Latest News
Total Performance Data prepares for major rollout with PA partnership
Deal could spark £1bn UK turnover boost as live in-play horse racing odds are made available to over 40 bookmakers
The world’s largest and fastest source of live horse racing data, Total Performance Data (TPD), has partnered with PA Betting Services, a global supplier of UK and US racing data, in an exciting in running distribution deal.
Under the terms of the deal, TPD’s live in running prices are now available to more than 40 bookmakers around the world. The live odds engine is fed the industry Starting Price after which the probabilities are uniquely generated by neural networks trained on velocity and GPS position data. This opens up a raft of in running betting opportunities like those enjoyed across all other major sports where live data and live prices translate to in-play betting forming over 70% of turnover.
As part of PA’s content production offer, the prices will be delivered in the same format and via the same integration as PA delivers its pre-race data. In addition, PA will apply price margin and smoothing to deliver customer ready odds. This enables the Operators to focus resources on the user interface to stop prices suspending at the off – the moment that the race has the maximum punter attention.
This is the biggest shakeup in race betting for decades and there is the chance to offer a new immersive betting experience that can draw a new audience of younger punters more who are more likely to engage with horses in full flight than with static and complex pre-race form.
The product currently focuses on the live win prices but place markets and match bets will quickly follow. An immediate innovation would be offering punters a partial cash out if their horse runs well. With TPD’s prices operators can offer ‘stake insurance’ where punters see their stake returned if their horse hits evens in running. This creates a very positive customer experience especially if their selection is beaten in the final yards.
These are just a few examples of the kind of product enrichment that this content will facilitate with the three goals of boosting turnover, margin and engagement. It is also a large revenue opportunity whereby a full uptake of the in running markets across the UK’s major operators could increase online betting turnover by 10% or £1billion.
Will Duff Gordon, CEO of Total Performance Data, said: “PA Betting Services was our natural partner given their dominance of race data integrations with bookmakers. Their long history at providing pre-race data and prices means they have well established relationships which we hope to leverage. This is another very exciting deal that makes it as easy as possible for Operators to capture more racing turnover.
Richard Duncan, Head of Business Development at PA Betting Services, said, said: “We are delighted to be working with TPD to extend the reach of their horse racing product and are pleased to be able to offer these prices after the off. We look forward to working with Operators to surface these prices as seamlessly as possible.”
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Latest News
PlayamoPartners brings Formula 1 Precision to iGB Affiliate Barcelona 2026 — Visit Booth 81-M10.
Barcelona, January 20–21, 2026 — At iGB Affiliate Barcelona, PlayamoPartners invites industry leaders to experience an affiliate program built on discipline, precision, and stability — a philosophy closer to Formula 1 than to show business. Because speed without a system is a risk, and long‑distance victories are won by control and consistency.
Meet the Program That Runs on Timing, Control, and Accountability
This year at Fira Barcelona Gran Via, PlayamoPartners will be at Booth 81-M10 with a program engineered for performance under pressure. The PlayamoPartners × TAG Heuer × Formula 1 alignment is not a “collaboration” — it’s a statement of approach: master the clock, execute with accuracy, own the result.
What to Expect at Booth 81-M10
Beyond offers and conversations, the stand is a live demonstration of service as a ritual — where premium is the standard of execution, not a marketing trick.
- Butler-Led Service: Guests are welcomed by a real butler and guided through a streamlined experience designed for clarity and confidence at every touchpoint.
- Code of Honor: An invitation-only club where recognition is earned by level. Become part of the Code by inscribing your partnership values in the Book of Honor at the stand — your commitment becomes your entry to win MacBook Air, iPhone 17 Air, and AirPods Max headphones. VIP partners reinforce their status with TAG Heuer timepieces.
- House of PlayamoPartners: The space extends this logic with a photo mirror that captures the moment of entry — not for noise, but as a mark of belonging to a system where premium is the baseline, not a marketing trick.
- Gifts as House Rules: In our House, gifts are customary. Snap your photo at the PlayamoPartners photo mirror and follow the posted instructions to enter a 3,000 USDT raffle — their way of welcoming you.
Engineered for Partners Who Choose Reliability Over Hype
At the booth, you’ll find:
- Data-driven planning with transparent pacing and measurable milestones
- Custom deal structures built for sustained, compounding ROI
- Direct manager access for integrations, optimizations, and partner onboarding
- A framework that values long-run consistency over short-term spikes
One-to-One Conversations That Move the Needle
Sit down with the team to align on:
- Conversion architecture and funnel precision
- GEO prioritization (Tier 1 mostly) and partner-specific vertical focus
- Real-time reporting cadence, compliance, and long-term workload planning
- Growth pathways inside the Code of Honor framework
How to Participate in Rewards and Raffles
- Book of Honor: Inscribe your partnership values to enter for MacBook Air, iPhone 17 Air, and AirPods Max headphones.
- Photo Mirror Raffle: Take a mirror selfie at House of PlayamoPartners and follow the on-stand posting/sharing steps to enter the 3,000 USDT draw.
