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Betegy to power GamingTec brands’ global engagement
Deal will boost leading operator group’s marketing reach with next-gen tech
Betegy, the premier independent provider of personalised sports data and gaming visualisation, has partnered with GamingTec to drive its demand for social media content, online resources, marketing materials and personalised landing pages across a number of its operator brands.
Using Betegy’s latest proprietary AI-technology, the agreement will see the Betegy platform revolutionise the two brands’ content across all social channels, with the operator able to instantly create entire campaigns to market any event it has available, in as little as one click.
Betegy will also integrate multiple additional components as part of the deal, including live data feeds to automatically update all odds-related marketing content across articles and blogs.
As well as automatically generated banner and landing page solutions, Betegy’s entire process is fully automated – enabling GamingTec to deliver bespoke campaigns across numerous demographic segments, with an unmatched level of personalisation, all within minutes.
Commenting on the partnership, Alex Kornilov, CEO at Betegy said: “We strive to create unmatched experiences for players, driving engagement to new levels through personalised and immersive content.
“Our comprehensive solution will ensure GamingTec’s brands can create market-leading material in a short space of time, allowing their marketing departments to focus on player acquisitions and campaigns to drive their business.”
Andrei Beu, Commercial Director at GamingTec, added: “Betegy’s complete marketing solution allows us to create a full end to end online plan with real ease and allows us to focus our resources on campaigns and acquisitions for two of our leading brands.
“The proven success of Betegy’s platform is clear with their client list and we can’t wait to enjoy a successful partnership together.”
The alliance follows important commercial agreements signed by Betegy, most recently including ESTV, FTN Network, PokerGO, Germany’s Tipico, as well as Parimatch, Bwin and Coingaming.io, as it continues to bring its EGR award-winning solution to tier-one gaming and sports betting companies worldwide.
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Arizona Department of Gaming Investigation into Illegal Gambling Leads to Record-Breaking Firearms Seizure
Arizona Department of Gaming (“ADG”) Intelligence Agents, with aid from the Arizona Department of Public Safety (“AZDPS”), successfully concluded an investigation into an alleged illegal gambling operation involving gun raffles in Tucson, Arizona.
This operation resulted in the arrest of two (2) individuals, who face multiple felony charges, and the seizure of four hundred and fifty-two (452) firearms, plus ammunition, firearm accessories, over $4000 in cash, and bank accounts.
“Record-breaking seizures like this only further highlight the criminal activity that illegal gambling establishments attract when they go unregulated, posing a significant threat to public safety,” said Jackie Johnson, Director of the Arizona Department of Gaming. “I commend the exceptional work of our ADG Intelligence Unit for their unwavering dedication in investigating and addressing illegal gambling activities throughout the state. Their thorough and diligent efforts play a crucial role in protecting the public and ensuring compliance with Arizona’s gaming laws. I also want to extend my appreciation to our partners at the Arizona Department of Public Safety for their vital support during this enforcement operation.”
“I would like to congratulate the Arizona Department of Gaming on this sizable seizure of weapons and ammunition. Thanks to their efforts, two criminals are off the streets, and over 450 firearms are no longer available for criminal use.” Said Colonel Jeffrey Glover, Director of the Arizona Department of Public Safety. “I’m proud of the work done by my agency and we will continue to assist any law enforcement agency that requests our help. Collaboration between agencies in the State of Arizona is stronger today than ever, and the AZDPS will always be dedicated to those continued partnerships.”
Following this recent enforcement action, the Arizona Department of Gaming urges residents to exercise caution when conducting raffles, bingo, or other forms of social, amusement, or charitable gambling to ensure they are in full compliance with the law. ADG takes complaints about illegal gambling seriously. To report suspected illegal gambling activity, visit our website, call (602) 255-3886, or email [email protected]. You can remain anonymous.
SOFTSWISS has successfully wrapped up its participation in SiGMA Europe 2024. This final major event of the year highlighted the achievements and progress of the iGaming industry over the past months. With a dynamic presence and the award-winning concept ‘Grab Success in iGaming’, SOFTSWISS made a lasting impact over the three action-packed days of the conference.
The SOFTSWISS booth became a nexus for clients, partners, and industry professionals, sparking new connections and fueling discussions on the latest trends. Among the highlights was the unveiling of the iGaming Trends Report 2025, offering a forward-looking analysis of the industry’s trajectory. Positioned as the ‘mother of all conferences’, SiGMA Europe proved the ideal stage for the report’s launch, with all 27,000 attendees able to grant complimentary access to this vital resource.
“iGaming is growing at a rapid pace, and for many, the main challenge is to keep up with this growth. SOFTSWISS takes a much broader view in this regard: it is important for us to understand where iGaming is heading and anticipate trends in order to strengthen our leadership positions,” said Vitali Matsukevich, COO at SOFTSWISS.
Before the expo officially opened, SOFTSWISS was honoured as the Best Platform Provider at the SiGMA Europe Awards 2024. This accolade is a testament to the company’s commitment to delivering robust, innovative technology solutions that empower iGaming operators worldwide.
One of the event’s most highly anticipated discussions, “How to Choose a Secure and Safe Crypto Casino,” featured Vitali Matsukevich among its expert panellists. The session drew a full house, reflecting the high interest in the future of crypto casinos amidst the evolving global economic and political landscape.
During the discussion, Matsukevich shared his deep knowledge and insights on leveraging blockchain technology to ensure smarter, safer choices for consumers in the crypto casino space. His expertise underscored SOFTSWISS’ position at the forefront of innovation in this fast-growing market segment.
SiGMA Europe 2024 provided a platform not only to showcase SOFTSWISS’ accomplishments but also to reaffirm its role as an industry leader. Already preparing for the next major event, ICE Barcelona 2025 in January, SOFTSWISS will once again present its cutting-edge tools and insights to operators worldwide.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS Wraps Up SiGMA Europe 2024 with Key Achievements appeared first on European Gaming Industry News.
The post Casino Guru and Mindway AI advance RG self-test game in time for SGW24 appeared first on European Gaming Industry News.
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