Latest News
GambleAware: New gambling prevalence methodology review published
GambleAware has today published commissioned research, authored by Professor Patrick Sturgis and Professor Jouni Kuha of the London School of Economics, which investigates how methodological differences between surveys affect the accuracy of estimates of gambling harms. The research was commissioned following a 2019 YouGov study which found substantially higher rates of gambling harms across Great Britain than had previously been reported by the 2016 and 2018 Health Surveys for England.
The research was commissioned to identify the best way to determine gambling participation and prevalence of gambling harms in Great Britain and to develop a better understanding of how methodological factors might account for the differences between the results of the YouGov study and the Health Survey for England’s results. The surveys reviewed in the report produced widely varying estimates of ‘problem gambling’[1] in Great Britain, indicated by a PGSI score[2] of 8+, ranging from 0.7% to 2.4% of adults.
The research reviewed eight different surveys into gambling participation and prevalence of gambling harms to identify differences in results and what causes them. The key finding is that surveys using predominantly, or exclusively online self-completion responses produce consistently higher estimates of gambling harm compared to surveys which use paper self-completion techniques as part of a face-to-face interview.
The primary cause of this discrepancy was found to be selection bias in online surveys. Selection bias in this instance refers to the fact that online surveys skew towards people who are comfortable using online technologies and who use the internet regularly. These people are also more likely to be online and frequent gamblers, meaning online surveys tend to over-estimate gambling harm.
Given these findings, the researchers shared the following recommendations for future prevalence surveys:
- Given the high and rising cost of in person surveys, measurement of gambling prevalence and harm should move to online surveying.
- The move to online interviewing should be combined with a programme of methodological testing and development to mitigate selection bias.
- In person surveying should not be ceased completely; probability sampling and face-to-face interviewing should be used to provide periodic benchmarks.
GambleAware commissioned this study to better understand the true demand for treatment and support for gambling harms across Great Britain and will use the findings of this study to inform and direct the future Annual Great Britain Treatment and Support surveys. Data from the surveys will continue to be used to update GambleAware’s interactive maps, which show in visual format the prevalence of gambling participation and harms at local authority and ward level across Great Britain.
Professor Patrick Sturgis, Department of Methodology at the London School of Economics, said: “Our research has found that online surveys tend to systematically overestimate the prevalence of gambling harm compared to face-to-face interview surveys. However, given the very high and rising cost of in person surveying, and the limits this places on sample size and the frequency of surveys, we recommend a shift to predominantly online data collection in future, supplemented by periodic in person benchmarks.”
Alison Clare, Research, Information and Knowledge Director at GambleAware, said: “We want our prevention, treatment, and support commissioning to be informed by the best available evidence, and having survey data we can be confident in, within the constraints of data collection in an increasingly online world, is key. GambleAware’s annual GB Treatment & Support survey is an important tool in building a picture of the stated demand for gambling harms support and treatment, and of the services, capacity and capability needed across Great Britain to meet that demand.
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Latest News
QTech Games adds UU Slots content in new supplier deal
Partnership integrates UU Slots’ e-Games and slots catalogue into QTech’s aggregation platform for operator customers.
QTech Games has signed a new content partnership with UU Slots, adding the supplier’s slots and e-Games catalogue to QTech’s aggregation platform for its operator customers.
QTech said the integration brings titles including Bonanza Wilds Party, Golden Aztec Multiways, Ultimate Ace, Bolt of Olympus and the Mahjong Wilds series to its platform distribution.
UU Slots’ Board of Directors commented: “QTech is a natural habitat for our superior digital content. We are widening our scope across developing regions and their market-leading platform provides a flexible gateway to some previously overlooked regions.
“Operators are invited to take a dive deep into UU Slots’ vast ocean of slot games. Tailored for enthusiasts, our mobile slot game collection offers unparalleled gaming experiences, and we can’t wait to see how these titles now perform outside of our home territories.”
Philip Doftvik, QTech Games’ CEO, said: “It’s another welcome validation of our platform’s diversity to have integrated more premium content from UU Slots. They’re a dynamic supplier that offers some exciting localised games, which have long reigned supreme in Eastern markets. With their flagship features and adrenaline-packed gameplay, we’re now confident of taking this portfolio into new markets, continuing to raise the bar and shape a fresh experience for global players who, in many cases, will be new to the immersive worlds of UU Slots.”
