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Aspire Global Focuses On Sustainable Marketing With Rightlander.com
The leading iGaming supplier, Aspire Global, to use Rightlander’s advanced scanning technology to enhance detection of potential non-compliant content.
Aspire Global has partnered with Rightlander.com to boost responsible marketing measures. This partnership will contribute to the company’s sustainability commitment by providing a Products and Services offering that promotes responsible consumer behaviour.
Rightlander.com will provide Aspire Global with its technology- a comprehensive range of marketing scanning tools designed to stay on top of affiliate management and compliance. The software scans tens of millions of pages each month and follows every link to detect how the brand is being marketed. It analyses links, text, and images, reporting potentially non-compliant content, outdated offers, incorrect marketing assets, and harmful vocabulary.
Regulatory changes in key markets have increased the need for an agile and easy to use interface that continuously monitors marketing management by flagging potential violations. This is done by the ‘Compliance Monitor’ tool. In addition, the ‘PPC Monitor’ tool identifies ads that could be harmful to the brand.
Aspire Global is a provider of technology and managed services to B2C operators. One of the main tasks is to keep an active dialogue with partners, providing them with routines, tools, and support to manage marketing activities according to the company’s corporate policy for responsible marketing and advertisement.
Commenting on the partnership, Nicole Mitton, Head of Customer Success at Rightlander.com, said: “We are delighted to be working with Aspire Global, assisting them improve affiliate compliance management. Our technology makes it easy for our partners to clearly see publishers linking to their brands and notifies them of any violation that might occur. We look forward to working with Aspire Global in creating a safer gaming environment.”
Liesbeth Oost, Sustainability Manager at Aspire Global, said: “We believe that the future lies with those companies that can generate long-term profit from a business that promotes sustainable user behaviour throughout all parts of the business. Responsible marketing together with responsible gambling is at the core of providing that safe user experience. Therefore, we are continuously looking for ways to optimise the use of technology in our operations, such as through Rightlander’s tools, which contribute to a sustainable and safer gambling future.”
This partnership with Aspire Global comes hot on the heels of similar deals signed with Trustly, Footstock, Ellmount Gaming and Playtech.
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EPIC agree
Onrise and EPIC agree strategic partnership for gambling harm prevention
Onrise, the trusted mental health platform for athletes across the US, has entered a strategic partnership with EPIC Global Solutions, a leading consultancy in gambling harm prevention. The collaboration aims to enhance support services for athletes and coaches at professional and collegiate levels amid growing concerns around sports wagering and gambling-related risks.
EPIC Global Solutions brings expertise grounded in lived experience of gambling addiction. Through this partnership, EPIC will provide education and training—both face-to-face and digital—to supplement Onrise’s network of over 250 peer support experts. These services are designed to help sports organizations promote safer relationships with gambling products.
The Onrise platform already offers a comprehensive support system, including licensed therapists, psychiatric care, sports performance coaching, and retired athlete peer support, all delivered securely through one-on-one sessions with flexible scheduling.
Kim Quigley, Founder and CEO of Onrise, commented:
“Student-athletes live in a time where gambling and sport intertwine in so many ways, with significant wagering interest in collegiate sport. This partnership with EPIC Global Solutions is about getting in early, before a bet becomes a burden carried in silence. By pairing world-class gambling education with Onrise’s athlete-specific mental health care, we can spot risk sooner, intervene faster, and protect their health, future, and the team communities depending on them.”
Paul Buck, CEO of EPIC Global Solutions, added:
“This partnership arose from a shared alignment of values. Gambling and sports wagering is growing fast in the US, particularly in sports and college sectors. Together, we can provide stronger, athlete-focused support to promote mental health, wellbeing, and performance.”
The partnership coincides with Problem Gambling Awareness Month in the US, running throughout March to raise awareness of early identification and prevention of gambling-related harms.
The post Onrise and EPIC agree strategic partnership for gambling harm prevention appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Dota 2 Team
LEON Esports Expands its Partnership with GamerLegion to Include a Dota 2 Team
Online casino and sportsbook LEON has strengthened its esports involvement by extending its partnership with the organisation GamerLegion to cover the team’s North American Dota 2 roster.
Previously sponsoring GamerLegion’s Counter-Strike 2 team, LEON’s expanded collaboration marks the next step in the brand’s growing esports strategy.
GamerLegion’s Dota 2 squad, formed in late 2025, played its first official match on November 15th and is currently ranked approximately #17 globally. The team has already competed in major tournaments, including PGL Wallachia, DreamLeague, and BLAST Slam.
As part of the extended partnership, LEON and GamerLegion will introduce exclusive giveaways, fan activities, and collaborative content for the esports community, further strengthening engagement across both teams and their audiences.
The post LEON Esports Expands its Partnership with GamerLegion to Include a Dota 2 Team appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Colombian market
GoldenRace reinforces leadership in the Colombian market alongside Olympia Apuestas Virtuales
GoldenRace, a global leader in Virtual Sports and the first and only ACDV-certified provider in Colombia, has signed a partnership with Olympia Apuestas Virtuales. This collaboration expands GoldenRace’s footprint in the Colombian retail sector while raising standards for virtual gaming.
Colombia has long been a strategic market for GoldenRace, and its compliance with Coljuegos regulations ensures operators can run certified, fully transparent products. Olympia’s terminals now feature GoldenRace’s full virtual sports portfolio, demonstrating how advanced technology can seamlessly adapt to local legal and operational requirements. Since November 2025, Olympia has successfully deployed multiple terminals, highlighting growing player demand for fast, secure, and accessible gaming experiences.
GoldenRace virtual betting delivers instant excitement, with events every five minutes and betting options across football, horse racing, dog racing, motorcycling, and more. The platform requires minimal registration while offering immediate results, catering to players seeking quick, adrenaline-filled entertainment.
Martin Wachter, CEO and Founder of GoldenRace, commented:
“Our track record in Colombia has allowed us to understand what operators need and what players love. Partnering with Olympia lets us expand in the retail sector, bringing certified virtual games to physical points of sale where trust and immediacy are crucial.”
David Cadavid, Betting Coordinator at BetPlay and Olympia Casinos, added:
“This partnership is central to our diversification and growth strategy. Virtual betting represents both fast, accessible entertainment and a contribution to the national economy. GoldenRace’s certified products are a clear opportunity for innovation, development, and profitability in Colombia.”
The GoldenRace–Olympia alliance is set to continue transforming the virtual betting landscape in Colombia, offering players instant action while supporting sustainable business growth.
The post GoldenRace reinforces leadership in the Colombian market alongside Olympia Apuestas Virtuales appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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