Canada
PlayNJ.com: Sportsbooks make big May gains, while online casinos show more strength
New Jersey’s online and retail sportsbooks celebrated the third anniversary of sports betting in the state with a surge in wagers to $800 million in May, a typically slow month in the sports betting industry. Meanwhile, online casino and poker rooms crossed $3 billion in lifetime revenue following another near-record month and the Garden State’s brick-and-mortar casinos and sportsbooks continue to rebound, a welcome sign after such a trying year, according to PlayNJ, which tracks the state’s regulated online gaming and sports betting market.
“Sportsbooks have been able to capitalize on the NBA playoffs to shallow the typical summer slowdown, online casinos continue to generate huge revenue, and Atlantic City is getting busier,” said Dustin Gouker, analyst for PlayNJ.com. “New Jersey’s gaming industry appears healthier than anyone would have thought possible a year ago.”
Bettors placed $814.3 million in wagers at New Jersey’s online and retail sportsbooks in May, according to official data released Wednesday. That is up 591.1% from $117.8 million in bets taken in May 2020 and more surprisingly, up 8.9% from $748 million in April.
May’s bets produced $52.9 million in revenue, up 433.6% from $9.9 million in May 2020, though down 3.5% from $54.8 million in April. The month’s win yielded $7.9 million in taxes.
After the state successfully challenged the Professional and Amateur Sports Protection Act (PASPA) in the U.S. Supreme Court, New Jersey’s sports betting industry officially launched on June 14, 2018, with the opening of the retail sportsbooks at Monmouth Park and Borgata launched retail sportsbooks. In the three years since, New Jersey has surpassed Nevada as the nation’s largest market, generating:
- $16.0 billion in bets.
- $1.1 billion in gross revenue.
- $159.4 million in taxes.
From June 2018 through April 2021, Nevada took in $14.5 million in bets and $909.3 million in operator revenue.
“New Jersey’s sports betting market has not only grown into the largest in the U.S., but it has evolved into the state that is least affected by the seasonality of sports betting,” said Eric Ramsey, analyst for PlayNJ.com. “No market can entirely escape the natural ebbs and flows, of course. But New Jersey is less reliant on football and sports betting holidays than any other major U.S. market.”
Online betting accounted for 90.2%, or $736.7 million, of the state’s total handle in May. Meanwhile, with capacity limits loosened at Atlantic City casinos, retail sportsbooks took in $79.6 million wagers in May. Retail sportsbooks were shuttered in May 2020, but May 2021 was up 43.7% from $55.4 million in May 2019.
The biggest draw was the NBA, which piqued bettors’ interest with playoff appearances by the New York Knicks, Brooklyn Nets, and Philadelphia 76ers. In all, basketball betting produced $216.7 million in bets, up from the $176.2 million in April. Baseball was No. 2, attracting $186.1 million in wagering.
“Success from regional teams almost always gives a market a boost, and basketball is particularly popular with New Jersey bettors,” Gouker said. “Even more, after a year of strict capacity limits and with so many regional favorites in the NBA Playoffs, bettors seemed particularly motivated to get out and place a bet. All of it is great news for a gaming market on the mend.”
FanDuel Sportsbook/PointsBet topped online operators again with $29.8 million in gross revenue, up from $25.5 million in April.
FanDuel was followed in revenue by:
- Resorts Digital/DraftKings/Fox Bet ($9.5 million, down from $12 million in April)
- BetMGM/Borgata ($4.7 million, down from $5.2 million)
- Monmouth/William Hill/SugarHouse/TheScore ($1.8 million, even with April)
- Ocean Casino/William Hill ($1.3 million, down from $1.8 million)
- Caesars Sportsbook/888sport ($518,217, up from -$183,283)
- Hard Rock/Bet365/Unibet ($508,488, down from $1.3 million)
- Tropicana/William Hill ($48,000, down from $52,922)
- Golden Nugget/BetAmerica (-$87,211, down from $202,545)
Meadowlands/FanDuel led all retail books with $4.8 million in revenue in May.
Online casinos and poker
Online casinos and poker rooms enjoyed its third consecutive month with more than $100 million in revenue with $108.2 million in May, up 0.4% from $107.7 million in April. Year-over-year, online casino and poker revenue — which started a yearlong surge in March 2020, is up 25.9% from $85.9 million in May 2020.
Online casinos and poker rooms have generated $3.0 billion in revenue since launching in November 2013.
Borgata, which includes the BetMGM brand, continued to hold its newfound ground in May with $32.8 million in casino and poker revenue. That is up 96.4% from $16.7 million in May 2020. Golden Nugget was just behind with $31.1 million in revenue, up from $29.1 million in April 2020. Resorts Digital, which includes the Fox Bet and DraftKings brands, was third with $21.6 million.
