Latest News
Danske Spil latest to integrate Playtech’s leading Virtual Sports products
Popular betting content proven as standout 2020 revenue driver
Playtech Sports, the market-leading provider of omni-channel sports betting solutions, has taken its high performing in-house virtual sports portfolio live with Danske Spil.
Under the deal, Denmark’s national lottery and WLA member has integrated Playtech’s ultra-realistic content across its online platform.
Offering unique, simulation-based odds for virtual products – enabling players to study form and results, Danske Spil has selected eight of Playtech’s leading titles, spanning football, basketball, tennis, greyhound racing, horse racing, speedway, cycling and trotting.
Recognised as a key player favourite during last year’s absence of live sport, Playtech’s virtual games were created after a year-long process of advanced motion capture filming in the UK, and has established itself as a must-have revenue and engagement driver for 2021.
Delivered with a custom developed platform and a bespoke 24/7 betting schedule, Playtech Sports has fully tailored its product to suit the operator’s brand, providing an armoury of betting opportunities and content for the year ahead.
Already launched across GVC, OPAP and MansionBet’s online networks in 2020, Richard Andrew, Director of Virtual Sports at Playtech Sports, sees its latest partnership as testament to a hugely successful year for the product. He added:
“We’ve seen player engagement for our virtual sports outmatch even our most optimistic expectations in recent months, and we’re delighted to announce that Danske Spil has launched our innovative virtual sports portfolio.
“We’re thrilled to offer the industry’s most exciting simulation of live sports available with our latest collaboration. Danske Spil have customised the product specifically for their Danish players and we have no doubt it will prove to be a strong revenue driver and a firm player favourite.”
Pernille Mehl, CEO at Danske Lotteri Spil A/S added:
“We are pleased to launch a new product vertical in our product portfolio. It is a different product than the classic lottery, which hopefully can attract new customers to our business”.
Offering betting markets that mirror real sports with their popularity and high frequency game play, Playtech Sports plans to continue rolling out its latest Virtuals portfolio across the globe to all new and existing digital and retail customers.
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anti-quit challenge
HIPTHER Movement Launches the 2026 Run Challenge to Help Runners Stay Committed Beyond January
With the new year in full swing, HIPTHER Movement is kicking off its 2026 season with a fresh twist on its community-powered running challenges. From January 26 to April 5, the HIPTHER Movement: Anti-Quit Running Challenge will push runners to stay active and consistent well past the typical drop-off period in February.
Why This Challenge Matters
Every year, millions of runners lace up in January, but by early February, many resolutions fade. According to global fitness statistics, over 70% of runners abandon their goals before spring.
HIPTHER is taking a different approach — by creating a challenge designed specifically for this dropout window, promoting long-term consistency and fun competition in a supportive, global community.
A Two-Tier Challenge to Make It Fair and Fun
To make things even more exciting and inclusive, the 2026 running challenge introduces two separate leaderboards:
1. Tier 1 – “The Titans”
This is where the top 10 runners from previous editions will battle it out. These are the athletes who consistently top the weekly charts and push the boundaries of mileage. It’s a high-stakes leaderboard for elite-level fun and endurance.
2. Tier 2 – “The Momentum Makers”
The rest of the community – from weekend joggers to returning runners – will compete in their own leaderboard. This tier is about building momentum, staying motivated, and celebrating personal bests – no matter the distance.
“We’ve seen the same five to ten names dominate the top spots, which is amazing – but we wanted to give everyone else a space to thrive, especially newer members or those coming back from injury or burnout,” says Zoltan Tundik, Co-Founder of HIPTHER.
Challenge Period: January 26 – April 5, 2026
Participants can log their runs via Strava and automatically appear in the weekly leaderboard updates published across HIPTHER’s channels.
How to Join
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Already a member of the HIPTHER Run Club on Strava? You’re automatically enrolled.
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Not yet in the club? Join here – it’s free and open to all.
Weekly Highlights, Spotlights & Prizes
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Weekly shout-outs for standout performances
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Surprise giveaways for participation, not just podiums
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Social media badges & stickers for personal sharing
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Featured runners in the HIPTHER Talks Podcast and newsletters
No Dropouts This Time
The mission? To create a habit, not a spike. Runners who complete at least 8 weeks of the challenge will receive a virtual certificate and earn a chance to be featured in HIPTHER’s growing digital health and wellness community.
