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Nolimit City announces industry giant partnership with 888casino

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888casino takes Nolimit City games live across international casino lobby

Another week in the Malta based Software Provider’s busy calendar, keeping a steady pace and showing no signs of slowing down. The team behind some of this year’s most outspoken and standout games are announcing their latest partnership with one of the biggest names in online entertainment, 888casino.

Still celebrating their latest hit release, Fire in the Hole xBomb, having been received with industry acclaim, the Malta based company keeps steady sites on world domination. Most recent announcements of their latest market entries in Lithuania and Denmark, now getting ready to enter Spain, Italy and Portugal amongst several regulated markets.

888 is one of the world’s leading online betting and gaming companies and is focused on developing state-of-the-art technology and products that provide fun, fair and safe digital entertainment to players. SG Digital’s Open Gaming System, equipped with integrated gambling tools to ensure users gamble responsibly will be powering Nolimit City’s integration into 888, with Nolimit’s noteworthy games available with the gaming giant. Titles like San Quentin xWays, Deadwood xNudge and East coast vs West coast, amongst several others.

Malcolm Mizzi, CCO & MD at Nolimit City, said: “There are few online operators more iconic in identity than the illustrious 888. A name which reflects grandeur in scope and industry defining innovation. We’re over the moon with the news. We look forward to seeing our games become part of the 888 eco-system.”

Talya Benyamini, VP B2C Casino at 888, commented: “At 888, we are focused on offering our customers a wide portfolio of games on our platform. This exciting partnership with Nolimit City sees their innovative games added to our platform for customers to enjoy. We look forward to building on our relationship.”

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Superbet expands football presence with naming rights deal at Bahia-based club

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Partnership marks a new phase for the project in Feira de Santana and strengthens visibility, engagement and fan experience in Bahian football.

Superbet has signed a major partnership with Feira FC, a newly established football SAF based in Feira de Santana, Brazil. The betting operator will serve as the club’s main sponsor and will also acquire the naming rights of its home stadium.

As part of the agreement, Estádio Professor Jodilton Souza, known as Arena Cajueiro, will be renamed Superbet Arena — a move that marks a milestone in the club’s development strategy and reinforces its positioning as an emerging asset in Brazilian football.

Modern and established infrastructure

Located in Feira de Santana, the stadium was inaugurated in 2018 as part of a broader sports complex featuring athlete facilities, a gym, meeting spaces and an auditorium, positioning itself as a fully integrated football environment.

In the following years, it underwent expansions, including structural development in 2020 and a new stand in 2021, reaching an estimated capacity of around 7,000 spectators.

The venue has also hosted key matches, including the 2021 Bahia State Championship final involving interior clubs, highlighting its relevance in the regional football landscape.

Strategic partnership driving growth

With the agreement, Superbet Arena becomes directly integrated into Feira FC’s growth strategy, expanding opportunities for brand activation, visibility and fan engagement.

The partnership brings together a rising football project and an established global brand, creating a platform for experiences both on and off the pitch.

“The arrival of Superbet as naming rights partner of our arena represents an important step in consolidating Feira FC,” said Neto Lima, investor and face of the club.

“This is a strategic partnership that strengthens our assets, expands our visibility and creates new ways to connect with fans. It reinforces the seriousness and potential of the project.”

Alex Fonseca, CEO of Superbet in Brazil, also commented on the agreement:

“The naming rights of Superbet Arena and the main sponsorship are based on a shared vision between Superbet and Feira FC about the future of sport, combining sporting development with a digital and innovative approach.

This partnership goes beyond the pitch and represents an investment in visibility for the Northeast and in the strengthening of Bahian football.”

A step forward for Feira de Santana’s football profile

Beyond the name change, Superbet Arena symbolizes the evolution of a project built on innovation, digital strength and close fan engagement as pillars of growth.

