Latest News
Parimatch becomes Official Betting Partner of LaLiga in the CIS region
Two-year agreement covers 15 territories in CIS and features event,
broadcast and marketing visibility
Parimatch, the global betting and technology company, today announces a two-year agreement with LaLiga, the top professional league in Spanish football, which will see it become the league’s Official Betting Partner in the Commonwealth of Independent States (CIS).
Parimatch will be LaLiga’s official betting partner across 15 territories in the CIS region. All events organised by LaLiga in the region will feature Parimatch branding in line with local permissions, displayed through 3D carpets during match broadcasts while its marketing will feature in the away matches for Atletico Madrid, FC Barcelona and Real Madrid.
Parimatch will also gain access to all LaLiga logos, emblems, trademarks and image rights for seven active players, to use across marketing materials. Two LaLiga legends will also support Parimatch PR and marketing events and will appear in Parimatch TV advertising campaigns for broadcast in the CIS region. In the future Pariamtch will also have access to LaLiga match tickets, which it will be able to offer as prizes and incentives for its players.
This partnership, which also includes the possibility of a one-year extension, will consolidate Parimatch’s leading brand position in the CIS region where the company already has 20% market share. Parimatch is one of the fastest growing bookmakers, known for forging partnerships which excite and attract sports fans across the spectrum, whether it be football, esports or UFC.
The agreement covers the following regions: Afghanistan, Armenia, Azerbaijan, Belarus, Estonia, Kazakhstan, Kyrgyzstan, Latvia, Lithuania, Moldova, Russia, Tajikistan, Turkmenistan, Ukraine and Uzbekistan.
Dmitriy Sergeev, CEO Parimatch CIS said: “This collaboration is strategically important for Parimatch and represents an opportunity for us to reach the loyal fanbase of one of the most popular football leagues in the world, whose players are some of the most iconic names in football today. This agreement will see our brand awareness increase not only in our key markets across the CIS, but also on a global level. LaLiga shares our commitment to the fan experience, so this partnership is a fantastic fit for us.”
Tamara Babits, Business Development Director Parimatch CIS: “At Parimatch, we are driven by our passion for sport and entertainment, so what better partner than one of the world’s most popular football leagues. We are so excited that our brand will now share the playing field with some of the greatest players in the sport today. We will work hard to build our both brands’ presence across the CIS together.”
Oscar Mayo, director of business, marketing and international development at LaLigaadded: Strong local partnerships are key to making deeper connections with our fans and growing our global presence. In the CIS, our following has increased significantly in recent years creating an audience that is keen to get closer to our competition. Parimatch shares our ambition to create world-class entertainment and is an ideal partner with which to continue this growth across the region.
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Week 41/2024 slot games releases
Here are this weeks latest slots releases compiled by European Gaming
PG Soft has released its Japanese-inspired slot, Oishi Delights. PG Soft’s Asian adventure transpires within a bright and celebratory festival atmosphere, surrounded by grand pagodas. The game sits within a 5-reel, 8-row layout featuring multipliers reaching as high as x1024.
TaDa Gaming invites players to dive deep into the underwater kingdom in Poseidon and experience a game like no other in this six rows, six reels plus bonus seventh multiplier reel slot. A treasure trove of features gives players access to Cascading Reels, Free Spins, Multipliers to 500x in the bonus game, the unique Elimination Round and 20,000x max bet win.
Nolimit City takes players back to the gritty arcades of the ’80s with their latest release, Brute Force. It’s a blast from the past, where Joshua and Jason square off against Hyper, the ruthless alien overlord hell-bent on Earth’s destruction. It’s pure arcade nostalgia, but with that signature Nolimit punch. Unlike some of Nolimit City’s more complex releases this year – Fire in the Hole 2, Loner or Kenneth Must Die. Brute Force dials it back, stripping away the complexity for a straightforward, old-school experience.
Play’n GO introduces Stepping Diamonds, the latest 5×3 sparkling addition to their diverse slot game portfolio. Stepping Diamonds invites players to enter a glamorous casino world filled with gleaming gems, classic fruit symbols, and a luxurious suite of animations. The game marries the timeless charm of traditional fruit machines with Play’n GO’s innovative gameplay, promising a captivating experience that appeals to both newcomers and seasoned slot enthusiasts.
Spinomenal has rekindled its Folktales series with the release of Fairytale Beauties 2. This fantastical journey stars Rapunzel, Cinderella, Belle from Beauty and the Beast and Princess Aurora the star of Sleeping Beauty. Each of the heroines has their own magical Free Spins feature that will trigger with three or more full-sized scattered free spins symbols. Every time players discover three or more Free Spins symbols, they will embark on the next consecutive quest in search of riches.
