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SOFTSWISS Shares Customer Satisfaction Survey Results

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SOFTSWISS conducted a large-scale survey in which it assessed customer satisfaction. The survey was conducted by the marketing research leader Kantar Ukraine on behalf of SOFTSWISS. The results show that one of SOFTSWISS’ key differentiators is top-level customer service, which distinguishes the company on the market among competitors.

The survey was conducted from August until September 2021. Its main objectives were to discover which key features and product characteristics are of crucial importance to clients, understand their expectations and measure their satisfaction with SOFTSWISS and its competitors’ products and services.

Among the most important characteristics when choosing a company to cooperate with, respondents pointed out (on a scale of 1-10, where 1 is least important and 10 is most important): 

  • Prompt response and quick problem resolution (9.2)
  • Help in making money (8.9)
  • Simple and quick communication with managers (8.8)
  • Top-level service (8.8)
  • Opportunity to run a successful and profitable business (8.7)

All these characteristics are in line with SOFTSWISS brand positioning to be a reliable supplier of iGaming solutions and to offer clients not only expertise and innovation but also top-level customer service.

Among the least important characteristics when choosing a partner, respondents mentioned: “the development of the entertainment and gambling industry” (7.6), the “leading iGaming provider” status (7.4) and the opportunity to get “a positive effect on their image from cooperation” (6.8). 

Based on the survey, customers still rely on feedback received via ‘word of mouth’ when making the decision to partner with SOFTSWISS. However, social media, blogs and newsletters are gaining ground among the top sources of information from which clients discover software suppliers and their advantages and disadvantages. 

​​Among competitors, SOFTSWISS leads the way on the following characteristics: 

  • SOFTSWISS is considered a long-term partner
  • The company ensures easy and fast communication via account managers
  • SOFTSWISS shares information related to iGaming with clients
  • Provides the opportunity to run a successful and profitable business
  • Offers services and products that meet client needs
  • SOFTSWISS employees demonstrate a high level of professionalism and expertise during communication

Statistically, our competitors are significantly inferior to SOFTSWISS based on the following characteristics: “opportunity to conduct profitable business”, “high professionalism and expertise” and “maximum involvement of the company representative in solving client problems”.

Among the features most valued by customers when choosing an online casino platform in the top 5 are:

  • Support for various payment systems (9.4)
  • Financial reporting (9.0)
  • Bonus settings flexibility (8.8)
  • Payment systems management (8.7)
  • Variety of gaming providers (8.6)

Compared to competitors, the SOFTSWISS Online Casino Platform wins by offering more gaming content studios, in-depth financial reporting and gaming licences. In addition, the company was highly rated in terms of customer service. On average, this score is 1.3 points higher than competitors received. This is further supported by the awards SOFTSWISS received this year in the nominations for Best Customer Service Company of the Year at the International Gaming Awards (IGA) and Best Customer Service of the Year at the Starlet Awards.

Summing up, the main reasons for choosing SOFTSWISS were smooth communication and support from account managers, a wide range of complementary products and services, as well as short response times to client enquiries and the inclusion of a gaming licence. Also among the SOFTSWISS advantages cited by survey results is the support for cryptocurrencies and a broad geographical market coverage. 

“The secret to the success of any business or brand is understanding the needs and insights of its target audience. While planning this research, our primary objective was to find out the most relevant characteristics of products and services that influence client choice and loyalty. We also wanted to assess growth and improvement opportunities for SOFTSWISS. We are, surely, pleased with the results and the valuable insights gained. It is encouraging to see that our positioning is in line with the needs and expectations of our clients. But what’s even more important is that the survey results confirmed the high marks we have received in nominations at recent awards,” said Valentina Bagniya, Chief Marketing Officer at SOFTSWISS.

 

About SOFTSWISS 

The SOFTSWISS Online Casino Platform is a comprehensive platform for managing games, players, payments, bonuses, website content and reporting. Available as a White Label, Turnkey and Crypto Solution.

SOFTSWISS is an international tech brand supplying widely acclaimed, certified software solutions for managing iGaming operations. SOFTSWISS holds a number of gaming licenses, providing one-stop-shop iGaming solutions. The company has a vast product portfolio, which includes an Online Casino Platform, Game Aggregator with thousands of casino games, the Affilka affiliate platform, and Sportsbook Platform. In 2013 SOFTSWISS was the first in the world to introduce a bitcoin-optimised online casino solution. The company has since been regarded as the leading technical expert when it comes to the use of cryptocurrencies in online gaming.

