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game.tv launches new campaign #GrowingStronger to encourage growing female gamers in India this International Women’s day

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game.tv, the AI-powered mobile esports platform, has announced a new campaign ‘#GrowingStronger’ signifying the growing female mobile gaming segment in the country. The company launched a special season of the ‘Divas Scrim Wars’ tournament with a ₹50k pool prize aiming to amplify participation from Indian female gamers along with hosting a virtual women-only panel discussion with some of the biggest names in the esports gaming space. The mobile esports platform has also scheduled casting auditions for female gamers and streamers for its upcoming Divas Scrim Wars season. The power packed Women’s week is one step towards the company’s commitment to cater to the growing female gamer segment in India.

Commenting on the initiatives, Rosen Sharma, CEO game.tv says, “India has a vast pool of talented female gamers, casters who are waiting for a platform to help them spread their wings into the world of esports and mobile gaming. We are committed to enabling and empowering the growing female gaming segment in India and #GrowingStronger campaign is the right step to honor these gamers this Women’s day. The female gamers here are just getting started, and we are excited to be leading their way.”

Divas Scrim Wars is one of many unique community-based tournaments by game.tv. It was created with the sole purpose of engaging and empowering the growing female gaming community in India. Divas Scrim Wars is currently in it’s 32nd Season. Tournament entries have begun with the Women’s Day special finale scheduled for 08th March. The mobile esports platform also plans to host a special women-only panel discussion on a YouTube livestream on 06th March talking about ‘Women in Gaming: Growing Stronger’ featuring top female gamers including Soneeta – Nepal’s leading Free Fire content creator with 3.8 million subscribers on YouTube. Winners of the prize pool will be announced on 09th March. Casting registrations will be open from 04th March, where aspiring female gaming commentators can take a shot at making their dreams a reality. Winners to be announced on 07th March.

Working with game.tv on the initiative, YouTuber Sunita Thapa Magar popularly known as Sooneeta says, “We are happy to work with game.tv who have constantly supported the female gaming segment and this Women’s Day is no exception. Giving women a larger platform to discuss the future of our industry while being a part of it and earn from it is something that will only help the segment grow. We hope to see many such initiatives in the future that will help us create our mark in the Indian esports industry.”

Watch the panel discussion ‘Women in Gaming: Growing Stronger’ and live matches from the Divas Scrim Wars on the CriticalX Free Fire YouTube Channel . Enroll yourself for casting auditions on the CRX Discord server and follow game.tv on Instagram to keep an eye out for #GrowingStronger on any and all updates on Women’s week at game.tv

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Totogaming.am Adds SPRIBE’s Aviator in Long-Awaited Release

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Aviator is SPRIBE’s top crash game, launched in 2019. In this rapid and vibrant setup, the payout multiplier rises as the plane ascends, with players individually choosing when to cash out by pressing the “Cashout” button.
To enhance the launch of this already iconic game in the Armenian market, Totogaming kicked off an innovative teaser campaign, allowing 10 users to win a private flight for three.

“We wanted our users to experience the emotions, dynamics, and uniqueness of the Aviator game not only on the platform, but also in real life. This idea became the foundation of the teaser campaign, which resulted in a successful launch and strong interest from players,” said Victorya Harutyunyan, Head of Product Marketing at Totogaming.

“Launching Aviator on Totogaming is an important milestone for SPRIBE in the Armenian market. This partnership allows us to bring our flagship crash game to a highly engaged local audience, while ensuring the premium level of experience that players worldwide expect from Aviator. We value Totogaming’s commitment to innovation and are delighted to see such a strong reception from players from day one,” said Taras Kozovit, Head of Business Development at SPRIBE.

SPRIBE’s Aviator is solely offered on Totogaming in the Armenian market, underscoring the company’s commitment to broadening its selection with internationally acclaimed games while providing unique experiences to its local players.

The post Totogaming.am Adds SPRIBE’s Aviator in Long-Awaited Release appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Akshat Rathee

Indian Esports 2026: Strategic Growth and the Asian Games Milestone

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The Indian esports landscape is transitioning from a period of rapid “spectacle” growth to a phase defined by lasting institutional structure. Following the implementation of the Promotion and Regulation of Online Gaming Act (PROGA), 2026 is set to be the year where regulatory clarity, international competition, and domestic grassroots development converge.

 

The Impact of PROGA: Policy into Practice

The Promotion and Regulation of Online Gaming Act (PROGA), signed into law in August 2025, has officially moved from policy to practice. Its primary contribution to 2026 is the explicit separation of esports from money-based gaming.