The initiative also reinforces Feira de Santana’s role as a strategic football hub in Bahia’s interior, increasing the city’s visibility and consolidating the venue as one of the key stages of Bahian football.

The arena now goes beyond being the home of Feira FC and positions itself as a relevant asset for regional sports development.

SAF structure and leadership

Feira FC is a football SAF created and managed by businessman and lawyer Marcus Rios. The vice presidency is held by Mayara Correa, while Neto Lima acts as investor, ambassador and main public face of the club. Bruno Karttos also serves as one of the club’s ambassadors, strengthening its connection with fans and communication strategy.

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Semana regulatoria en Brasil: bloqueos, integridad deportiva y LatAm en Washington

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Lula vincula Novo Desenrola a un bloqueo obligatorio en plataformas de apuestas

La semana regulatoria en Brasil empezó con el anuncio del gobierno brasileño de una profunda reformulación del programa de renegociación de deudas, Novo Desenrola Brasil, introduciendo una medida que afecta directamente la operación de plataformas de apuestas online en el país.

El presidente Luiz Inácio Lula da Silva confirmó que cualquier ciudadano que se adhiera a la iniciativa para saldar deudas será automáticamente bloqueado del acceso a sitios de apuestas durante un año.

La medida entra en vigor el próximo lunes y tiene como objetivo evitar que el alivio financiero generado por descuentos de hasta el 90% y tasas de interés reducidas del 1,99% mensual vuelva al mercado de apuestas.

La decisión estuvo acompañada de un discurso enfático del presidente sobre el impacto de las apuestas en el presupuesto de las familias de bajos ingresos, con ingresos de hasta cinco salarios mínimos.

“No es justo que las mujeres tengan que trabajar aún más para pagar las deudas de apuestas de sus maridos”, afirmó Lula.

El bloqueo se aplicará únicamente a los 84 operadores autorizados por el Ministerio de Hacienda. Las loterías y los sitios ilegales quedan fuera del alcance de la medida.

A pesar de la narrativa del gobierno que posiciona a las apuestas como un factor de endeudamiento de los hogares, datos recientes de la Secretaría de Premios y Apuestas y de LCA Consultoría Económica ofrecen una visión más analítica.

En 2025, el mercado regulado registró un GGR de R$ 37 mil millones, lo que representa apenas el 0,46% del consumo total de los hogares.

Con un 53,3% de los apostadores gastando hasta R$ 50 al mes, especialistas sostienen que el impacto financiero no justifica el diagnóstico de que el sector sea el principal responsable del 29,7% de los ingresos familiares comprometidos con deudas.

Brasil concluye reunión técnica de tres días sobre integridad deportiva

El gobierno brasileño concluyó en Brasilia el II Encuentro Técnico Nacional para el Combate a la Manipulación de Resultados Deportivos. El evento, de tres días de duración, reunió a los ministerios de Hacienda, Deporte y Justicia, consolidándose como el principal foro interinstitucional de políticas de integridad deportiva.

Uno de los puntos destacados fue el anuncio de un sistema de análisis de apuestas sospechosas desarrollado por la Policía Federal, destinado a organizar datos estratégicos y apoyar investigaciones complejas de fraude.

El gobierno también lanzó la segunda edición del Manual Nacional de Combate a la Manipulación de Resultados Deportivos.

La formalización de la Política Nacional de Prevención y Combate a la Manipulación (Portaria 1/2026) fue presentada como un resultado concreto del grupo de trabajo.

La secretaria Daniele Cardoso afirmó que la medida convierte la integridad en una política pública de Estado.

El encuentro también anunció el primer curso de educación a distancia sobre el tema, ofrecido por la Academia Nacional de Policía.

La presencia del director general de la Policía Federal, Andrei Rodrigues, y de representantes de la United Nations Office on Drugs and Crime subrayó la dimensión internacional del marco de cooperación.

