eSports
Tinkoff became an EPIC League partner
Tinkoff became a partner of the third season of the EPIC League Dota 2 tournament.
As part of the partnership, the brand’s product will be seamlessly integrated into the virtual world and media space of EPIC League: integration of various formats into broadcasts, branded highlights and banners, as well as a chatbot with promo information about the Tinkoff ALL GAMES debit card.
The ALL Games debit card was designed specifically for gamers. Cardholders receive bonuses when buying equipment, software and video games in electronics stores — 1.5% of the purchase amount, increased bonuses for purchases in game stores and online platforms of game publishers such as PlayStation Network, Xbox Games Store, Nintendo eShop, Steam, Battle.net, Origin, Xsolla, and GOG.com — 3% of the purchase amount, as well as 1.5% cash back bonuses for entertainment, transport, cafes and bars, and 1% — for all other purchases on the card. You can also place your game nickname on it.
Alexander Bro, Head of the Tinkoff Partner Programs Department: “We have a wealth of experience in both participating as a sponsor and organizing our own Dota 2 tournaments and, in our opinion, an ideal product for the gaming audience. Today we are pleased to announce that we will become partners of the EPIC League. We are sure that the matches of the tournament will be rich in bright moments, and our card will please gamers with a pleasant cashback on video games, software, hardware and other necessary purchases.”
Sergey Barkhudaryan, Commercial Director, ESforce Holding: “We welcome Tinkoff among our tournament partners. This is not our first experience of working together. We are happy to work with a company that is seriously interested in the development of esports. We are confident that the third season of EPIC League will open a new exciting page in this story.”
The first division play-off matches will be held from March 14 to 21 in Bo3 format, the final games of the tournament will be held in Bo5 format. The EPIC League Second Division play-offs will take place between March 15 and 21, 2021, with all games played in the Bo3 format. During the play-offs the teams of the first division will draw $85,000, and the teams of the second division — $15,000, respectively.
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eSports
Kambi and Abios Join ESIC as Anti-Corruption Supporters
The Esports Integrity Commission (ESIC) has announced Kambi and Abios, its esports data subsidiary, as new ESIC Anti-Corruption Supporters. This partnership signals the alignment of Kambi’s longstanding commitment to corporate probity and sports integrity with ESIC’s ongoing battle against match-fixing and corruption in esports.
Kambi and Abios join a distinguished class of other Anti-Corruption Supporter stakeholders who have historically worked with ESIC to ensure that attacks against the competitive integrity of esports competition are appropriately reported and dealt with. Anti-Corruption Supporters assist ESIC in investigating suspicious betting activity, supporting ESIC’s broader mission to combat cheating and betting fraud in the esports industry. Kambi and Abios’ entrance into the Anti-Corruption Supporter class will see the entities actively work with ESIC to assist in ESIC’s mission to disrupt, prevent, investigate and prosecute all attempts to compromise competitive integrity in esport competition.
Abios’ Managing Director and Founder, Anton Janér, commented: “Our mission at Abios has always been to enable the sustainable growth of esports. As such, we’re incredibly excited to join ESIC in their mission to future-proof esports through combatting match-fixing and other integrity-related malpractices. Fair play is a crucial component in ensuring the viability of esports as a long-term community and investment and we hope to be able to support the industry together with ESIC going forward.”
Stephen Hanna, ESIC’s Chief Executive Officer, commented: “We are pleased to welcome Kambi and Abios as Anti-Corruption Supporters. Kambi and Abios are well trusted and recognised operators in their respective industries, and their entrance into the Anti-Corruption Supporter class of ESIC membership emphasises their shared commitment to upholding the highest standards of integrity and fair play within the esports industry.”
The post Kambi and Abios Join ESIC as Anti-Corruption Supporters appeared first on European Gaming Industry News.
eSports
Tundra Esports Announces New Official Supplier Partnership with Gladiator PC
Tundra Esports, The International 11 Champions and a leading competitive esports team playing in Dota 2, proudly announces a game-changing collaboration with Gladiator PC, a pioneer in high-performance gaming technology as their Official Supplier.
The post Tundra Esports Announces New Official Supplier Partnership with Gladiator PC appeared first on European Gaming Industry News.
Arnold Hur
Gen.G Acquires League of Legends Data Analytics Platform YOUR.GG
Global esports organization Gen.G announced their acquisition of YOUR.GG, a data analysis and networking platform for League of Legends players. This partnership comes as a new method for Gen.G to enhance the Gen.G Global Academy experience for students in the program. Gen.G is the first global esports academy equipped with such advanced analytical tools to help expand their offering to players looking to improve their game to a professional level.
“Over the last few years, we’ve been hard at work pioneering what is now the world’s largest esports academy. With over 10,000 students having gone through our curriculum, we see the clear need to develop better tools that gamers, coaches, and parents need to create the best gamers possible. YOUR.GG’s best-in-class data, technology and analytics combined with millions of hours of our professional and academy student coaching will be able to unlock the next generations of esports tools that can help realize the true potential of every student and pro in our program,” Arnold Hur, CEO of Gen.G, said.
This acquisition underscores the importance of data and analytics in developing and refining esports talent, a core principle at Gen.G. YOUR.GG will power both its pro team players and its academy students with data-driven tools and reports to foster growth and provide better insight into scouting for new talent.
“We plan to pioneer a shift in how talent is developed and measured in esports. By developing a tool that will bring a level of analysis and precision to esports that mirrors the most sophisticated training environments in traditional sports. We want to take a holistic approach to measure not just the data within the game, but how a student responds to coaching and feedback,” Min Chang Cha, Founder of YOUR.GG and current VP of Technology at Gen.G, said.
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