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BETBY INTRODUCES DIGITAL SPORTS TECH’S PLAYER PROP BETTING MARKETS TO SPORTSBOOK

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BETBY, the innovative sports betting supplier, has agreed a partnership with Digital Sports Tech, the market-leading provider of player prop betting markets.

Digital Sports Tech is a specialist B2B provider of proprietary player prop betting markets, odds, and other related services to global sportsbook operators. With over 6 years’ experience as a supplier in the industry, Digital Sports Tech has earned a strong reputation of helping clients enhance and scale their sportsbook offering without the need to add more trading manpower.

BETBY will be integrating Digital Sports Tech’s player props data feed which is the largest and most comprehensive in the industry with up to 850 unique player prop betting markets supplied per event across 14+ global sporting leagues & competitions. The integration will greatly expand the breadth of betting options available per event on BETBY’s sportsbook platform and ensure clients are able to offer their customers a leading market offering.

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The agreement marks the latest commercial success for BETBY, as the supplier continues its notable growth trajectory through its agile sportsbook and esports range.

Leonid Pertsovskiy, Chief Executive Officer at BETBY, said: “At BETBY, we’re always looking to build new relationships with ambitious and reputable brands, and Digital Sports Tech is a great example of one.

“We’ve done so much to improve the visual style of our sportsbook in the past few months, and this new partnership will enable us to bolster our content for the benefit of all our clients.

“Digital Sports Tech’s player prop markets have been a great addition to our sportsbook offering and we are nothing but super impressed with the quality of their product and service.”

Ari Lewski, Executive Director at Digital Sports Tech, said: “This is an exciting partnership for us as we enjoy working with young, aspiring gaming companies who are looking to bring innovation to the industry.

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“We’re thrilled to be able to offer our new partner BETBY the opportunity to supply our market-leading coverage of player props markets to all of its customers.”

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World Curling and FeedConstruct announce strategic data and fan engagement partnership

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FeedConstruct is excited to announce a new partnership with the World Curling expanding its commitment to sports innovation and fan engagement worldwide.

The partnership will grant Exclusive International Betting Rights to FeedConstruct for the Pan Continental Curling Championships, European Curling Championships,
Women’s and Men’s World Curling Championships, and the World Mixed Doubles Curling Championship.

Leveraging FeedConstruct’s expertise, World Curling will be able to focus on integrity and fair play from these broadcast events while also increasing the fan engagement experience in a new and data rich manner.

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World Curling Commercial Strategy Lead, James Beatt said, “We are excited to begin our partnership with FeedConstruct. World Curling have been looking at new ways to engage fans around the world and we see this as an important stepping stone in the process. I look forward to working with Narek and the FeedConstruct team.”

“We’re thrilled to partner with the World Curling to bring the excitement of curling to a broader audience.” said FeedConstruct CEO, Narek Harutyunyan. “Through this partnership, we’re committed to enhancing fans’ connection to the sport. By covering Exclusive International Betting Rights, we aim to deliver an immersive experience that highlights the thrill of each championship, while supporting the highest standards of integrity in sports.”

The post World Curling and FeedConstruct announce strategic data and fan engagement partnership appeared first on European Gaming Industry News.

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Ihor Zarechnyi leads Evoplay’s commercial strategy as new CCO

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Evoplay, the award-winning game development studio, has announced the promotion of Ihor Zarechnyi to Chief Commercial Officer (CCO), reflecting the company’s commitment to strengthening its growth strategy and expanding its global footprint.

Zarechnyi joined Evoplay in 2021 as Head of Sales, where he achieved outstanding results in the company’s global expansion with leading operator partners.

In January 2024, he was promoted to Chief Business Development Officer (CBDO), spearheading the implementation of the company’s growth plan and overseeing the development of new products. His leadership has been instrumental in driving Evoplay’s recent financial success and development in key markets.

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In his new role as CCO, Zarechnyi will oversee Evoplay’s commercial operations, leading market expansion initiatives, enhancing existing partnerships, and identifying new business opportunities.

His extensive experience and proven track record make him well-suited to guide Evoplay’s commercial strategy as the company continues to deliver innovative gaming experiences to players worldwide.

Ivan Kravchuk, CEO at Evoplay, said: “Ihor has been an integral part of Evoplay’s success, playing a pivotal role in expanding our commercial reach and building strong relationships with partners worldwide. His expertise, leadership, and vision make him the perfect fit for the role of Chief Commercial Officer.”

Ihor Zarechnyi, newly appointed CCO at Evoplay, added: “Having witnessed Evoplay’s development over the past few years, I am honoured to take on the role of Chief Commercial Officer at this vital time of expansion.

“We are keen to continue our upward trajectory by delivering fresh gaming experiences to more players than ever before, and I look forward to leading our commercial efforts as we continue to grow, innovate, and solidify our position as a market leader.”

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The post Ihor Zarechnyi leads Evoplay’s commercial strategy as new CCO appeared first on European Gaming Industry News.

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Sony’s INZONE Becomes Main Partner of VCT EMEA

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Sony’s gaming gear brand, INZONE, has become the Main Partner and the Official Gaming Display Partner of VCT EMEA for the next two years.

The gaming gear brand has previously supported the VCT as the Official Headset Partner and currently sponsors two VALORANT teams: Fnatic (EMEA) and ZETA DIVISION (APAC).

The deal will see INZONE equip the coach rooms, practice areas and co-stream rooms with top-of-the-range INZONE M10S OLED monitors, giving players, teams and broadcast partners the opportunity to use and test the equipment. In addition, fans attending the Riot Games Arena in Berlin will also get the chance to try out the monitors at the 1v1 station in the fanzone during VCT EMEA showdays.

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“INZONE has become a major player in the pro-gaming performance scene, so we’re delighted to bring them on board as a partner of VCT EMEA for the next two years. Their continued support of our esports scene and commitment to serving the evolving needs of the gaming community through cutting-edge technology makes this a truly exciting collaboration,” Daniel Ringland, Head of VALORANT Esports EMEA, said.

The post Sony’s INZONE Becomes Main Partner of VCT EMEA appeared first on European Gaming Industry News.

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