Don’t Worry, Cyclists: Your Time Comes This Summer
While this first 2026 challenge focuses on running, the HIPTHER Summer Ride-Off Challenge will return in June 2026, covering both road cycling and indoor sessions.
Final Word
Whether you’re a seasoned athlete or just getting back into running, this is your chance to be part of something bigger. The HIPTHER Movement isn’t just about leaderboards – it’s about consistency, community, and crushing that February slump.
Follow HIPTHER Movement on:
Let’s start strong — and stay strong. See you on the leaderboard!
The post HIPTHER Movement Launches the 2026 Run Challenge to Help Runners Stay Committed Beyond January appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
WinSpirit receives Special Recognition as Most Innovative Online Casino Operator
Online casino brand WinSpirit has received Special Recognition in the Most Innovative Online Casino Operator category at the European iGaming Awards, held on January 19 — a respected industry event celebrating excellence and innovation across the global iGaming sector.

Since launching in 2022, WinSpirit has rapidly gained attention for its dynamic approach to product development, player engagement, and platform growth. The brand blends innovative tools with entertainment-driven experiences, earning recognition from both users and the wider industry.
Over the past year, WinSpirit has introduced interactive formats like WinSpirit Stories and Threads, expanded its real-time Gift Shop loyalty system, and continued to invest in smart personalisation features. This has contributed to significant growth across key areas, including retention, session frequency, and VIP activity.
The award adds to the brand’s growing list of accolades, which already includes Rising Star (SBC Awards), Voice of the People (Casino Guru Awards), and World’s Best Online Casino (World Casino Awards). WinSpirit also maintains top-tier player ratings across major review platforms, including 4.6/5 on Trustpilot and 8.9/10 on AskGamblers.
With this Special Recognition from the European iGaming Awards, WinSpirit further reinforces its position as one of the most innovative and dynamic brands in modern online gaming — driven by rapid evolution and a clear player-first vision.
Casino Industry News
WinSpirit receives Special Recognition as Most Innovative Online Casino Operator
WinSpirit, the rapidly ascending online casino brand, has been awarded Special Recognition as the Most Innovative Online Casino Operator at the prestigious European iGaming Awards. The ceremony, held on January 19 in Barcelona, brought together the global iGaming elite to celebrate excellence, technical evolution, and industry-leading innovation.

Since its market debut in 2022, WinSpirit has carved out a distinct identity by prioritizing dynamic product development and immersive player engagement. This latest recognition highlights the brand’s successful efforts to merge cutting-edge technology with entertainment-driven user experiences.
Redefining Player Interaction
The award specifically acknowledges WinSpirit’s aggressive roadmap over the past twelve months. Key milestones that caught the judges’ attention include:
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Interactive Content Formats: The launch of WinSpirit Stories and Threads, which bring a social-media-inspired engagement layer to the gaming platform.
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Loyalty Evolution: The expansion of its real-time Gift Shop loyalty system, rewarding players with tangible value in a seamless, instant-access format.
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Smart Personalization: Continued investment in AI-driven personalization features that tailor the gaming environment to individual player preferences.
These innovations have driven measurable success for the brand, with WinSpirit reporting significant growth in player retention, session frequency, and activity within its VIP tiers.
A Growing Legacy of Excellence
This Special Recognition is the latest addition to a mounting trophy cabinet for the brand. WinSpirit’s previous accolades include:
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Rising Star (SBC Awards)
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Voice of the People (Casino Guru Awards)
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World’s Best Online Casino (World Casino Awards)
Beyond industry awards, the brand maintains exceptional standing with the players themselves, boasting a 4.6/5 rating on Trustpilot and an 8.9/10 on AskGamblers.
As WinSpirit moves into the remainder of 2026, the company reaffirms its “player-first” vision, positioning itself as a primary driver of the next generation of digital gaming.
The post WinSpirit receives Special Recognition as Most Innovative Online Casino Operator appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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