Africa
Dates and new qualification pathway confirmed as Rugby World Cup Sevens 2022 looks to inspire a new generation of rugby fans
Rugby World Cup Sevens 2022 to take place from 9-11 September, 2022; New striking RWC Sevens 2022 brand and RWCSevens.com website unveiled; RWC Sevens 2022 will be contested by 24 men’s and 16 women’s teams; New qualification process will see non-qualified teams qualify only through regional competitions; 16 men’s places and 11 women’s places available for non-qualified teams; South Africa’s women secure automatic qualification as tournament hosts.
World Rugby (www.World.rugby) and hosts South Africa Rugby today confirmed Rugby World Cup Sevens 2022 in Cape Town will take place from 9-11 September, 2022.
The eighth edition is the first to be hosted in Africa with organisers anticipating a very special and record-breaking event at the iconic 57,654 capacity Cape Town Stadium.
Rugby World Cup Sevens 2022 will be contested by 24 men’s and 16 women’s teams.
The top eight men’s teams and top four women’s teams from the hugely successful RWC Sevens 2018 in San Francisco, USA, have already secured automatic qualification for the tournament in 2022.
The qualified teams for the men’s event are defending champions New Zealand, England, South Africa Fiji, Argentina, USA, France, Scotland, while defending champions New Zealand, France, Australia and USA have already booked their tickets to the women’s event in Cape Town. South Africa’s women will join them as the host nation.
Teams that have not qualified automatically will do so via their respective regional tournaments held in Europe, Oceania, Asia, North America, South America, and Africa. With 16 places available in the men’s tournament and 11 in the women’s from regional competitions.
The HSBC World Rugby Sevens Series will no longer form part of the qualification pathway for Rugby World Cup Sevens. Regional qualification is expected to start in August of this year with further details to be announced at a later stage.
World Rugby Chairman Sir Bill Beaumont said: “We are delighted to announce the tournament dates for Rugby World Cup Sevens 2022 alongside the unveiling of a striking new brand that truly captures the unique, fun and carnival spirit of the tournament.
“This is an exciting time for rugby sevens with less than 70 days to go until the upcoming Olympic Games in Tokyo and now with Rugby World Cup Sevens 2022 also on the horizon. South Africa has a rich history in hosting world-class international rugby sevens events, and we anticipate that Rugby World Cup Sevens 2022 will once again raise the bar for this unique tournament and be like no other.”
“South African rugby is eager to turn the vibrancy of this new brand into the vibrancy of a packed live event where we can showcase both our country and our passion for the sport,” said Mr Mark Alexander, president of SA Rugby. “This will be the first senior World Cup we have hosted since 1995 and we are determined to make it as special in its own way.
“The HSBC Cape Town Sevens has established itself as a major must-see event on our national sporting calendar, but we will be taking Rugby World Cup Sevens 2022 to the next level.”
Alongside confirmation of the dates and new qualification pathway, the bespoke tournament brand, developed by World Rugby and SA Rugby, has also been unveiled.
The striking brand radiates unity, energy and passion and celebrates the spirit of rugby sevens that will ignite Cape Town’s finest rugby stage, as the top men’s and women’s teams from around the world compete to be crowned world champions.
World Rugby Chief Marketing Officer Marissa Pace today said “Our goal is to ignite Rugby World Cup Sevens 2022 with a bold event mark, reflecting the fast pace and dynamic play of Sevens, but also the vibrancy of Cape Town and South Africa. With Table Mountain at the heart of the new logo, our team has also included elements within to represent both the event year and the iconic Cape Town Stadium. We look forward to watching the brand come to life via our partners and hosts South Africa Rugby.”
The tournament is expected to build on the massively successful 2018 edition hosted at AT&T Park in San Francisco, which attracted record attendance for a rugby event in the USA with a total attendance of more than 100,000 fans.
In addition, RWC Sevens 2018 attracted cumulative domestic and global broadcast audiences of more than 24 million and 31 million viewers respectively, which included a record-breaking live broadcast audience of 1.7 million on its final day. The tournament also leveraged 22.5 million social media video views on World Rugby channels over the course of the event.
Details of the ticket sales launch will be announced later this year.
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Supplier takes Stand A05 in Nairobi on May 4–5, pitching pre-built tournament betting tools and discounted onboarding for new partners.
BetConstruct AI said it will exhibit at iGaming Afrika on May 4–5 in Nairobi, Kenya, at Stand A05.
The company said its main focus at the event will be a “Best Sportsbook for the World Cup 2026” package, supported by “Special Bets, Powerfull and Bet on League.” BetConstruct AI said the tools are designed to help operators run World Cup activations “with zero additional development required.”
For the World Cup activation, the supplier is also advertising commercial incentives for new partners. BetConstruct AI said new partners receive a 65% platform setup discount “applied immediately,” plus “100% Core Suite Access” for the first three months, followed by “65% off for 4-12 months.” It added that third-party tools are “51% off for 3 months.”
Beyond the tournament pitch, BetConstruct AI said it will present its wider iGaming ecosystem, including Sportsbook Platform, Casino Platform, Affiliate Ecosystem, Retail Solutions, and its AI suite. The company said its Sportsbook Platform provides “over 140,000 pre-match events and 12,000+ monthly esports live events,” and that its Casino Platform integrates “350+ providers via a unified aggregation API.”
BetConstruct AI said its AI suite includes CRM AI, Umbrella AI, AI Game Recommendation System, and Betting Mate AI, covering functions such as churn prediction, risk management, real-time personalisation, and conversational betting. It also said its Retail Solutions show how operators can connect land-based and digital channels for an omnichannel setup.
- BetConstruct (official website); https://www.betconstruct.com/ Company reference page for product portfolio and event announcements.
- iGaming Afrika (event information); https://igamingafrika.com/ Confirms dates, location, and exhibitor details for the conference.
- FIFA World Cup 2026 (official site); https://www.fifa.com/fifaplus/en/tournaments/mens/worldcup/canadamexicousa2026 Authoritative background on the tournament referenced in the supplier’s activation pitch.
The post BetConstruct AI to present World Cup 2026 sportsbook offer at iGaming Afrika appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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