Gaming Corps is excited to announce the release of Lobster Hotspot 2: Even Hotter, the sequel to the hugely popular Lobster Hotpot. This exciting and vibrant underwater adventure invites players to dive back into the ocean’s depths in search of mouth-watering lobsters and huge prizes. With up to 10,000x the player’s stake up for grabs, this aquatic adventure teems with exciting awards and bonuses waiting to be discovered. The action unfolds across a 5-reel, 3-row grid, with 10 active paylines on every single spin
Make some noise for Howling for Gold, a brand-new online slot joining Booming Games’ ever evolving wolfpack this month. From 10th October, you’ll be able to sink your teeth into this fantastic 5×4 game – and you don’t even have to wait for the full moon to appear! Set to the backdrop of aurora borealis — or the Northern Lights to you and me — you’ll take to the reels, where a single spin can trigger anything between 6 and 15 mystery symbols. They’ll then appear anywhere, transforming into the same symbol, leading to big payouts. And that’s just one of the ways you can strike gold on this sparkling slot.
The post Week 41/2024 slot games releases appeared first on European Gaming Industry News.
Africa
Galaxsys Expands Its Presence in Africa by Partnering with Betika
Galaxsys, a leading provider of innovative gaming solutions, is excited to announce its strategic partnership with Betika, one of Africa’s premier sports betting platforms. This collaboration will allow Galaxsys to provide its rich portfolio of high-quality games to Betika, which boasts a large player base across multiple African markets including Kenya, Ghana, DRC and Tanzania, and has been a prominent operator since 2016.
Thanks to this exciting partnership, players in these key markets will gain access to over 30 engaging titles, including popular games such as Crash, Rocketon, Crasher, Cash Show, Starlight. This diverse portfolio blends skill-based and fast-paced games, offering a unique experience on Betika’s well-established and continually growing platform.
Teni Grigoryan, Chief Sales and Partner Management Officer at Galaxsys, expressed her enthusiasm about the collaboration: “We’re thrilled to team up with Betika, a major player in the African gaming scene. This partnership is a significant milestone for us as we expand into a region, we’ve been eager to connect with. Betika’s impressive reach across more than 10 African countries and its deep understanding of local player preferences make it the perfect partner. Together, we’re set to bring our innovative content to a broader audience and create something special for gamers across the continent.”
Betika’s Chief Product Officer, Peter Stagles also shared his satisfaction following the signing, stating, “Partnering with Galaxsys is an exciting opportunity for Betika as we continue to enhance our gaming offerings. Their innovative game portfolio perfectly complements our commitment to delivering exceptional experiences to our players. We are eager to bring these exciting new titles to our audience across Africa and look forward to a successful collaboration that will set new standards in the gaming industry.”
This partnership marks a pivotal moment for Galaxsys as it aligns with the company’s strategy to reach new audiences and soar to new heights in the African market. With Betika’s extensive experience and strong market position, both companies are poised for a successful journey ahead.
The post Galaxsys Expands Its Presence in Africa by Partnering with Betika appeared first on European Gaming Industry News.
Latest News
OKTO Announces Partnership with Octavian Lab
OKTO, a leading provider of payment solutions, has announced a partnership with Octavian Lab, a well-established online gaming platform provider in Italy. Octavian has integrated OKTO’s open-loop wallet solution, OKTO.WALLET, enabling all its operator partners to be ready for the new PVR-related decree. This launch is aligned with current and forthcoming regulatory requirements, reinforcing OKTO’s commitment to expanding its presence in Italy with secure, compliant and user-friendly payment innovations.
The OKTO.WALLET service empowers Octavian’s operator partners and their clientele with a frictionless payment experience, enabling instant deposits and withdrawals while maintaining full compliance with Italy’s stringent regulatory standards. OKTO’s wallet solution is specifically tailored to meet the requirements of the new PVR-related decree and is certified by iTech Labs and Quinel, ensuring compliance with the Agenzia delle Dogane e dei Monopoli (ADM), Italy’s primary gaming regulatory authority.
OKTO.WALLET offers a seamless solution for cash-to-online payments, allowing users to continue enjoying cash deposits and withdrawals for their online gaming activities in a compliant way. With the addition of the OKTO Visa Card, the eWallet solution is further strengthened, giving users easy access to their funds anytime, anywhere.
“We are proud to partner with Octavian to introduce OKTO.WALLET to the Italian market. This integration underscores our commitment to providing compliant, secure, and advanced payment solutions that align with the evolving regulatory landscape and cater to the diverse needs of both iGaming operators and players,” said Dante Micucci, OKTO’s Country Manager Italy.
The integration with Octavian is just the beginning. Several prominent online gaming operators using the Octavian platform are preparing to unveil OKTO.WALLET to their customers, further enhancing the safety and efficiency of payment solutions in the Italian gaming market.
“We’re thrilled to offer our operators a seamless and compliant solution that meets the evolving needs of both the market and regulatory requirements. This partnership with OKTO reinforces our dedication to delivering advanced payment solutions that prioritize user convenience and security, setting a new standard for the Italian iGaming sector,” said Andrés Galan Chillon, Manager of Sales from Octavian Lab.
The post OKTO Announces Partnership with Octavian Lab appeared first on European Gaming Industry News.
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