 

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N1 Partners at SiGMA Central Europe 2025 Results: A Key Pit Stop on the Road to the Helicopter

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N1 Partners turned its presence at SiGMA Central Europe 2025 into a full-throttle hub for business and networking — reconnecting with partners, solidifying collaborations, and expanding shared strategies at N1 Partners’ booth. The event became another major milestone in the journey toward the grand finale of the flagship N1 Puzzle Promo campaign.

This stop followed London and Lisbon earlier in the year, where each event revealed a new chapter of the promo’s story. London introduced the branded iconic double-decker Wealth Bus activation, Lisbon added the “Surfing on the Waves to Success” experience, and Rome brought an Italian racing-spirit pit-stop concept, fueling the next pace of the competition.

“Our road to the N1 Puzzle Promo final in Barcelona is made up of many milestones, the brightest of which are London, Lisbon, and now Rome,” says Alexa Bond, Head of Affiliates at N1 Partners. “Each point isn’t just an event. It’s where we meet partners in person, plan new steps together, and keep moving forward. Rome felt like a ‘pit stop’ in the best sense – a moment to refuel, check the direction, and continue the race toward the helicopter.”

A Booth That Never Stopped Moving

The N1 Partners stand became one of the most vibrant spots of the exhibition floor, drawing continuous attention from attendees and media alike.

  • 500+ productive meetings were held with major affiliates and key iGaming players.
  • 600+ portions of gelato were served — a crowd favorite symbolizing the Italian touch.
  • 200+ N1-branded merch packs were handed out, quickly becoming recognizable visuals across the venue.
  • 300+ participants took part in the HeliRun Challenge, the bespoke mechanical time-trial maze where accuracy, speed, and focus count.
  • 250+ took part in the LEGO Ferrari giveaway, with the lucky winner describing their prize as “an everyday reminder of how competition keeps you moving.”

The booth aesthetic took inspiration from Italian racing culture – not flashy but clear, focused, and energetic, reflecting the push toward the finish line of the campaign.




Spotlight and Media Presence

Throughout SiGMA Central Europe, N1 Partners engaged in multiple media interviews and appearances across leading affiliate-industry platforms and podcasts. Discussions focused on the evolution of affiliate marketing, the mechanics behind N1 Puzzle Promo, and how tailored offers and transparency continue to reshape the multi-brand affiliate model.

Next Stop: Barcelona 2026 — The Grand Finale

The journey continues to Barcelona, where during iGB/ICE Europe 2026 N1 Partners will host the grand finale celebration of the N1 Puzzle Promo.

  • Grand prize for winners – a Robinson R22 Beta II helicopter.
  • Premium gifts for the top 10 winners: Porsche eBike Sport, Cartier Santos Medium watch, MacBook Pro, Leica Q2, Apple Vision Pro, and more.
  • Exclusive prize draw for ceremony guests.
  • Full entertainment show with top artists and a headliner.

“We look forward to celebrating with our partners who’ve been part of this journey. It’s our shared moment to enjoy,” said the N1 Partners team.

Join the Race

Want to accelerate your affiliate performance? Join N1 Partners and become a driver in the race to win. 

Visit n1.partners for details.

About N1 Partners

N1 Partners is a multi-brand affiliate program and direct advertiser, uniting 14+ casino and betting brands. 

Operating across 10+ Tier-1 GEOs, the company delivers high-conversion traffic and flexible terms for partners worldwide. With Reg2Dep rates of up to 70% and a trusted network of 10,000+ affiliates, N1 Partners offers competitive deals for top partners — CPA up to €700 and RevShare up to 45% — ensuring that partners always stay ahead in the game.

Be number one with N1!

The post N1 Partners at SiGMA Central Europe 2025 Results: A Key Pit Stop on the Road to the Helicopter appeared first on Americas iGaming & Sports Betting News.

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Fast Track Announces partnership with Atomo Gaming to expand Latin American iGaming presence

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Fast Track leading CRM platform for the iGaming industry, has announced a strategic partnership with Atomo Gaming, a leading iGaming platform provider with a strong foothold across Latin America. The collaboration will be officially unveiled at the XIX CIBELAE Congress in Asunción, Paraguay, on November 10-14, 2025.

