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Alpha Esports Announces Expansion into Brazil; Signs Launch Partnership with Mais Esports, Brazil’s Largest Esports Media Company

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Alpha Esports Tech Inc. announces it has expanded into the Brazilian esports market by signing a partnership with Mais Esports, (“Mais”) the largest esports media company in Brazil.

Mais is the number one Brazilian Esports portal for gamers, and provides news about League of Legends, CS:GO, Fortnite, PUBG, Overwatch, R6 and other major Esports titles and tournaments. In total, Mais averages 4 million page views per month on its website, and has a combined social media following of over 400,000, providing Alpha with access to a new, scaled audience.

Under the terms of this partnership:

  • GamerzArena, will become the exclusive platform for all of Mais’s online esports events in Brazil, where the Company will host and operate a variety of gaming tournaments for Mais and their followers on a weekly basis.
  • The parties will co-market to drive user acquisition for Alpha’s online gaming platform, GamerzArena, as Mais will also leverage its existing relationships in Brazilian gaming and esports to promote the Company’s subscription service, GamerzArena+.
  • Alpha and Mais will participate in a revenue split for each paid membership sign up, as well as all events and tournaments hosted.

“Brazil is one of the fastest growing markets in esports and with Mais as our esports and marketing partner, we believe there is a significant opportunity to increase to our userbase for both GamerzArena and GamerzArena+,” said interim CEO, Matthew Schmidt. “This partnership is consistent with the Company’s stated goal to focus on strategic partnerships that we believe will help us achieve ongoing user acquisition.”

“I’m really happy with this partnership with GamerzArena,” said CEO and founder of Mais Esports, Eric Teixeirs. “Brazil has a lot of casual and amateur gamers seeking esports competition and with Alpha, we can build something really great for the fans and gamers.”

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Brazil

FBMDS sponsors SBC Summit Rio, driving its expansion in Brazil

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FBMDS, a globally recognized provider of online casino games and a leader in innovative video bingo solutions, will sponsor the SBC Summit Rio, one of the most influential gaming industry events in Latin America, taking place from February 25th to 27th in Rio de Janeiro, Brazil.

With the recent opening of the Brazilian market presenting numerous opportunities, the SBC Summit Rio serves as the ideal meeting point for FBMDS to strengthen its expansion strategy in the country. During the event, the FBMDS team of experts will be available for networking and industry discussions, showcasing how its innovation in video bingo and diverse portfolio can meet the demands of the local market.

Following its latest certification to operate in the Brazilian market, FBMDS is confident that its presence at SBC Summit Rio will be a significant step toward solidifying its footprint in the region. The company aims to deepen its understanding of the different player profiles in Brazil and enhance its market recognition.

“Our participation in SBC Summit Rio reaffirms FBMDS’s commitment to strengthening our connection with the Brazilian market and consolidating our position as a reference in profitable solutions for online casinos, combining innovation with our expertise in video bingo. The recent certification of our products in Brazil marks a strategic milestone, expanding our business opportunities. We are excited about the possibilities this event offers to grow partnerships and bring operators solutions that maximize results, always in alignment with the country’s regulations”, says Renato Almeida, Director at FBMDS.

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FBMDS brings its pioneering spirit in video bingo, delivering innovative and culturally relevant titles that resonate with global audiences. This year, the brand is set to launch its unique Infinity Series collection – a groundbreaking video bingo experience filled with memorable gaming sessions.

Beyond online video bingo, FBMDS has also expanded into other online casino game segments, including crash games, table games, lottos, and slots. At this event, FBMDS will prioritize direct and close engagement with participants, fostering discussions about the future of digital entertainment in Brazil and beyond, now that its gaming portfolio is fully prepared to embrace the market with its latest certification.

The post FBMDS sponsors SBC Summit Rio, driving its expansion in Brazil appeared first on Gaming and Gambling Industry in the Americas.

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Brazil

Grupo Aposta Ganha Secures Fixed-Odds Betting License in Brazil

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Grupo Aposta Ganha, the fastest-growing Brazilian sports betting and online gaming platform, has been officially authorised to operate fixed-odds lottery betting in Brazil. The license covers sports-themed and online gaming and consolidates the company’s commitment to a fully regulated and responsible betting market. The Secretariat of Prizes and Betting of the Ministry of Finance issued the license that runs until December 31, 2029.

Grupo Aposta Ganha has strengthened its position as a leading force in Brazil’s rapidly expanding gaming industry, complying with Law No. 13,756/2018 and Law No. 14,790/2023, which govern fixed-odds betting in the country.

With registration number 0022 in the Betting Management System (Sigap), Aposta Ganha is one of the first to be licensed under the Secretariat of Prizes and Betting (SPA), part of the Ministry of Finance.

Aposta Ganha is fully committed to Responsible Gaming, instilling these values into every aspect of its operation even before the SPA’s stringent measures were outlined.

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Ramon Lima Grupo Aposta Ganha CEO, said: “Securing our license is the culmination of hard graft and collaboration with the Secretariat of Prizes and Betting (SPA) under the Ministry of Finance. Operating within a regulated Brazilian market has always been our goal, and we’re extremely pleased to play a key role in supporting a sustainable betting market in our country.”

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Peter & Sons to Enter Brazilian Market

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Maverick game studio to make Brazil debut via PlayUZU.br and BacanaPlay.br

Award-winning game studio Peter & Sons is about to make waves in the freshly regulated Brazilian market. The innovative iGaming content creator’s unique portfolio went live in Brazil from 1st January 2025 via PlayUZU.br and BacanaPlay.br.

Global entertainment giant SkillOnNet recently announced it had been awarded a license to operate in the Brazilian market, which is quickly expected to become one of the biggest in the world.

Barcelona-based Peter & Sons has already made significant inroads into Latin America, having recently debuted in Mexico, Peru, and Buenos Aires City in Argentina.

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But Brazil will allow the studio to showcase its groundbreaking content to a truly massive new audience. Peter & Sons games are known for their rich storytelling, humour and unique artistic vision. Packed with fascinating themes, surprising mechanics, and glorious weirdness, they are designed to embody the ‘anti-boring’, according to the company.

Brazilian players will soon be able to sink their teeth into hit games like Barbarossa, Xibalba, Wild 1 and Voodoo Hex, as well as brand new titles like Barbarossa Revenge, Muddy Waters, and Greedy Alice.

All content will be specially localized to the new market through two Portuguese-language, Brazil-focused platforms.

Yann Bautista, Commercial Director and Founder at Peter & Sons said: “While 2024 was a huge year for our global expansion, 2025 could prove to be the biggest yet, as we become an early entrant into this huge new market. Since our 2019 foundation, we have poured all our energy, hard work and inspiration into our games, and it’s truly exciting that our content reaches the massive audience that it does today.”    

Pedro Garcia, Country Manager at BacanaPlay said: “We’re super-bullish about the Brazilian market, which has been projected by analysts to be worth almost $6.3bn by 2028. And we project that the addition of Peter & Sons’ cutting-edge portfolio will go down a storm with Brazilian players at PlayUZU.br and BacanaPlay.br.”

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