ANJL cuestiona el bloqueo del Desenrola 2 y señala contradicciones

Un deudor con R$ 20.000 en deuda de tarjeta de crédito que apuesta R$ 50 al mes será bloqueado de las plataformas licenciadas bajo Desenrola 2, pero seguirá teniendo acceso a bancos y entidades financieras con tasas de interés aún más altas.

Esta asimetría está en el centro de las críticas de la Associação Nacional de Jogos e Loterias, que representa a los operadores licenciados en Brasil.

La asociación reconoce la intención del gobierno, pero señala lo que califica como contradicciones “extremadamente relevantes”.

Estudios de Pay4Fun y LCA Consultoría indican que el gasto en apuestas no se encuentra entre los principales factores de endeudamiento de los hogares en Brasil. Las causas principales, según la ANJL, son los intereses del crédito rotativo de tarjeta y del descubierto bancario, que no están restringidos por el Desenrola 2.

La preocupación más concreta de la entidad es operativa: los apostadores bloqueados en las 84 plataformas licenciadas tienden a migrar hacia los miles de sitios ilegales que aún operan en el país, fortaleciendo un segmento sin compromiso con la salud financiera o mental de los usuarios.

La ANJL afirma apoyar medidas que combatan la percepción de las apuestas como dinero fácil o inversión, pero sostiene que dichas iniciativas deben ser proporcionales a las causas reales del endeudamiento.

Abogados de LatAm se destacan en el principal evento jurídico del sector

Un panel con especialistas en derecho del juego de cuatro países fue uno de los puntos destacados de la International Masters of Gaming Law Spring Conference, celebrada del 29 de abril al 1 de mayo en el Ritz Carlton Pentagon City, en Arlington, Virginia (región de Washington).

La International Masters of Gaming Law es una asociación por invitación con más de 300 miembros, incluidos abogados en ejercicio, directores jurídicos de las mayores empresas globales de gaming y asesores de reguladores nacionales.

Sus conferencias semestrales son consideradas el principal foro de intercambio intelectual y networking en el derecho global del juego.

Neil Montgomery, del estudio Montgomery, uno de los nombres más reconocidos en derecho de iGaming en la región, compartió el panel con Tomás Enrique García Botta, Luis Portela de Carvalho, Jaime Rivera-Emmanuelli y Juan Camilo Carrasco, representando a Argentina, Portugal, Puerto Rico y Colombia.

Montgomery calificó la recepción como positiva.

“Muy satisfecho de ver que el panel en el que participé fue aclamado por el público”, afirmó tras la sesión de cierre. “Fue una excelente conferencia. Gracias a los organizadores por otra experiencia impecable. Nos vemos en París.”

El protagonismo de un bloque latinoamericano en el IMGL refleja el creciente peso regulatorio de la región en el debate global. Brasil, Colombia y Argentina concentran algunos de los procesos de licenciamiento más activos del mundo en los últimos 24 meses, y sus especialistas legales comienzan a ocupar espacio en foros históricamente dominados por voces europeas y norteamericanas.

La próxima conferencia del IMGL se celebrará en París.

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Brazil’s regulation week: sports integrity and Latam in Washington

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Lula links Novo Desenrola to compulsory block on betting platforms

The Brazilian government announced a deep overhaul of its debt renegotiation programme.

The Novo Desenrola Brasil, introducing a measure that directly affects the operation of online betting platforms in the country.

President Luiz Inácio Lula da Silva confirmed that any citizen joining the initiative to settle debts will be automatically barred from accessing betting sites for one year.

The measure takes effect next Monday and aims to prevent the financial breathing room generated by discounts of up to 90% and reduced interest rates of 1.99% per month from flowing back into the gambling market.

The decision was accompanied by pointed rhetoric from the president on the impact of bets on the budgets of low-income families earning up to five minimum wages.

“It is not fair that women have to work even harder to pay their husbands’ gambling debts,” Lula said.

The block will apply only to the 84 operators authorised by the Ministry of Finance. Lotteries and illegal sites fall outside the scope of the measure.