“Even as Atlantic City lifts pandemic-related limits and retail revenue slowly returns, online casinos continue to hold onto the gains made over the last year,” Ramsey said. “Online revenue has clearly been resilient, but hopefully the retail market can sustain this return to pre-pandemic levels.”
Other highlights from May’s report:
- Online casinos and poker rooms generated $18.9 million in state and local taxes.
- Online casinos and poker generated $3.5 million per day in the 31 days of May, down from $3.6 million per day in April.
- Online casinos accounted for $105.8 million of May revenue, up 29.9% from $81.4 million in May 2020.
- Online poker generated $2.4 million, down 46.7% from $4.5 million in May 2020.
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Canada
Group from Ts’elxwéyeqw Tribe and Great Canadian Entertainment Announce Agreement for the Acquisition of Elements Casino Chilliwack
Great Canadian Entertainment and a consortium group of certain communities from the Ts’elxwéyeqw Tribe, through an entity affiliated with Ts’elxwéyeqw Tribe Management Ltd. (the “Ts’elxwéyeqw Group”), announced that on November 7th, 2025, they entered into a definitive agreement for the purchase by the Ts’elxwéyeqw Group from Great Canadian Entertainment of Elements Casino Chilliwack, one of the premier gaming and entertainment destinations in the Fraser Valley region of British Columbia.
The Ts’elxwéyeqw Tribe constitute seven First Nation communities and are the First People of the Chilliwack River watershed. The transaction represents a transformational milestone for the communities within the Ts’elxwéyeqw Group.
Elements Casino Chilliwack serves guests across the Fraser Valley and is Chilliwack’s top destination for gaming and entertainment, featuring over 300 slots, live and electronic table games, bingo, dining, live entertainment and more.
The closing of the transaction remains subject to customary closing conditions and the receipt of regulatory and other approvals. Under the terms of the definitive agreement, Great Canadian Entertainment will continue to provide transitional services and support to the Ts’elxwéyeqw Group for a period following closing.
“This purchase marks an exciting milestone for our Nations and for the entire territory. By coming together in partnership, we are not only investing in a strong business opportunity, but also in the future of our people. The revenues generated through this acquisition will help strengthen our communities, create new opportunities, and ensure our Nations continue to play a leading role in the local economy. Additionally, we believe that local community-based ownership of Elements Casino Chilliwack will further strengthen the broader Fraser Valley community and economy. It’s a proud moment that reflects how Indigenous leadership and collaboration can build a stronger, more inclusive future for everyone,” said Chief David Jimmie, Chief of Squiala First Nation and President of Ts’elxwéyeqw Tribe Management Ltd.
“We are very excited to have entered into this agreement with the Ts’elxwéyeqw Group. We have had the privilege of being part of the Chilliwack community since we opened Elements Casino Chilliwack in 2012, and we believe that under the Ts’elxwéyeqw Group’s stewardship, the business will begin an exciting new chapter. For the team members and guests of Elements Casino Chilliwack, and the local community, we can think of no better owner for the business. We look forward to the closing and then working with the Ts’elxwéyeqw Group team during the transition period,” said Matt Anfinson, CEO of Great Canadian Entertainment.
McCarthy Tétrault LLP is acting as legal advisor and KPMG Corporate Finance Inc. is acting as financial advisor to the Ts’elxwéyeqw Group. McMillan LLP is acting as legal advisor to Great Canadian Entertainment.
The post Group from Ts’elxwéyeqw Tribe and Great Canadian Entertainment Announce Agreement for the Acquisition of Elements Casino Chilliwack appeared first on Americas iGaming & Sports Betting News.
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The Canadian iGaming market has evolved from an emerging opportunity into one of the most competitive and innovative digital gaming arenas worldwide. Ontario’s regulated framework has paved the way for rapid expansion, attracting established international operators alongside ambitious newcomers that are carving out share through brand differentiation and data-driven acquisition.
Methodology: How Growth Was Measured
To understand which casino brands are gaining momentum and why, the award-winning Mr. Gamble Casino Trends Meter—a proprietary performance index powered by Semrush, Ahrefs, in-house click tracking, market benchmarks, and predictive analytics—analyzed year-over-year (YoY) performance from January–June 2024 versus January–June 2025. The results point to a vibrant, fiercely competitive landscape where execution, trust, and experience are the real drivers of sustained growth.
Brands Showing Standout Growth in 2025
Strong outperformance highlights different paths to scale
Wild Tokyo posted an extraordinary +134% YoY, showing how bold branding, a distinctive identity, and targeted acquisition can resonate with players seeking unique experiences. Clean yet edgy design, paired with robust SEO execution and engagement programs, helped the brand cut through a crowded market.
LuckyDays delivered +110% YoY by striking a balance between simplicity and substance. A minimalistic UX, a vast game library, and strong affiliate relationships have positioned it as a trusted destination for Canadian players.
