Canada
Allied Esports Names ViewSonic Official Gaming Monitor and Official Streamer Room Partner of HyperX Esports Arena Las Vegas
Allied Esports, a global esports entertainment company and a subsidiary of Allied Esports Entertainment, Inc. introduced ViewSonic, a leading global provider of visual solutions, as the Official Gaming Monitor and Official Streamer Room Partner of its flagship esports venue, HyperX Esports Arena Las Vegas.
Per the multiyear agreement, ViewSonic will outfit all HyperX Esports Arena Las Vegas gaming stations, including in the main arena and front lobby, with 27-inch ViewSonic ELITE
“As pandemic restrictions have eased and event dates are now filling up, the timing couldn’t be better to bring on a partner like ViewSonic, whose premium products will significantly enhance the gaming experience at HyperX Esports Arena Las Vegas,” said Jud Hannigan, CEO of Allied Esports. “We’re thrilled to welcome ViewSonic to our family of partners and excited to continue to provide our guests with a setup that takes their gameplay to the next level.”
ViewSonic branding will be presented throughout HyperX Esports Arena Las Vegas, including in the Streamer Room, on the main arena’s 50-foot LED wall, and on the Champions Circle digital display. ViewSonic will receive marketing and promotional support through weekly social media posts and email distributions, as well as logo placement on the venue’s official website. ViewSonic will also receive 30-second spots, billboards and logo rotation during Allied Esports’ weekly community broadcasts produced from HyperX Esports Arena Las Vegas. Furthermore, ViewSonic will receive a 15-second spot that runs prior to the start of each gaming station session throughout the venue.
“This is a very special time for ViewSonic and ViewSonic Gaming,” said Jeff Volpe, president of ViewSonic Americas. “We’re excited to be a part of the Allied Esports family of sponsors and thrilled that this opportunity will get our world class gaming monitors into the hands of the best gamers from around the globe at the HyperX Esports Arena Las Vegas. ViewSonic has exciting new ELITE gaming products coming to market later this year. This Allied Esports and HyperX Esports Arena Las Vegas sponsorship is just the beginning of our growth and reach in esports and gaming overall.”
ViewSonic is committed to delivering a fun and reliable experience for console and PC gaming. The ELITE gaming monitors are passionately developed and engineered for all gamers, from professionals and enthusiasts to beginners and casual players, to be competitive at all levels. A gamer’s equipment is just as important as their skill level, and a monitor needs to have the latest technologies to deliver high refresh rates, fast response times and vivid images. ViewSonic is dedicated to growing with the gaming industry by offering support within esports through education and by partnering with and sponsoring teams, brands, influencers, and programs throughout the world.
Allied Esports unveiled the new monitors at HyperX Esports Arena Las Vegas on Saturday, May 15 during the 100th edition of Saturday Night Speedway featuring Mario Kart 8 Deluxe. The celebration of the popular weekly event, dubbed “The Most Electrifying Night in Racing,” showcased 72 of the top Mario Kart players from around the country in front of a capacity-limited sellout crowd. To watch Saturday Night Speedway 100 in full, visit the Allied Esports YouTube channel.
As the premier esports venue and production facility in North America, the world-renowned HyperX Esports Arena Las Vegas has become a global destination for esports fans, professional players, streamers and influencers, event organizers, publishers and teams. Since opening in March 2018 at the Luxor Hotel and Casino, HyperX Esports Arena Las Vegas has hosted more than 500 events, including industry icons like League of Legends All-Star, Capcom Cup and the NBA 2K League.
With its unique modular design, elevated main stage, two-story LED video wall and one-of-a-kind HyperX Hype Tunnel, HyperX Esports Arena Las Vegas is the ultimate setting for both professional competition and everyday players to test and showcase their skills. The arena’s weekly tournaments and broadcasts draw competitors from around the country and have become a benchmark for community events and grassroots growth for up-and-coming players.
In addition to its world-class gaming hospitality, HyperX Esports Arena Las Vegas’s versatile production capabilities continue to be at the center of many online esports and entertainment productions throughout the world.
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Berkley Egenes
Xsolla Brings Creator Strategy and Game Commerce Expertise to Toronto’s Leading Industry Events
Xsolla, a global video game commerce company, is participating in two leading co-located industry events, XP Game Summit Toronto and Xsolla Connect Toronto, on May 21-22, in Toronto. Xsolla will engage with partners, creators, and industry leaders across both events, focusing on the evolving gaming ecosystem.
At XP Game Summit Toronto, Xsolla will showcase its Web Shop solution, a direct-to-consumer (D2C) platform that helps developers build and scale their own storefronts outside traditional app stores. The Web Shop ecosystem integrates storefronts, LiveOps tools, and player engagement features, enabling studios to strengthen player relationships while increasing revenue and operational control.
Xsolla will also highlight its global payments infrastructure, which supports more than 1000+ payment methods across 200+ geographies. Designed to optimize conversion and deliver localized checkout experiences, Xsolla Payments enables developers to reach players worldwide while adapting to regional preferences and regulatory environments.
Additionally, Xsolla will showcase how they are connecting developers with premium entertainment-based intellectual property (IP). By simplifying licensing and partnership opportunities, Xsolla Agency helps studios enhance player acquisition, drive engagement through LiveOps, and unlock new monetization pathways.