Despite the government’s narrative framing betting as a driver of household debt, recent data from the Secretariat of Prizes and Betting and LCA Consultoria Econômica offer a more analytical picture.

In 2025, the regulated market recorded a GGR of R$37 billion, representing just 0.46% of total household consumption.

53.3% of bettors spending up to R$50 per month.

Specialists argue the financial impact does not justify the diagnosis that the sector alone is responsible for the record 29.7% of household income committed to debt.

Brazil closes three-day technical meeting on sports integrity

The Brazilian government concluded the II National Technical Meeting on Combating Sports Results Manipulation in Brasília.

The three-day event brought together the Ministries of Finance, Sport and Justice and consolidated the main interinstitutional forum for sports integrity policy.

A highlight was the announcement of a suspicious betting analysis system developed by the Federal Police, designed to organise strategic data and support complex fraud investigations.

The government also launched the second edition of the National Manual on Combating Sports Results Manipulation.

The formalisation of the National Prevention and Anti-Manipulation Policy (Portaria 1/2026) was presented as a concrete output of the working group.

Secretary Daniele Cardoso said the measure turns integrity into a state public policy.

The meeting also announced the first distance-learning course on the topic from the National Police Academy.

The presence of Federal Police Director-General Andrei Rodrigues and representatives from UNODC underlined the international dimension of the cooperation framework.

ANJL questions Desenrola 2 block and points to contradictions

A debtor with R$20,000 in credit card debt who bets R$50 per month will be blocked from licensed betting platforms under Desenrola 2, but will retain access to banks and finance companies charging even higher interest rates.

That asymmetry is at the centre of the critique from the Associação Nacional de Jogos e Loterias (ANJL), which represents licensed betting operators in Brazil.

The association acknowledges the government’s intent but flags what it calls “extremely relevant” contradictions.

Studies from Pay4Fun and LCA Consultoria indicate that betting expenditure is not among the main drivers of household debt in Brazil.

The primary causes, the ANJL argues, are the revolving credit card and overdraft interest rates that Desenrola 2 does not restrict.

The association’s most concrete concern is operational: bettors blocked on the 84 licensed platforms are likely to migrate to the thousands of illegal sites still operating in the country.

This would strengthen a segment with no commitment to the financial or mental health of users.

The ANJL says it supports measures that combat the perception of betting as easy money or investment.

Its position is that such initiatives must be proportional to the real causes of household indebtedness.

Latin American iGaming lawyers make their mark at the world’s most important gaming law conference

A panel featuring five gaming law specialists from five countries was one of the highlights of the International Masters of Gaming Law (IMGL) Spring Conference, held April 29 to May 1 at the Ritz Carlton Pentagon City, in Arlington, Virginia.

The IMGL is an invitation-only association of 300+ members, including private practice attorneys, Chief Legal Officers of the world’s largest gaming firms, and advisors to national regulators.

Its biannual conferences are considered the premier forum for intellectual exchange and networking in global gaming law.

Neil Montgomery, from Montgomery, one of the most recognised names in iGaming law across the region.

They shared the panel with Tomás Enrique García Botta, Luis Portela de Carvalho, Jaime Rivera-Emmanuelli and Juan Camilo Carrasco.

They were representing Argentina, Portugal, Puerto Rico and Colombia, respectively.

Montgomery described the reception as strong: “Very pleased to see the panel I spoke on being acclaimed by those watching,” he said after the closing session.

“This was a great conference. Thanks to the organizers for another impeccable experience. See you next in Paris.”

The prominence of a Latin American bloc at IMGL reflects the region’s growing regulatory weight in the global debate.

Brazil, Colombia and Argentina are home to some of the most active licensing processes in the world over the past 24 months.

Their legal specialists are now claiming space in forums historically dominated by European and North American voices.

The next IMGL conference takes place in Paris.

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