The partnership will combine Fast Track’s AI-native CRM with Atomo Gaming’s platform infrastructure. The collaboration marks Fast Track’s expansion into the Latin American market and establishes a working relationship with Atomo Gaming’s network of operators in the region.

Fast Track is the industry leader in providing modern state-of-the-art tech stacks to work with real-time data and AI, including proprietary self-learning technologies to maximise relevance for its customers. Fast Track CRM integrates seamlessly with gaming platforms, distribution channels, and bonus engines, utilising real-time data to enable targeted campaigns and dynamic, personalised player journeys. The company recently launched Fast Track AI, a natural language platform that enables users to execute campaign creation, automation, and deep data analysis through conversational inputs.

Atomo Gaming is a Spain-based technology company that develops gaming platforms for online and land-based operations. The company’s “Alborán” platform provides multi-balance wallets, online casino and sportsbook functionality, retail integration, risk management, business intelligence, and game aggregation capabilities.

Through this partnership, operators using the Atomo Gaming platform could gain access to Fast Track’s advanced CRM capabilities, including automation, analytics, and AI-driven player engagement tools. The integration will enable Atomo Gaming’s operator network to implement sophisticated CRM strategies through Fast Track’s natural language interface.

Ramón Monrós, CEO and Co-founder of Atomo Gaming, said: “This partnership enables operators on the Atomo Gaming platform to access advanced CRM technology that addresses the specific needs of Latin American markets. Fast Track’s natural language capabilities allows our operators to implement player engagement strategies efficiently, supporting their growth in the region.”

Simon Lidzén, CEO and Co-Founder of Fast Track, said: “Latin America represents one of the most dynamic and exciting iGaming markets globally, and partnering with Atomo Gaming allows us to be part of that growth story. Together, we’re bringing technology that will fundamentally change how operators engage with their players. This collaboration represents our commitment to making advanced CRM accessible to operators everywhere, empowering them to compete and succeed in their markets.”

The post Fast Track Announces partnership with Atomo Gaming to expand Latin American iGaming presence appeared first on Americas iGaming & Sports Betting News.

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OKTO Expands Payment Capabilities in Mexico with Direct Card Deposits

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OKTO, the next-gen Payment Service Provider, has officially launched its direct card in solution in Mexico, marking another milestone in its mission to deliver orchestrated payment experiences across Latin America. The new service is seamlessly connected to Mexico’s local payment rails, enabling real-time card deposits that are fully aligned with the country’s financial infrastructure.

This launch forms part of OKTO’s Orchestrated Pay-ins and Payouts strategy, designed to simplify and optimize every stage of the payment journey for merchants and users. With card payments representing more than 25% of Mexico’s iGaming audience, the solution provides operators with direct access to a major segment of players who rely on the convenience, familiarity, and trust of card-based deposits.

By integrating directly with licensed local acquirers, OKTO removes unnecessary intermediaries, giving merchants greater control over their payment flows, more competitive pricing structures, and strengthened fraud management. This direct connection results in faster processing times, higher approval rates, and a smoother experience that meets the expectations of both operators and players in a rapidly expanding market.

Momentum is already building, with five merchants preparing to go live on the platform. This early adoption highlights the strong demand for localized, compliant, and frictionless payment solutions within Mexico’s iGaming ecosystem. The card in service complements the existing SPEI in and out local payment options available through the OKTO platform, further enhancing the breadth of payment capabilities for merchants in the region.

Following the successful rollout of real-time account-to-account payments in Peru last month, OKTO continues to expand its footprint across Latin America with solutions tailored to each market’s regulatory and consumer landscape. The launch in Mexico reinforces OKTO’s commitment to empowering merchants with payment services that drive conversion, efficiency, and sustainable growth.

“Mexico represents a key market in OKTO’s Latin American expansion strategy. Our direct card-in solution directly addresses the needs of a significant portion of iGaming users who continue to prefer card payments, combining this familiarity with the speed, reliability, and control of OKTO’s payment gateway. By integrating with Mexico’s local acquiring network, we help merchants reduce costs, increase approval rates, and deliver the fast, seamless deposit experience that players expect from trusted, high-performing brands,” said Thomas Georgopoulos, COO at OKTO.

The post OKTO Expands Payment Capabilities in Mexico with Direct Card Deposits appeared first on Americas iGaming & Sports Betting News.

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