The post QTech Games adds UU Slots content in new supplier deal appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Conferences
Private London Forum Connecting iGaming Leaders, Investors and Advisers on Growth and M&A
London’s status as a key global financial centre will serve as the backdrop to the launch of the industry’s first World Gaming M&A Summit (WGM&A). Taking place on 1 July and serving as the curtain raiser to iGB L!VE, the WGM&A represents the only dedicated forum for corporate development officers and M&A advisors working in iGaming.
The WorldGaming M&A Summit brings a dedicated focus on mergers and acquisitions in iGaming. Convening leadership from public and private operators alongside sector-focused investment banks, legal advisers and corporate finance specialists, attendees will benefit from a highly targeted opportunity to engage with key decision-makers, originate deal flow, assess strategic fit and gain insights from active market participants.
The event provides direct access to London’s deep sector expertise built over decades of transactions and its unparalleled ecosystem of strategic acquirers, potential targets, leading advisory firms and business leaders across the M&A value chain.
Industry expert and WorldGaming chairman Michael Caselli stated: “M&A is a business imperative in the current iGaming landscape and this event features insights from sector-specialist advisers and industry leaders including Morgan Stanley’s Laurence Hopkins and Paolo Della Rovere, and Bally’s Robeson Reeves.
“Also featuring strategic intent sessions, industry leaders will host round tables to explain their growth theses, define their M&A criteria and share their business’ vision for consolidation and growth. Following the sessions attendees are invited to the M&A Summit cocktail reception and dinner where conversations will continue and deals will be cemented.”
Explaining the background to the Tier 1 event, World Gaming managing director Stuart Hunter said: “Legislative and fiscal developments, including the increase in UK gaming taxes which were announced by the government in the November 2025 budget, evolving European regulations and wider global legislative adjustments, have prompted the introduction of the World Gaming M&A Summit.
“The WGM&A is part of a broader programme of business-critical events taking place at iGB L!VE. With so many investors and decision makers based in London, iGB L!VE is closer to the people who are critical to the future development of the iGaming industry.”
In order to maintain a focused, high-level attendance, the WorldGaming M&A Summit is limiting its attendance and tickets are by application only. Applicants should be actively seeking strategic partnerships or be an experienced adviser in the sector. Applications are being accepted at igblive.com/igb-live-ma-summit.
The post Private London Forum Connecting iGaming Leaders, Investors and Advisers on Growth and M&A appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
asia-pacific
Groove shortlisted for Best Aggregator at SiGMA Asia Awards 2026
Groove has been named a finalist for Best Aggregator 2026 at the SiGMA Asia Awards, with the ceremony scheduled for 2 June 2026 at the SMX Convention Centre Manila during the SiGMA Asia Summit.
The shortlist was announced by Global Gaming Insider, according to the company. Groove said its platform aggregates more than 15,000 games from over 150 providers via a single API.
Giusy Campo, Business Development Director at Groove, said: “This shortlist is external recognition of a truth we already feel internally: Groove is moving at a different pace. Asia is not a single market, it is a collection of distinct regulatory environments, player behaviours, and partnership opportunities”
Campo added: “Our platform is built to respect that complexity, not smooth it over. Being named a finalist for Best Aggregator tells us that our approach; deep integration, localised content strategies, and commercial precision; is resonating with the operators who matter most in this region. We are not just bringing games to Asia. We are bringing a roadmap for sustainable growth.”
Yahale Meltzer, Co-Founder and CEO of Groove, said: “The aggregation space is crowded. Differentiation is everything. This nomination confirms that our vision, transforming aggregation from a commodity into a strategic growth discipline, is taking hold.” He added: “Operators across Asia are no longer asking for just volume or speed. They are asking for structural resilience, data intelligence, and a partner who can execute across fragmented regulatory landscapes with precision. Groove delivers that. To be recognised alongside the best in Asia is a privilege, but the real work continues in Manila and beyond. We are here to win, not just awards, but the trust of the operators who build their businesses on our platform.”
The post Groove shortlisted for Best Aggregator at SiGMA Asia Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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