In addition to showcasing its product offerings and solutions, Xsolla will also present a featured panel session titled “Building the Creator Pipeline: How Smart Partnerships Are Scaling Influencer Marketing”. The panel will include John Nguyen, Regional Vice President, Canada, at Xsolla; Scott Christian, Studio Director & Founder of Hilltop Games; Gem Johnson, CEO at Corvian Marketing; and Corina (Newby) Diaz, Marketing and Social Media Director at Mighty Yell. They will share practical insights on building sustainable creator ecosystems, leveraging strategic partnerships, and driving measurable impact through influencer marketing initiatives.
In addition to the company’s participation in XP Game Summit Toronto, Xsolla will host Xsolla Connect Toronto, further expanding opportunities for meaningful engagement between developers and publishers through curated programming and networking experiences. Xsolla Connects are designed to give local communities the opportunity to engage, collaborate, and integrate with Xsolla’s industry leaders in an open and transparent environment and through conversations.
“Toronto continues to emerge as a key hub for gaming innovation and collaboration in North America. We’re excited to participate in XP Game Summit and host the Xsolla Connect to connect with the community while sharing insights on how creators and partnerships are helping to build the future of game growth,” said Berkley Egenes, Chief Marketing & Growth Officer at Xsolla.
“Toronto has built itself into a major Canadian video game hub. We are glad to contribute to the continued growth of the local industry as well as Ontario’s Game Industry as a whole. What makes it special is the combination of deep technical talent, global creative diversity, and a production ecosystem that truly scales. That’s why gatherings like XP Game Summit and Xsolla Connect matter so much: they bring that energy together, and we’re excited to be part of it and help showcase what this community can do,” said John Nguyen, Regional Vice President, Canada at Xsolla.
The post Xsolla Brings Creator Strategy and Game Commerce Expertise to Toronto’s Leading Industry Events appeared first on Americas iGaming & Sports Betting News.
Canada
St8 extends Wazdan content distribution into Ontario
St8 has extended its partnership with slot supplier Wazdan into Ontario, adding the supplier’s content to St8’s aggregation platform for operators in the Canadian province.
Under the agreement, St8 has integrated a selection of Wazdan slot titles for Ontario operators, including Mighty Fish
: Blue Marlin, 36 Coins
, Mighty Wild
: Panther Grand Diamond Edition and Mighty Wild
: Gorilla. The roll-out also includes Wazdan mechanics such as Cash to Infinity
, Sticky to Infinity
and Hold the Jackpot
.
David Fall, Business Development Manager at St8, said: “Our partnership with Wazdan has already delivered impressive results, and extending the collaboration into Ontario is an exciting next step for both companies.
“Wazdan consistently develops high-performing content backed by innovative engagement features, and we are pleased to further strengthen our offering for operators in one of North America’s most important regulated regions.”
Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “This collaboration into Ontario with St8 is another milestone for Wazdan as we continue to build our presence across regulated North American markets.
“Wazdan goes above and beyond for our partners by delivering intuitive products that focus on the quality of the user’s experience, and St8’s platform provides an excellent route for our content to reach more operators and players. It has been a very rewarding process so far, and we look forward to building on this momentum together.”
The post St8 extends Wazdan content distribution into Ontario appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Andrzej Hyla Chief Commercial Officer at Wazdan
St8 extends Wazdan partnership into Ontario
Casino games aggregator and full-service technology provider St8 has expanded its partnership with Wazdan into Ontario, further strengthening its premium content offering in one of North America’s leading regulated markets.
Through the extended agreement, St8 has integrated a selection of Wazdan’s top-performing slot titles for operators in Ontario, including Mighty Fish
: Blue Marlin, 36 Coins
, Mighty Wild
: Panther Grand Diamond Edition and Mighty Wild
: Gorilla. The partnership also brings Wazdan’s renowned engagement-driven mechanics to the market, including Cash to Infinity
, Sticky to Infinity
and Hold the Jackpot
.
Wazdan has built a strong reputation through its combination of high-performing games, innovative mechanics and player engagement features. Its focus on creating memorable gameplay experiences aligns closely with St8’s approach to delivering premium content through a seamless aggregation platform.
The Ontario expansion marks the latest step in the ongoing collaboration between the two companies as St8 continues to evolve its content portfolio and support operators with games that deliver strong performance across competitive markets.
David Fall, Business Development Manager at St8, said: “Our partnership with Wazdan has already delivered impressive results, and extending the collaboration into Ontario is an exciting next step for both companies.
“Wazdan consistently develops high-performing content backed by innovative engagement features, and we are pleased to further strengthen our offering for operators in one of North America’s most important regulated regions.”
Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “This collaboration into Ontario with St8 is another milestone for Wazdan as we continue to build our presence across regulated North American markets.
“Wazdan goes above and beyond for our partners by delivering intuitive products that focus on the quality of the user’s experience, and St8’s platform provides an excellent route for our content to reach more operators and players. It has been a very rewarding process so far, and we look forward to building on this momentum together.”
The post St8 extends Wazdan partnership into Ontario appeared first on Americas iGaming & Sports Betting News.
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