- Notes: Winners will be selected on the 21st of January at 13:00 at Booth 81-M10; participation is subject to on-site rules and eligibility requirements.
Choose the System. Choose the Standard.
If your benchmark is discipline over noise, your place is on our grid.
iGB Affiliate Barcelona 2026
Fira Barcelona Gran Via
Booth 81-M10
PlayamoPartners. Where time is measured, performance is earned, and premium is the baseline.
Latest News
BC.GAME launches Zero Edge: BC Originals titles return 100% of HE in tradable BC tokens
BC.GAME has launched Zero Edge, an initiative that returns 100% of the House Edge (HE) on BC Originals titles via Tacoback, paid out in BC tokens.
No complicated bonuses: turn HE into a visible return
BC.GAME says Zero Edge is designed to feel straightforward in real play. Rather than pushing players through layered tasks and bonus mechanics, the programme calculates Tacoback from a game’s actual HE and settles it in-token, so the return is easier to understand and track.
Designed for most players
According to the activity details, Zero Edge is available to BC main-site users from VIP 5, and runs on a UTC day cycle.
The initiative uses a daily-cap model. Users with 7-day turnover starting from 0 can participate, and each player has a daily eligible wagering cap. The next-day cap is updated based on the player’s current VIP level and their wagering over the previous seven days. The applicable cap and programme details (including the eligible BC Originals scope) can be viewed on the official activity page.
BC.GAME also states it has allocated a total of 1 billion tokens for distribution under the programme.
To illustrate how the calculation works, BC.GAME provides an example method: Tacoback is approximately Wager x HE / BC token spot price (final settlement is based on the system). For instance, assuming a wager is 2,000 USDT, the HE at that moment is 2%, and the BC token price is 0.007, the illustrative result would be 2,000 x 2% / 0.007 is approximately 5,714.29 BC. This is only to demonstrate the calculation method; HE and token price vary by game and market conditions and should be taken from real-time data.
BC.GAME notes that wagering counted inside a player’s Zero Edge daily cap does not stack with other promotions/benefits or affiliate commission calculations. Once the daily cap is reached, further wagering reverts to the platform’s standard system for the rest of the UTC day.
BC token trading: in-platform and on-chain venues
BC.GAME says BC tokens can be traded within the platform. As an on-chain asset on Solana, BC can also be viewed and traded via public pages such as OKX Web3 and GMGN.
What’s next
Alongside Zero Edge, BC.GAME has also teased follow-on launches including “Bet Anything” synthetic markets, lower-barrier prediction-style products, and a “Trustless Trust” decentralized architecture.
About BC.GAME
BC.GAME is a crypto-first online entertainment platform offering casino and sports products alongside a growing suite of in-house “BC Originals” titles. Built around fast, streamlined crypto payments, the platform supports a wide range of digital assets and focuses on product-driven features that make gameplay and value exchange more transparent.
Contact
Pr manager
Olivia Dixon
BC.GAME
Conferences
HIPTHER Prague Summit 2026 Announces No-Limit Free Tickets Initiative for Industry Operators, Affiliates, Startups and Students
“Over the past decade, this industry has grown because knowledge was shared, doors were opened, and people took the time to give back,” said Zoltan Tundik, Co-Founder and Head of Business at HIPTHER. “With the HIPTHER Prague Summit 2026, we’re deliberately removing barriers to access. Whether you’re an operator, an affiliate, a startup founder, or a student taking your first steps, the future of this industry is stronger when everyone has a seat at the table.”
A Summit Built on Substance
The HIPTHER Prague Summit 2026 features:
- Three parallel content stages covering compliance & operations, AML & digital finance, and technology & innovation
- A dedicated HIPTHER Academy track offering hands-on workshops, practical toolkits, and certification programs
- In-depth discussions on regulatory evolution, AML & KYC, payments, AI, blockchain, esports, marketing & SEO, data, product strategy, and leadership
- A curated environment designed for informed dialogue and long-term professional connections, rather than mass-expo dynamics
Who Can Apply for a Free Ticket
The No-Limit Free Tickets initiative is open to:
- iGaming Operators
- Affiliates
- Startups
- Students studying and/or interested in gaming, technology, fintech, regulation, compliance, AI, blockchain, and digital innovation
Free tickets will be available until 23 March 2026 or until the venue reaches full capacity.
How to Claim a Free Pass
Eligible participants can request their free delegate pass by emailing:
Requests will be reviewed by the HIPTHER team, and approved applicants will receive full summit access.
About HIPTHER
HIPTHER is a boutique event organizer and media brand focused on gaming, technology, fintech, and regulatory ecosystems across Europe. Known for its Prague, Baltics, and Warsaw summits, HIPTHER delivers high-value conferences designed around expert insight, cross-industry dialogue, and meaningful networking.
More information: hipther.com/events
The post HIPTHER Prague Summit 2026 Announces No-Limit Free Tickets Initiative for Industry Operators, Affiliates, Startups and Students appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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