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John Goodman Stars in Advertising Campaign for Slotomania
John Goodman’s newest role is his most unique to date.
The Hollywood star, currently starring in the hit HBO series The Righteous Gemstones, is scheduled to appear in a new advertising campaign for Slotomania as… a finger.
Here’s why…
A hilarious TV commercial, going out nationwide
Hollywood royalty John Goodman is starring in a hilarious new TV commercial for Slotomania – T he #1 Free Social Slots game in the world* and one of the top grossing apps in the Apple App Store and Google Store.
Animated as a talking finger, the star takes viewers through an average day in the dull and gloomy life of an index finger.
He’s endlessly tapped against a table, squashed against ‘boring buttons’ on a phone screen and ends up in many unpleasant situations. He even finds himself shoved inside a hairy nostril. John Goodman’s life as a finger is far from enjoyable.
But the situation isn’t hopeless – one download of Slotomania and life as a finger opens up to a new world of fun and enjoyment. “That, ladies and gentlemen, is excitement”, John Goodman proclaims, and no day is ever boring or repetitive again.
What is Slotomania?
Slotomania is the #1 Free Social Slots game in the world* that aims to provide its players with surprises and thrilling moments every single day.
Slotomania is a pioneering casino-themed game that offers daily entertainment and virtual prizes.
Players can increase their in-game loyalty benefits as they progress in the game.
Slotomania attracts 4 million players every month. confirming What makes Slotomania so popular is the fun, challenging and interactive gameplay. The game dedicates itself to providing daily excitement with thrilling moments. Daily excitement and making new friends are central to the Slotomania experience. As John Goodman’s character explains in the commercial, “you never know what will today spin”, from a “new free slot game” to a “new friend for life”.
The filming
The commercial was directed by Grammy Award Nominees Gal Muggia and Vania Heyman, most well-known for their work with major partners such as Apple, Nike and Coldplay for their music video “Up & Up”.
Filming the commercial with John Goodman was a unique experience for all involved as the cast and crew were treated to yet another entertaining performance from this much-loved actor.
The commercial will air across national broadcasting networks in the US starting October 5th 2020.
Speaking from the set, John Goodman said:
“It has been a lot of fun to film this commercial for Slotomania. I can definitely say this is a unique role in my career and the chance to act out a day in the life of an index finger was unforgettable! I really hope everyone enjoys the commercial and has as much fun as I did in filming it.”
Slotomania General Manager, Mickey Sonnino adds:
“I am very excited to finally share our new campaign for Slotomania. Slotomania has been an industry pioneer for over 10 years and we still have big plans for the future of our favorite game. We pride ourselves on creating a fun and exciting experience for our players every day and we are only getting started!”
SOURCE Playtika
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Premier iGaming Creative & Development Agency appoints Stefano as its new Marketing Director
Vegas Kings, the leading creative and development agency specializing in the iGaming and sports betting industry, is excited to welcome Catie Di Stefano as its new Marketing Director.
For nearly 30 years, Vegas Kings has been at the forefront of iGaming innovation, delivering high-converting creative design, seamless front-end development, and engaging content that enhances player conversion and retention. The agency has built a reputation as the go-to creative powerhouse for sports betting and casino brands worldwide.
“As the industry continues to evolve, so does the need for fresh, creative talent,” said Ashley Adir, CEO at Vegas Kings. “We’re excited to welcome Catie to the team. Her experience across B2B and B2C gaming, content marketing and digital transformation aligns perfectly with our mission to create industry-leading services for operators and providers alike.”
“Vegas Kings has been a trusted partner in the iGaming industry since 1998, and I’m honored to join a team that has such a strong reputation of consistently delivering top-tier creative and technical development,” said Di Stefano. “In such a competitive industry, having the right blend of engaging design, seamless integrations and strategic content is what makes the difference. I’m excited to showcase how Vegas Kings can further help brands stand out.”
As Vegas Kings continues to expand globally, the agency remains dedicated to helping operators maximize player engagement through expert-driven design, development, and content marketing strategies.
Di Stefano, who brings over a decade of gaming industry experience, will make her debut representing Vegas Kings at Next.io in New York in March 2025.
The post Vegas Kings Welcomes Catie Di Stefano as Vegas Queen appeared first on European Gaming Industry News.
Black Lagoon Games, an innovator in immersive gaming, has unveiled its game-changing Special Fire Jackpot ahead of SiGMA Africa in Cape Town.
The revolutionary Special Fire Jackpot puts life-changing prizes within reach for all players – even with minimal stakes. It has been designed to meet the evolving needs of African iGaming operators and diverse player demands. Engineered for fast loading speeds and low data consumption, the new functionalities are perfectly optimised for Africa’s mobile-first landscape.
It can be rolled out across a range of base game frameworks to boost payouts at different levels, according to operator preference. Black Lagoon Games’ jackpot increases engagement to extend player sessions, while allowing operators to minimise risk by configuring the jackpot value themselves.
Black Lagoon Games is pushing the boundaries of customisation with localised mechanics, a universal bet size, flexible RTP, and a range of under-the-hood innovations, transforming the gaming experience. Black Lagoon Games will be in Cape Town for SiGMA Africa from March 10th to March 12th.
Black Lagoon Games CCO, Jan Ridenfeldt, commented: “ICE Barcelona was incredible for us, but at SiGMA Africa, we’re bringing something truly game-changing. Black Lagoon’s revolutionary jackpot feature gives complete control to the operators and players. Flexibility and fairness are at the core of our design. No more one-size-fits-all mechanics. Let’s shake things up and redefine what tailored gaming looks like in Africa. Cape Town is where the future of localised jackpots begins – let’s talk!”
The post Black Lagoon Games unveils game-changing Special Fire Jackpot ahead of SiGMA Africa appeared first on European Gaming Industry News.
Spinomenal, the leading iGaming content provider, has grown its presence within the Dutch market after signing with operator Lucky7 Casino.
The content collaboration will ensure a rich selection of Spinomenal games which will join the Lucky7 Casino lobby, including 1 Reel, Baba Yaga, 4 Horsemen III, Wolf Fang – Golden Sands and Majestic Blue Panther. Lucky7 Casino will welcome these titles via the Finnplay platform.
Lior Shvartz, CEO for Spinomenal commented: “We’re extremely excited about this collaboration with Lucky7 Casino in the Dutch market, and we’re confident our games will contribute to its positive momentum and growth.”
Frank Loffeld, COO/CTO for Lucky7 Casino added: “We’ve long admired Spinomenal’s commitment to making highly engaging games and we know with full confidence these will be well received by our experienced players.”
The post Spinomenal strikes partnership with Lucky7 Casino appeared first on European Gaming Industry News.
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