  • Legitimacy: By categorizing esports as a legitimate competitive pursuit, PROGA has unlocked state-level adoption and cleared the way for schools and colleges to integrate gaming into their sports frameworks.

  • Commercial Confidence: With a clear regulatory environment, brands in sectors like FMCG, automotive, and BFSI are now viewing esports as a stable, long-term youth engagement platform rather than a risky experiment.

  • Athlete Pathways: PROGA facilitates the creation of standardized national registries for athletes, ensuring that competitive integrity is maintained across grassroots and professional tiers.

The Asian Games 2026: A Global Stage

The Asian Games 2026 in Aichi and Nagoya, Japan, serves as the most critical milestone for the ecosystem this year.

  • Medal Status: Esports will feature as a full medal event with 11 confirmed titles, including League of Legends, PUBG Mobile (Asian Games Version), and Pokémon UNITE.

  • Indian Prospects: India’s best historical result (quarter-finals in League of Legends at Hangzhou) has set a high bar. For 2026, the focus has shifted toward high-performance training camps and long-term athlete mentorship to secure a podium finish.

  • Multi-Sport Integration: Participation alongside traditional athletes reinforces the narrative that esports is a viable professional career, further encouraging government investment through schemes like Khelo India.

Market Evolution and Key Trends

The Indian gaming market is projected to reach approximately $5.02 billion in 2026, driven by a massive player base exceeding 500 million gamers.

Trend Impact in 2026
Mobile Dominance Over 95% of the market remains mobile-first, fueled by 5G expansion and affordable hardware.
Beyond BGMI 2026 is seeing a push to diversify the market into fighting games, sports simulations, and PC titles to avoid “one-title dependency.”
Monetization Shift Revenue is shifting from pure advertising toward battle passes, subscription models, and in-game progression.
Tier II & III Growth Most new user acquisition is coming from smaller cities, demanding more vernacular and localized content.

The post Indian Esports 2026: Strategic Growth and the Asian Games Milestone appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Insurgence Gaming Company Introduces La Imperia, a Community-First All-Female VALORANT Tournament

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La Imperia, a new all-female esports IP by The Insurgence Gaming Company, will make its competitive debut this month with an online VALORANT invitational tournament running from December 19 to 21, 2025. Designed as a visibility-first platform for women competitors, the event brings together four invited Indian teams for a three-day broadcast competition.

La Imperia marks the inaugural tournament by the Insurgence Gaming Company, a newly founded esports company led by Jasper Shabin, who previously served as a poject manager at Skyesports. Positioning itself as a community-first tournament operator, the Insurgence Gaming Company aims to refocus attention on grassroots competition and long-term ecosystem building at a time when entry-level and women-led esports pathways remain limited.

The tournament will be played in VALORANT and feature a round-robin group stage followed by single-elimination playoffs, culminating in a BO5 Grand Final. All matches across the three days will be broadcast live on YouTube, along with additional watch-parties.

The four invited teams competing at La Imperia include Huntrix, Sin Sisters, Plushie Gang and MyKil. All teams feature all-female rosters, aligning with La Imperia’s positioning as a dedicated women’s esports IP.

Broadcast production for the event will be handled by Momentum Gaming, serving as the official Broadcast Partner. The on-air talent lineup includes Star Tania, Nekroz, Odawg, and Hikari Jane, who will guide viewers through the tournament across all three days.

Beyond competition, La Imperia is also placing emphasis on player well-being. Sattva by Pallavi joins the tournament as the Mental Health Partner, integrating conversations around mental health and holistic wellness into the event’s broadcast and content output. The partnership reflects a growing recognition of sustainability and mental resilience within competitive gaming environments.

Speaking on the launch, Jasper Shabin, Founder of The Insurgence Gaming Company, said: “La Imperia is built to be a visibility platform first. There is no shortage of talent in the women’s VALORANT scene, but there are very few consistent stages where that talent can be seen, supported, and taken seriously. With the Insurgence Gaming Company, we want to return focus to grassroots competition and create formats that players can grow with, not just compete in once.”

The tournament carries an INR 15,000 prize pool, with the primary focus placed on competitive exposure, broadcast quality, and long-term ecosystem value rather than one-off incentives.

With its inaugural edition, La Imperia sets the foundation for a new women-led esports property in India—one that combines structured competition, professional broadcast standards, and a community-first philosophy.

The post Insurgence Gaming Company Introduces La Imperia, a Community-First All-Female VALORANT Tournament appeared first on Gaming and Gambling Industry Newsroom.

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