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PlayIA.com: Sportsbooks surge again with $280 million in October

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Iowa sportsbooks took in more than $280 million in bets in October, catapulting past September’s record for monthly wagers by a whopping $70 million. With five weekends of football, an October surge was expected even if one not this large. Iowa’s sportsbooks have now collected more in bets over the last three months ($599.8 million) than in all of 2020 ($575.2 million), according to PlayIA, a leading source for news and analysis of the Iowa gaming market.   

“With baseball’s postseason, the start of the NBA, and a calendar packed with football, bettors found so much to bet on,” said Eric Ramsey, an analyst for the PlayUSA.com Network, which includes PlayIA.com. “Iowa has also made a significant leap forward in maturation as more operators launch and Iowans begin to feel more comfortable with online sports betting. A maturing market and busy sports calendar proved to be a powerful combination.”

Iowa’s online and retail sportsbooks took in $280.9 million in wagers, up 243% from $81.9 million in October 2020 and breaking the record $210.4 million handle reached in September, according to official data released Thursday. Bettors averaged $9.1 million per day during the month, an increase over the $2.6 million per day in October 2020.

Iowa sportsbooks have now accepted $2.3 billion in wagers since launching.

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Taxable revenue rose 27.8% to $6.6 million in October from $2.8 million in October 2020 and 14.7% from $5.7 million in September. The combined gains yielded $514,643 in tax revenue for the state.

“The enthusiasm over Iowa and Iowa State football waned a bit in October, but both are still drawing a lot of interest to the state’s sportsbooks,” said Russ Mitchell, lead analyst for PlayIA.com. “There won’t be another opportunity like the Cy-Hawk game featuring two Top 10 teams anytime soon, but on the whole, Iowa’s sports betting industry is in a great position headed into the final months of 2021.” 

Online betting accounted for $249.9 million, or 89%, of October’s handle, yielding $3.5 million in revenue. Retail betting represented the remaining $31.0 million, producing $3.0 million in net receipts. 

Caesars topped the online market with $97.0 million in wagers, but lost $1.6 million in revenue. DraftKings followed with $76.4 million in online wagering, producing $1.4 million in net receipts.

Diamond Jo Worth led retailers with $7.2 million in bets, yielding $788,755 in revenue. Ameristar Council Bluffs was just behind with $7.1 million in wagers, which produced $601,591 in net receipts.

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Iowa’s roster of online operators has grown more robust, too. Fubo Sportsbook soft-launched on Sept. 23, Betway launched Oct. 1, and Circa Sports began taking bets on Oct. 7. With Barstool Sports’ launch on Nov. 2, Iowa is now home to 17 online operators, the most per capita of any legal market in the U.S. And even more are preparing to enter the market soon.

“Iowa is an enticing market for operators because it has a fair regulatory framework and top operators, such as FanDuel and DraftKings, don’t dominate the market as much as in other states,” Ramsey said. “That provides an opportunity for smaller operators to gain a foothold, which does not exist in larger and more established markets.”

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Betty

Thunderkick commits to growth in Ontario with Betty partnership

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Independent slots studio Thunderkick has agreed a deal with Ontario-based operator Betty to supply the rapidly growing online casino with a diverse collection of globally popular titles.

Betty, an official partner of sporting franchises Toronto Maple Leafs and Toronto Raptors, has risen to prominence since its 2022 establishment, when it was built following the consultation of 300 casino players to create the optimal iGaming environment.

Distinguishing itself from North American competitors by catering specifically to slot enthusiasts rather than sports bettors, the operator has curated a portfolio of 2,800 games, hand-picked to deliver customers maximum entertainment value.

Thunderkick’s content is the latest to be integrated into Betty’s online casino, and the agreement will see a selection of its most popular titles, including The Wildos 2, Midas Golden Touch 3, and Esqueleto Explosivo 3, made available to a greater number of Ontarian players.

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Thunderkick marked its debut in the Canadian province in Q2 of 2024, and has since partnered with a network of leading operators to improve its market position. The collaboration with Betty will further amplify its visibility in a key jurisdiction as the provider looks to reinforce its reputation as a global slot developer.

Svante Sahlström, CCO at Thunderkick, said: “It’s our mission at Thunderkick to go deeper, not wider, in 2025. That means forging meaningful, lasting relationships in target markets as opposed to securing as many commercial deals as possible.

“Since entering Ontario over 12 months ago, we have worked tirelessly to enhance our presence in the province, and working with leading brands such as Betty allows us to bring our unique games to a deeper pool of Canadian players.”

Paraskeva Smirnova, Casino Operations Manager at Betty, added: “Betty’s USP has always been our drive to build a slot portfolio with the very best titles from the industry’s most creative suppliers.

“Thunderkick’s passion for slot development is there for all to see, and the introduction of its games to our casino further elevates the consumer experience.”

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Save the Date: BCLC’s New Horizons in Safer Gambling Conference Returns November 2026

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BCLC is pleased to announce the return of the New Horizons in Safer Gambling Conference, taking place November 2–4, 2026, at the JW Marriott Parq Vancouver.

This global event brings leading voices in research, policy and industry together to explore innovative approaches to safer gambling. Attendees can expect two days of forward-thinking dialogue, evidence-based insights and collaborative solutions to help shape the future of player health.

Sponsorship Opportunities Now Available

New to the 2026 conference, BCLC is excited to offer sponsorship opportunities to organizations that share BCLC’s passion for safer gambling. Benefits of sponsoring New Horizons 2026 include industry visibility, leadership recognition and meaningful engagement with a global audience. To learn more about sponsorship, please e-mail [email protected].

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Registration and program details will be released later this fall.

The post Save the Date: BCLC’s New Horizons in Safer Gambling Conference Returns November 2026 appeared first on Gaming and Gambling Industry in the Americas.

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absolutebet Secures AGCO Registration as an Internet Gaming Operator in Ontario

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Internet Gaming Operator by the Alcohol and Gaming Commission of Ontario (AGCO).

This significant milestone authorizes absolutebet to offer regulated iGaming services in Ontario’s legal market under the oversight of AGCO and iGaming Ontario (iGO).

The registration marks a key step in absolutebet’s mission to bring a trusted, responsible, and innovative online casino experience to Ontario players. absolutebet is committed to operating with integrity and transparency, meeting all provincial standards for player protection, responsible gambling, anti-money laundering, and game integrity.

Securing AGCO registration is more than a milestoneit’s the start of absolutebet’s journey in one of the most exciting regulated markets in the world,” said Chen Truman, Founder of absolutebet. “We are building a brand that will grow with the Ontario community and set the stage for future expansion.”

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On the regulatory milestone, Krisztina Kalla, Legal & Regulatory Compliance Advisor of absolutebet, commented: “I’m incredibly proud to see all the hard work behind this license pay off. Securing AGCO registration has taken months of preparation and close collaboration with regulators and partners. I am very happy to see the result of that work, and even more excited as we move into the launch phase and open up the absolutebet community to Ontario players in a fun and responsible way.”

Ontario is recognized as one of the most competitive and fast-growing regulated iGaming markets in North America. With AGCO registration secured, absolutebet will move forward with the final stages of its iGO onboarding process in preparation for launch.

 

The post absolutebet Secures AGCO Registration as an Internet Gaming Operator in Ontario appeared first on Gaming and Gambling Industry in the Americas.

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