BetVictor, a legacy operator with deep roots, recorded +107% YoY. Its evolution from traditional bookmaker to diversified iGaming powerhouse underscores how credibility and adaptability can translate into modern growth.
Agile mid-tier brands are also accelerating: SlotsMagic at +94% and Betibet at +88% demonstrate how focused SEO, analytics-led decision making, and smart promotional strategy can punch above weight.
Crypto-forward momentum and broader market depth
The joint rise of BetFury and SmokAce—both at +74%—signals growing acceptance of crypto and blockchain-based gaming among Canadian users, driven by transparency, fast payments, and a tech-forward ethos.
Meanwhile, Paripesa, Mond, and ComeOn maintained robust double-digit YoY growth, underscoring the market’s depth and diversity beyond a handful of headline names.
Market Maturity: Compliance, Trust, and UX Win
As more provinces explore regulated frameworks modeled on Ontario, competition is intensifying. The brands pulling ahead are those investing in compliance, transparency, and player satisfaction—prioritizing product quality and retention over short-term promotions.
“Players are becoming more selective, more informed, and more focused on trust,” says Paul Puolakka, CMO at Mr. Gamble. “We’re seeing a clear shift toward quality brands that prioritize experience, safety, and innovation—the ones achieving real, sustained growth.”
Puolakka adds: “Data doesn’t just tell us who’s growing—it shows us why. The operators succeeding in Canada are those that deeply understand their audience, use insights effectively, and build long-term value instead of chasing short-term hype.”
Trends Shaping the Next Phase of iGaming in Canada
- Branding + data-led acquisition let emerging brands challenge incumbents more effectively than ever.
- Crypto-friendly casinos are moving from niche to mainstream consideration for Canadian users.
- SEO, content strategy, and affiliate partnerships remain reliable, capital-efficient growth levers.
- Compliance, transparency, and UX are central to sustainable market share gains.
Looking Ahead
The fastest-growing casino brands capture more than impressive statistics—they reflect a market in transformation. With Wild Tokyo setting creative benchmarks and veterans like BetVictor and ComeOn proving that brand equity still matters, Canada’s iGaming sector is entering a phase defined by intelligent growth, regulatory maturity, and player empowerment.
As the industry continues to evolve, the Mr. Gamble Casino Trends Meter remains a useful compass for players, affiliates, and operators navigating this fast-changing landscape.
The post Canadian iGaming Growth Trends 2025: Data, Strategy, and the Brands Defining the Market appeared first on European Gaming Industry News.
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Ezugi, an innovative live dealer casino supplier known for pushing the boundaries of live gaming, retention, and distribution solutions, is proud to announce a new partnership with PokerStars, the world’s largest online poker site.
Through this partnership, PokerStars’ players in the UK and Ontario will gain access to Ezugi’s standout portfolio, including Revolution Roulette, Ultimate Roulette, Unlimited Blackjack and Lucky 7 online casino games.
PokerStars, launched in 2001, is one of the world’s leading online poker and casino brands and operates as part of Flutter Entertainment. It has grown to become the largest poker site globally, offering the widest selection of online games and hosting prestigious live tournaments.
Formed in 2012, Ezugi is a global live casino provider with a focus on meeting operator and player needs with best-of-breed localised content. The Ezugi games portfolio includes a wide range of live dealer games, many of which are unique. Ezugi became part of Evolution in 2018 and continues to build on its reputation for providing unique and innovative games and solutions for online casino and retail betting shop operators.
Gilad Ben-Ami, Chief Executive Officer at Ezugi, said: “PokerStars’ players already enjoy a wide range of live casino and online slot games from Evolution brands such as Evolution, NetEnt, Red Tiger and Big Time Gaming. Now Ezugi is delighted and honoured to add even more choice for PokerStars’ players with our own innovative games.”
Ben-Ami continued: “The release of Ezugi games to PokerStars clearly demonstrates the rich variety and innovative features of the Ezugi games portfolio. Ultimate Roulette is a unique multiplier Roulette that blends circus-themed fun and TV game show excitement; Revolution Roulette puts a unique spin on classic Roulette by adding special multiplier pockets to the wheel; Unlimited Blackjack allows an unlimited number of players to play at the table, while also featuring Auto-Split functionality and a choice of four side bets – Perfect Pairs, 21+3, Perfect 11 and Ten20; and Lucky 7 is a very popular game with its origins in the Indian subcontinent – a fast-paced, simple and exciting Hi-Lo card game.”
Ben-Ami concluded: “We are confident that PokerStars’ players will love playing these games and we look forward to adding more Ezugi titles for them in the future.”
The post Ezugi partners with PokerStars to further extend live casino game choice for players appeared first on European Gaming Industry News.
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