams.

BC.GAME stated that the decision to become the Patriots’ Main Sponsor was based on three key considerations:

  • Team influence: The Patriots have delivered strong performances in the CPL and built a large, loyal fan base, aligning closely with BC.GAME’s brand positioning.
  • Season focus: The CPL’s compact schedule ensures concentrated and measurable brand exposure, with the front-of-shirt position guaranteeing visibility in key broadcast moments.
  • Community connection: The team enjoys strong support both locally and among diaspora communities, making it an ideal platform to pair in-stadium excitement with digital engagement and global fan interaction.

The partnership includes: Main Sponsor status for the 2025 season, front-of-shirt placement on both home and away jerseys (as confirmed by the club), in-stadium and broadcast-visible assets (including perimeter boards and interview backdrops), integration with the club’s official website and social media channels, and a series of fan engagement and reward activities around matchdays and player content.

Jack Dorset, CEO of BC.GAME, said: “Becoming the Patriots’ Main Sponsor puts BC.GAME at the heart of the CPL action. The front-of-shirt position ensures our brand appears at the most important moments of the season. We will pair this visibility with interactive products and experiences that bring the matchday energy to our global online community.”“We are excited to welcome BC.GAME as our Main Sponsor for the 2025 season. From jerseys to the stadium, from broadcast to social media, this partnership will deepen fan engagement and bring the energy of Caribbean cricket to a wider audience.” said Navneet Ganapathi – Sponsorship head of St Kitts and Nevis Patriots

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About BC.GAME

BC.GAME is a global online igaming platform that supports multiple cryptocurrency payment options and emphasizes fair, transparent, and mobile-first experiences. The brand continues to expand its international presence through sports sponsorships and community-driven initiatives, serving players worldwide.

About St. Kitts & Nevis Patriots

Founded in 2015, the St. Kitts & Nevis Patriots compete in the Caribbean Premier League. The team won the 2021 CPL championship and the men’s 2022 The 6ixty title. Home matches are played at Warner Park in Basseterre.

 

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The post BC.GAME Named Main Sponsor of St. Kitts & Nevis Patriots, 2021 Caribbean Premier League Champions appeared first on European Gaming Industry News.

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